Summary
Overview
Work History
Education
Skills
Software
Certification
Timeline
Generic

Timothy Badakin

IMC & Creative Design Manager
Lagos,Nigeria

Summary

Creative Content expert with over 13 years of successful experience in Advertising, Design and Marketing. Recognized consistently for performance excellence and contributions to success in FMCG industry. Where I have been part a high performance team, responsible for building some of the leading brands in the industry.

Overview

1
1
Certification
6
6
years of post-secondary education
16
16
years of professional experience

Work History

IMC & Creative Design Manager

CHI Limited
Ajao Estate, Lagos
05.2007 - Current

As IMC & Creative Design Manager my responsibility has been to

- Lead & Support the development and execution of winning Integrated Marketing Communication for CHIVITA & Hollandia (Leading Brands in their categories in Nigeria)

- Manage brand assets (from Communication to Packaging) of at least 6 brands (such as CHIVITA 100%, CHIVITA ACTIVE, CHI EXOTIC, HAPPY HOUR by CHIVITA, CHIVITA ICE TEA e.t.c.) including at least 40 SKUs

- Ensure consistency of brand expressions with their Brand Essence and Architecture.

- Work with Brand & Category Managers, Regulatory Managers, Procurement Managers, Design Agencies and Suppliers to deliver high quality packaging for multiple products, formats & SKUs.

- Author and maintain the Corporate Visual ID System for the organization.

Studio Head

Sovereign Communications
Illupeju, Lagos
04.2005 - 05.2007

- I lead the development and execution of the "Experience Nature"

Campaign for FRUIT SQUEEZE, a Juice brand by DANICO FOODS LTD.

- Developed BTL and ATL communications for ASTYMIN and Brand of

FISDON Pharmaceuticals.

- Developed BTL Materials for GREENLIFE Pharmaceuticals

Education

Bachelor of Arts - Industrial Design

Ahmadu Bello University
Zaria
11.1998 - 12.2002

MBA - in View

University Of Lagos
Lagos
01.2020 - Current

Professional Diploma - Leadership & Management

SHAW ACADEMY
Ireland
10.2018 - 05.2019

Skills

Communications strategies

undefined

Software

Design Software such as Adobe Creative Suite, CorelDraw & MS Office (PPT, Excel, Word)

Certification

APCON

Timeline

MBA - in View

University Of Lagos
01.2020 - Current

Professional Diploma - Leadership & Management

SHAW ACADEMY
10.2018 - 05.2019

APCON

11-2012

IMC & Creative Design Manager

CHI Limited
05.2007 - Current

Studio Head

Sovereign Communications
04.2005 - 05.2007

Bachelor of Arts - Industrial Design

Ahmadu Bello University
11.1998 - 12.2002
Timothy BadakinIMC & Creative Design Manager