Hi, I’m
UCHE OGBONNA
DIGITAL MARKETING MANAGER
Lagos
Summary
I’m a full-stack Digital Marketer with more than 3 years in integrated marketing, testing, search engine optimization, Pay-Per-Click and social media marketing. I have worked with businesses locally and internationally and have achieved proven results in my digital marketing efforts.
Overview
5
years of professional experience
7
years of post-secondary education
4
Certifications
Work History
FiverrLagos
Content Writer
02.2018 - 09.2021
Job overview
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
- Provided writing support in fast-paced environment for variety of public-facing materials.
- Completed thorough research into assigned topics.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.
- Monitored competitor content to identify areas for improvement in client campaigns.
- Worked with teams of designers, editors and marketers to create content for client campaigns.
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Repurposed and optimized existing content for use in different mediums.
- Performed keyword research to optimize content for SEO.
- Promoted and marketed works through social media platforms.
- Utilized feedback from clients and colleagues to improve content quality.
- Developed content for variety of topics, ranging from technical to lifestyle, for multiple websites.
ClickFirst Marketing USABoulder
Digital Marketing Intern
03.2019 - 11.2019
Job overview
- Prepared weekly updates and reports to track growth and success rates of marketing campaigns.
- Maintained editorial calendar to keep content timely, relevant and engaging.
- Measured and reported results of marketing initiatives.
- Assisted in creating written, video and image content for marketing channels.
- Helped with planning and hosting of marketing events.
Maxfront TechnologiesUyo
Digital Marketing Intern
11.2019 - 10.2020
Job overview
- Prepared weekly updates and reports to track growth and success rates of marketing campaigns.
- Assisted with capturing and analyzing social media metrics.
- Tracked social media trends and adapted to attract target follower demographic.
- Performed market analysis and researched latest trends.
- Wrote interesting copy with eye for current trends and viral potential.
- Contributed to mock-ups, email campaigns and social media content.
- Assisted in creating written, video and image content for marketing channels.
- Shadowed meetings and observed marketing director to grow professional experience.
NIRX Blockchain Payment SystemsLagos
Chief Marketing Officer
05.2020 - 02.2021
Job overview
- Oversaw development of traditional and social media marketing campaigns to drive sales and customer engagement.
- Stayed current on changes in federal and state laws and communicated changes to team members to mitigate risks.
- Created official company page on various social media platforms to facilitate interaction with customers.
- Negotiated advertising and commercial sponsorship contracts to save company money.
- Utilized detailed market research, specific population demographics and lifestyle data to identify product target markets.
- Managed branding campaigns and event marketing initiatives in print, video, web and social media.
- Conducted and evaluated market research to adjust marketing strategy to meet changing market and competitive conditions.
- Produced media kits to showcase key marketing analytics and demographics for sales presentations
- Developed and recommended product positioning, packaging and pricing strategy to produce highest possible long-term market share.
Productive InsightsMelbourne
Digital Marketing Assistant
03.2021 - 09.2021
Job overview
- Wrote press releases and posted updates to social media.
- Set up virtual Zoom meetings, invited guests and disseminated agendas.
- Maintained supervisor's calendar and set up reminders for meetings and appointments.
- Coordinated Skype calls across multiple time zones.
- Monitored emails, organized inbox, and prioritized messages for supervisor.
- Researched topics and events to support supervisor's work agenda and projects.
- Managed CRM input, exports and clean up.
- Conferred with customers by telephone, chat or email to provide information.
- Implemented marketing automation tools to streamline and automate repetitive marketing tasks.
- Created content strategies for digital media.
- Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
Radiant Living BizAtlanta
Digital Marketing Assistant
10.2021 - 05.2022
Job overview
- Set up virtual Zoom meetings, invited guests and disseminated agendas.
- Ordered gifts for clients for holidays and in recognition of special accomplishments.
- Coordinated Skype calls across multiple time zones.
- Researched topics and events to support supervisor's work agenda and projects.
- Monitored emails, organized inbox, and prioritized messages for supervisor.
- Managed CRM input, exports and clean up.
- Organized and managed team tasks using Trello and Asana.
- Conferred with customers by telephone, chat or email to provide information.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Created social media content with innovative brand messaging to support new product launches.
Cosmic Wyverns NFTNew York
Community Manager
11.2021 - 07.2022
Job overview
- Produced reports about community activities to keep owners, directors and property managers informed.
- Created policies and procedures for successful community management.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Devised content strategy to effectively engage target audiences.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
Boston Realty InstituteBoston Massachusetts
WordPress Developer
07.2022 - 01.2023
Job overview
- Delivered quality commercial websites that met coding standards and cross-browser compatibilities.
- Developed and implemented WordPress sites, themes and plugins.
- Leveraged strong understanding of WordPress core to manipulate admin and theme components.
- Provided timely resolution to reported website problems by integrating new solutions into existing platforms.
- Reviewed application requirements and interface designs and provided feedback on feasibility.
- Installed required plugins and additional coding to fit final design and functionality requirements.
- Conducted wireframe and content reviews with clients as part of iterative design process.
- Collaborated with end users on project specifications, strategy and execution to build new WordPress pages and update existing ones.
- Designed responsive, mobile-first websites from design concepts.
- Implemented and assessed performance of SEO best practices.
Education
Ebonyi State University Ebonyi State
Bachelor Of Science from Statistics
02.2012 - 12.2018
University Overview
- Completed professional development in Mathematics and Statistics
Springlight TechnologyUyo, Akwa Ibom
Wordpress Development from Web Development
04.2020 - 08.2020
University Overview
- Completed professional development in Wordpress Web Development
Google Digital Skills For AfricaOnline
Digital Marketing from Digital Marketing
06.2019 - 07.2019
University Overview
- Completed professional development in Digital Marketing
Hubspot AcademyUnited States
Diploma from Digital Marketing
08.2020 - 10.2020
University Overview
- Completed professional development in Digital Marketing
Google Digital SkillsOnline
Google Ads Professional from Google Ads
01.2023 - 01.2023
University Overview
- Completed professional development in Google Ads
Skills
Administrative support
Customer and client relations
Digital Marketing
Social Media Marketing
Search Engine Optimization
WordPress Web Development
HTML
CSS
PHP
Certification
Google - Google Search Ads Professional
Timeline
Google Digital Skills
Google Ads Professional from Google Ads
01.2023 - 01.2023
Google - Google Search Ads Professional
01-2023
WordPress Developer
Boston Realty Institute
07.2022 - 01.2023
HubSpot - Search Engine Optimization
04-2022
Community Manager
Cosmic Wyverns NFT
11.2021 - 07.2022
Digital Marketing Assistant
Radiant Living Biz
10.2021 - 05.2022
Digital Marketing Assistant
Productive Insights
03.2021 - 09.2021
Hubspot Academy
Diploma from Digital Marketing
08.2020 - 10.2020
Chief Marketing Officer
NIRX Blockchain Payment Systems
05.2020 - 02.2021
Springlight Technology
Wordpress Development from Web Development
04.2020 - 08.2020
Digital Marketing Intern
Maxfront Technologies
11.2019 - 10.2020
Google Digital Skills for Africa- Digital Marketing
11-2019
EMarketing Institute - Search Engine Optimization
09-2019
Google Digital Skills For Africa
Digital Marketing from Digital Marketing
06.2019 - 07.2019
Digital Marketing Intern
ClickFirst Marketing USA
03.2019 - 11.2019
Content Writer
Fiverr
02.2018 - 09.2021
Ebonyi State University
Bachelor Of Science from Statistics
02.2012 - 12.2018