Summary
Overview
Work History
Education
Skills
Certification
References
HOBBIES
KEY STRENGTHS
Timeline
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WILLY OKOI UJONG

WILLY OKOI UJONG

Lagos

Summary

6+ years of experience delivering customer satisfaction and sales strategies in the FMCG sector. Also known for fostering team collaboration, achieving results, and adapting to changing business needs. Achievements include; revenue growth, execution excellence and award of Best Key Account Manager. Additional skills are; relationship management, account retention, business development and strategic partnerships. and informed decisions via historical data to deliver positive outcomes.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Key Account Manager (Lagos)

Guinness Nigeria Plc
06.2024 - Current
  • Signed Joint up Business plan (JUBP) with key partners/Distributor.
  • Delivered an outstanding 1Billion Naira Gross sales value for the business in my region
  • Onboarded additional accounts to enhance direct footprints and market share.
  • Redefined merchandizing across segments leveraging 365 customer marketing essentials for ease and reach.
  • Drove impactful shelf presence and won through execution.
  • Managed Merchandisers and 3rd party agencies to deliver execution plan.
  • Synergized with customer service to dial up supply efficiency and delivered shipment ambition MoM

Trade Activation Manager (Calabar/Abeokuta)

Guinness Nigeria Plc
08.2020 - 06.2024
  • Recommended and managed trade promotions like FunFest and 3rd party agencies for the business.
  • Grew territory contribution by 5% at the EoFY23
  • Delivered a consistent 120% value achievement for H1 FY22 and 110% exiting EoY FY22
  • Led and won the half year 10M CSR award for 100% Diageo one depletion for my stakeholder.
  • Executed brilliantly GN outlet activation standard (OAS) in all accounts under my coverage.

Territory Sales Manager (Akure Region)

Guinness Nigeria Plc
06.2019 - 07.2020
  • Successfully delivered 100% volume/coverage targets and improved territory's contribution from 12% to 18%
  • Increased Malta Guinness market share by +2pts through bartender persuasion and engagements.
  • Listed brands to retail channels while growing sales revenue and improving market share.
  • Planned and implemented street-level SLOB management drive to deplete over 3,000 cases of about to age products.
  • Drove performance across the field sales team through constant effective reviews and tracking.
  • Improved strike rate via coaching and FST accompaniment.
  • Maintained extensive in-person customer interaction throughout the sales cycle, implementation and beyond.

Trainee TSM

Guinness Nigeria
01.2018 - 01.2019
  • Other work experience highlights

Education

Post Graduate Diploma (PGD) - Petroleum and Energy economics

University of Port Harcourt
01.2025

Higher National Diploma - Petroleum Engineering

Petroleum Training Institute
Effurun, Delta State

National Diploma - Petroleum Engineering

Petroleum Training Institute
Effurun, Delta State

Skills

  • Proficient in Microsoft Office
  • Experience with Power BI
  • Distribution channel optimization
  • Budget and expense control
  • SAP application expertise
  • Client relationship management
  • Experience with EDGE 365 tools
  • Ivy product distributor
  • Experience with Trax solutions

Certification

  • Certificate of participation (Basic HSE) from Warri Refining and Petrochemicals Company (WRPC-NNPC).
  • Certificate of Completion, Data Analytics, Proten International Training Academy, Lagos.
  • Certificate of Completion, Business Development Foundations, Linkedin/Diageo Learning Hub
  • Certificate of completion, 365 Customer Marketing Essentials (Off-Trade), Linkedin/Diageo Learning Hub
  • Certificates of Achievement in recognition of my outstanding sales efforts towards Akure-Lokoja sales Area's performance as West Division's Best Sales Area for Q2 and Q3F20 Malta Glass League

References

Available on request

HOBBIES

Cycling, Gaming, Travelling, Coaching, Learning, etc

KEY STRENGTHS

  • Territory Management
  • Business Development
  • Key Account Management
  • Trade Marketing/Activation
  • People Management

Timeline

Key Account Manager (Lagos)

Guinness Nigeria Plc
06.2024 - Current

Trade Activation Manager (Calabar/Abeokuta)

Guinness Nigeria Plc
08.2020 - 06.2024

Territory Sales Manager (Akure Region)

Guinness Nigeria Plc
06.2019 - 07.2020

Trainee TSM

Guinness Nigeria
01.2018 - 01.2019

Higher National Diploma - Petroleum Engineering

Petroleum Training Institute

National Diploma - Petroleum Engineering

Petroleum Training Institute

Post Graduate Diploma (PGD) - Petroleum and Energy economics

University of Port Harcourt

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WILLY OKOI UJONG