ANIL KHERA

• Spearhead overall business operations and strategic planning for Pygar Group in the HVAC&R sector.
• Conduct weekly reviews to analyze market trends and competitor activities, using insights to refine marketing and operational strategies.
• Formulate and drive brand development and product positioning strategies across diverse segments such as food, pharmaceutical, packaging, hospital, and hospitality industries.
• Supervise the performance and coordination of all departments, including Sales, Projects, Service, Finance, and Logistics.
• Oversee end-to-end execution of large-scale HVAC projects, including procurement, installation, and after-sales service.
• Implement inventory controls, forecast purchase plans, and manage pricing structures and stock liquidation for profitability.
• Built the organization from 5 employees in 2017 to 35 on payroll and over 100 project-based contractual staff.
• Conduct regular onsite/offsite training for sales, design, installation, and service teams to maintain high project execution standards.
• Engage with team leaders to identify and address key areas for performance improvement.
• Establish and nurture relationships with architects, consultants, and freelance engineers to increase technical knowledge and lead generation.
• Participate directly in client negotiations, subcontracting decisions, and high-value deal closures.
• Personally involved in random audits of service work to ensure high-quality standards.
• Developed a self-sustaining service department now capable of covering 60% of its monthly operational expenses independently.

• Responsible for managing and monitoring the performance of sales, project and installation team for their performance and helping them to improve on their key areas of improvement.
• Identify prospective institutional accounts from various sectors such as government and corporate and generate business from the existing, thereby achieve business targets.
• Co-ordination with Samsung team for new product line-up, price structure, monitor competitor pricing, forecast purchase plan, inventory control, liquidation of stocks and Overall Profitability.
• Formulate plan for brand development & Product positioning with Various Segments of HVAC&R Business in Nigeria.
• Develop Channel Partner and Sales Team with regular Product / Technical Training to improve the Retail and Projects Sales.
• Design and implement various strategies, viz POPs, Display, Customer Interaction, Promotional Schemes/ Marketing Campaigns to improve the enquiries and orders.
• Ensure target achievement through effective strategy implementation.
• Prepare and maintain regular MIS Reports to provide feedback to the top management for effective rendering of services.
• Identify/network with channel partners; resulting in deeper market penetration and wider market reach.

• Responsible for business set-up for commercial air-conditioning business in eastern region with managing and monitoring the sales performance.
• Develop Channel Partner and Sales Team with regular Product / Technical Training to improve the Retail and Projects Sales.
• Managing the branch sales team for individual performances and dealer development for the SAC business generation.
• Identify prospective institutional accounts from various sectors such as government and corporate and generate business from the existing, thereby achieve business targets.
• Identify/network with channel partners; resulting in deeper market penetration and wider market reach.
• Co-ordination with product team for new product line-up, price structure, monitor competitor pricing, forecast purchase plan, stock inventory control.
• Formulate plan for brand development & product positioning with regular visits to Architects and HVAC Consultants.
• Ensure target achievement through effective strategy implementation.
• Prepare and maintain regular MIS Reports to provide feedback to the top management for effective rendering of services.

• Responsible for strengthening room air-conditioner and set-up for commercial air-conditioning business PAN India.
• Planning new product line-up, price structure, monitor competitor pricing, forecast purchase plan, stock inventory control.
• Development of Channel Partner and Sales Team with regular Product / Technical Training to improve the Retail and Projects Sales.
• Managing the branch sales team across 16 branches for individual performances and dealer development for the business generation.
• Identify prospective institutional accounts from various sectors such as government and corporate and generate business from the existing, thereby achieve business targets.
• Identify/network with channel partners; resulting in deeper market penetration and wider market reach.
• Formulate plan for brand development & product positioning with regular visits to Architects and HVAC Consultants.
• Ensure target achievement through effective strategy implementation.
• Prepare and maintain regular MIS Reports to provide feedback to the top management for effective rendering of services.

• Managed the branch sales operations with a team of 4 sales executives for the region, planned the marketing budget, setting up targets according to Market mapping, Inventory planning and aligning the other support functions.
• Oversaw branch sales operations by managing a 4-member sales team.
• Planned and executed marketing budget strategies by assessing the ongoing targets according to market mappings, inventory planning and the application and alignment of other support functions.

Responsible for branch operations for Hitachi Room Airconditioner Sales and Service with Showroom Management. Directed branch operations for Hitachi Room Airconditioner Sales, and improved Service Management, and overall Showroom Management process across the organization

Business Development of Videocon and Bluestar Room Airconditioner across Delhi-NCR. Focused on generating business, improving market share and increasing sales through focused Business Development (Videocon, Bluestar Room Airconditioner) action planning across Delhi-NCR.