VICTOR AUDU
MARKETING AND SALES DEVELOPMENT MANAGER
GBAGADA,LAGOS
Summary
A passionate and goal-oriented individual, offering over 10 years of experience in related fields. Skilled in delivering excellent service using best practices.
Ability to meet and exceed the set target.
Seeking areas and opportunities to continually increase and enhance work
capabilities and expertise, and to impact positively where employed.
Overview
13
13
years of professional experience
Work History
Marketing Manager
MS AFRICA ACADEMY
IKEJA , LAGOS
09.2023 - Current
- Managed approximately 20 calls, emails daily from interested applicants.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Developed marketing content, promotional materials, and advertisements for social media.
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Increased website traffic by developing and implementing a comprehensive SEO strategy.
- Continuously monitored digital trends to identify new opportunities for leveraging emerging technologies in strategic marketing efforts.
- Analyzed competitor activity in the marketplace to inform adjustments in positioning, messaging, and promotional strategies.
- Trained junior team members in best practices for digital marketing strategies, tactics, and tools to cultivate a high-performance team culture.
Sales Executive
NORD AUTOMOBILES LIMITED
LAGOS , LAGOS
07.2022 - 08.2023
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
- Established and maintained positive relationships with vendors to determine product availability and quality.
- Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
- Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
- Reviewed competitors'' offerings periodically to stay informed about industry trends and maintain a competitive edge.
- Monitored and adjusted pricing based on market trends and customer feedback to meet expectations and increase sales.
- Listened to customer needs and desires to identify and recommend optimal products.
Technical Sales Representative
Lubcon International Limited
Ilorin , Kwara
07.2015 - 05.2022
- Secured high-value contracts with targeted customer presentations tailored to their specific needs.
- Developed strong relationships with key industry players, enhancing company reputation and market presence.
- Participated in trade shows and conferences to expand professional network and increase company visibility within the industry.
- Assisted marketing team in developing collateral materials that highlighted key product features and benefits to attract potential buyers.
- Championed new product lines by educating customers on features, advantages, and applications relevant to their businesses.
- Worked closely with support teams to coordinate timely deliveries of products while minimizing backorders or delays.
- Conducted regular performance reviews of sales territories, identifying areas for improvement and reallocating resources accordingly.
- Maximized revenue opportunities by conducting thorough needs assessments during initial client consultations.
- Increased product sales by effectively communicating technical specifications and benefits to potential clients.
- Mentored junior sales representatives, offering guidance on best practices and sharing valuable industry insights.
- Negotiated favorable contract terms with suppliers, reducing costs without compromising quality or delivery timelines.
- Provided exceptional customer service, addressing technical inquiries and resolving issues promptly.
- Collaborated with customers and asked questions to assess needs and budgets.
- Furnished customers with exemplary service, helping build lasting, lucrative partnerships.
- Attended local and national trade shows to discover new products and services for addition to company's current offerings.
Customer Service Call Center Agent
MTN Communications
Ilorin, Kwara
07.2013 - 06.2015
- Achieved high first-call resolution rates by providing accurate information and solutions to customers'' concerns.
- Followed up on open cases, ensuring timely resolution and customer satisfaction throughout the process.
- Provided timely feedback on product-related issues encountered by customers to inform improvements in product design or documentation.
- Stayed up-to-date on industry trends and advancements in customer service technology to provide informed recommendations for operational enhancements.
- Reduced average call handling time through active listening, empathy, and effective problem-solving skills.
- Maintained thorough knowledge of company products, services, and policies to provide consistent support across all calls.
- Participated in regular team meetings to discuss performance metrics, share insights, and foster a collaborative work environment.
- Consistently met or exceeded monthly performance metrics for call quality, adherence to schedule, and efficiency.
- Navigated multiple software systems simultaneously while maintaining focus on the caller''s needs and issue resolution.
- Responded to customer calls and emails to answer questions about products and services.
- Developed strong rapport with customers by attentively addressing their needs and fostering a positive service experience.
- Placed outbound customer service or customer satisfaction calls to follow up on issues.
- Learned and maintained in-depth understanding of product information, providing knowledgeable responses to diverse questions.
- Adhered to company policies and scripts to consistently achieve call-time and quality standards.
- Learned and maintained in-depth understanding of product and service information to offer knowledgeable and educated responses to diverse customer questions.
Sales Representative
Integrated Micro Finance Bank
Lagos, Lagos
02.2012 - 06.2013
- Expanded customer base through cold calling, networking, and relationship building.
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Developed and implemented sales strategies to increase profits.
- Trained and mentored new sales representatives.
- Increased sales revenue by identifying and targeting high-potential accounts.
- Generated weekly and monthly reports on sales performance to provide recommendations to meet sales goals.
- Managed customer accounts to secure customer satisfaction and repeat business.
- Developed and implemented marketing plans to increase brand awareness and drive sales.
- Attended trade shows to represent company products, generate leads, and network with potential clients.
- Utilized CRM software to manage client information, track leads, and monitor sales progress efficiently.
- Generated new leads through networking and attending industry events.
- Answered customer questions about products and services, helped locate merchandise, and promoted key items.
- Listened to customer needs and desires to identify and recommend optimal products.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Developed strong rapport with customers and created positive impression of business.
- Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
Education
Bachelor of Science - Chemistry
University of Ilorin, Kwara
Ilorin, Kwara State, Nigeria 04.2001 -
Skills
Social Media Marketing
Customer Relationship Management (CRM)
Data Analytics
SEO Optimization
Problem-solving abilities
Time Management
Marketing and Advertising
Teamwork and Collaboration
Microsoft Office
Attention to Detail
Timeline
Marketing Manager
MS AFRICA ACADEMY
09.2023 - Current
Sales Executive
NORD AUTOMOBILES LIMITED
07.2022 - 08.2023
Technical Sales Representative
Lubcon International Limited
07.2015 - 05.2022
Customer Service Call Center Agent
MTN Communications
07.2013 - 06.2015
Sales Representative
Integrated Micro Finance Bank
02.2012 - 06.2013
Bachelor of Science - Chemistry
University of Ilorin, Kwara
04.2001 -
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