Cynthia Akande
Social Media Manager
Abuja
Summary
Dedicated Social Media Manager experienced in creating and managing social media accounts with a successful track record in developing and executing social media strategies. Skilled in creative writing, community management, creating campaign and social media analytics. Seeking to help businesses establish and maintain online presence while delivering measurable results.
Overview
7
7
years of professional experience
8
8
years of post-secondary education
3
3
Certifications
Work History
Social Media Manager
Heritage Times
Utako, Abuja
10.2020 - 11.2023
- Managing of the company's social media platforms.
- Created and curated compelling content for multiple platforms, ensuring alignment with brand voice and marketing objectives.
- Monitored and analyzed social media performance metrics, providing insightful reports to optimize future strategies and campaigns.
- Executed paid social media campaigns, optimizing targeting parameters to maximize reach and followership.
- Increased followers engagement by 15%
- Engaged with the online community, responding to comments, messages, and facilitating positive interactions to enhance brand image.
- Conducted research to determine current benchmark trends and audience preferences.
- Collaborated with team members to develop creative campaigns for social media platforms..
- Collaborated with other departments to develop integrated branding and public relations strategies.
- Wrote engaging and creative captions that led to engagements on posts.
- Provided concise and constructive editorial feedback to writers to improve article and story writing.
- Worked with graphic artists, post-production team members and other specialists to produce captivating and successful content.
Social Media Manager Intern
Media Trust Limited
Utako, Abuja
05.2019 - 03.2020
- Posting and sharing of news stories on social media platforms.
- Responded to comments, posts, and questions from various channels under supervision of online editor.
- Created engaging content to catch attention of potential online readers.
- Researched relevant industry trends to develop engaging, topical social media content.
- Assisted team with various contents creation that engaged new and old readers.
- Drafted and distributed newsletters to company's email subscribers.
Social Media Editorial Intern
Media Trust Limited
Utako, Abuja
04.2017 - 10.2017
- Posting and sharing of stories on social media platforms, monitoring of social media, generating news content for online, writing stories for online
- Responded to comments, posts, and questions from various channels under supervision of online editor.
- Assisted team with various projects that would engage new online readers and followers.
- Wrote and created content for various topics and mediums.
- Selected relevant images to accompany content for maximum impact.
- Attended editorial meetings with staff members to collaborate and review proposed publication suggestions.
Education
Bachelor of Technology - Information And Media Technology
Federal University of Technology, Minna
Niger State, Nigeria 03.2013 - 09.2018
High School Diploma -
Government Girls' Science Secondary School
Abuja, Nigeria 09.2008 - 07.2011
Skills
Social Media Analytics
Community Management
Excellent Team Player
Data Gathering & Reporting
Good Writing Skill
Good Time Management
Interpersonal Skills
Excellent Knowledge of Social Media Management Tools
Knowledge of Video and Photo Editing Tools
Social Media Management
Paid Social Media Advertising
Certification
Digital Journalism Production - Press Association/Media Trust, Abuja (2017)
Interests
Graphic Design, Photography, Writing
Personal Information
- Nationality: Nigerian
- Date of Birth: 04/18/96
- Gender: Female
- Marital Status: Single
Software
Canva
Capcut
Timeline
Social Media Manager
Heritage Times
10.2020 - 11.2023
Social Media Manager Intern
Media Trust Limited
05.2019 - 03.2020
Social Media Editorial Intern
Media Trust Limited
04.2017 - 10.2017
Bachelor of Technology - Information And Media Technology
Federal University of Technology, Minna
03.2013 - 09.2018
High School Diploma -
Government Girls' Science Secondary School
09.2008 - 07.2011