Taylor Graves
Executive Resume Writer + Interview Coach | AI + Career Tech Consultant
Dallas-Fort Worth Metroplex
Summary
Hey! I'm Ashley! I do 3 things remarkably well (and by "remarkably", I mean outcome-driving, career elevating and money making .) 1️️ I help my clients nail interviews (without rambling, sounding rehearsed/robotic) through competency, connection, and confidence. 2️️ I write resumes and board bios that help senior professionals & executives land interviews. 3️️ I help AI write like it understands people. I advise career-tech teams on output quality, narrative logic, seniority interpretation, and trust signals.️I call it AI meets EQ️. ️ My work helps models better interpret human experience to produce resume, job-search, and interview prep outputs that feel personalized, credible, and aligned with user and decision-maker expectations. :: NEXT STEPS :: If your team is exploring output quality systems, narrative intelligence, or seniority interpretation, I'm open to discussing advisory work or comparing notes. Jobseekers, start your complimentary resume review: bit.ly/AshleyReviewMyResume
Overview
19
19
years of professional experience
1
1
Certification
Work History
Executive Resume Writer & AI + Career Tech Consultant
ACash Coaching
Dallas/Fort Worth Area
10.2015 - Current
- I work across two connected lanes: executive career storytelling and AI/careertech consulting.
- For AI and career-tech teams, I advise on output quality, narrative logic, seniority interpretation, and trust signals.
- My work helps models better interpret human experience and produce résumé, job-search, and interview-prep outputs that feel personalized, credible, and aligned with user expectations.
- For senior professionals and executives, I create interview-winning résumés, board bios, and career narratives.
- I also provide interview coaching rooted in competency, connection, and confidence.
- Across both lanes, my expertise centers on clear communication, accurate storytelling, and outcome-driven career strategy.
Sr. Manager, Customer Experience
Globe Life
Mckinney, Texas
04.2017 - 08.2022
- "By 2020 Customer Experience is expected to surpass product and pricing as the key differentiator for businesses." - Forbes
- I'm a customer focused, process driven, difference maker.
Sales Project Manager
Globe Life
Mckinney, TX
04.2013 - 04.2017
- I was a leader on a highly collaborative, high producing, get it done, team of leaders.
- I wore a few different hats, all of which help my department meet its strategic goals and define our strategy for the future.
- Every year that I was a member of this team was our department's BEST.YEAR.EVER.
- Identified and executed new initiatives in order for the department to meet its strategic revenue goals while also serving as the project manager for departmental projects.
- Created solutions to problems by thinking creatively and critically, asking why, and focusing on the big picture.
- Oversaw and assisted with the creation of technical design documents, user test plans, and user acceptance testing because when project requirements get communicated to IT, clear as mud won't do.
- Managed a team of (6) Business/Data Analysts the best data wranglers this side of Texas.
- I coached my team to impact their performance because the reporting and data they produced drove almost every area of our department.
Area Manager
Cottonwood Financial
09.2011 - 04.2013
- Growing the business was my job, which I did, but growing the people was my passion, which became the gateway to my territory's growth.
- This Sales/Operations role centered around, P&L, Staffing Development, and Revenue Growth.
- I accomplished my goals by:
- Constantly asking the question, "what are my numbers telling me and what are they not?" then taking action in order to meet exceed my monthly revenue goals.
- I allowed the information I gleaned from my reporting coupled with real time observations to set the agenda for each month.
- Coaching my direct reports.
- My passionate, engaged Regional Managers were the driving force behind my territory's success.
- I coached and motivated my team to optimal performance by creating "buy-in" and explaining "why."
- Once they knew the plan and bought into the vision, I allowed them to execute to their teams, totaling over 150 employees.
- Consistently assessing employee development through observation, feedback, e-learning's/quizzes and training simulations.
- I constantly identified training opportunity areas and recommended training solutions because the more my employees knew, the better they performed.
Operations Team Member
Cottonwood Financial
09.2010 - 09.2011
- "In the end, all business operations can be reduced to three words: people, products, and profits." Lee Iacocca, Ford Motor Company.
- In this Operations role, I impacted the company's people, products, and profits by:
- Providing operational/sales support for field managers including VP of Operations, Territory, Area, Regional and District Managers for over 250+ retail locations.
- Developing and executing training materials including facilitator and participant guides for both store level employees and management focusing on store performance, policies, and procedures.
- Developing the companywide customer service training that is conducted as part of the onboarding process.
- Completing small to mid-level projects as assigned by the Operations Manager.
Territory Account Manager
Coca-Cola Enterprises
07.2009 - 09.2010
- Working for the ️1 beverage company and most recognized brand in the world required a high level of focus, tenacity, and relentlessness.
- In this Sales/Marketing role, I answered that call by:
- Leading, coaching, and serving as a peer mentor.
- Growing annual volume and gross profit through value added, fact based, and consultative sales calls.
- Managing accounts as the "beverage expert" within an assigned territory through business result review, incremental product recommendations, relationship building and selling in additional equipment, displays and product mix.
- Introducing and following up on key/strategic initiatives.
Sales Development Representative
Whirlpool Corporation
01.2007 - 01.2009
- When you focus on relationships and doing what's best for the customer, making the sale is easy.
- I kicked butt and took names in this Sales/Marketing role by:
- Leading, coaching, and serving as a peer mentor.
- Building and maintaining trust and relationships with key decision makers in order to achieve mutually beneficial results.
- Using relationships and sales skills to drive territory growth.
- Creating a training opportunity out of every store visit; my sales associates began to view me as someone who helped them make money- not a pesky sales rep.
- The more I trained, the more they sold, which resulted in very strong and consistent territory growth.
- Creating a value proposition for Whirlpool brands.
- I didn't sell appliances, I sold features and benefits and I trained the sales associates in my territory to do the same.
- Serving as a consultant to trade customers to increase profitability through trainings, product mix, and point of purchase materials, merchandising, and marketing events.
Education
Bachelor of Science (BS) - Marketing
University of Tennessee-Knoxville
Skills
- Consulting
- Output Quality Evaluation (AI)
- Narrative Logic
Certification
- Women-Owned Small Business (WOSB)
- Women Owned Business Entity (WBE)
Timeline
Sr. Manager, Customer Experience
Globe Life
04.2017 - 08.2022
Executive Resume Writer & AI + Career Tech Consultant
ACash Coaching
10.2015 - Current
Sales Project Manager
Globe Life
04.2013 - 04.2017
Area Manager
Cottonwood Financial
09.2011 - 04.2013
Operations Team Member
Cottonwood Financial
09.2010 - 09.2011
Territory Account Manager
Coca-Cola Enterprises
07.2009 - 09.2010
Sales Development Representative
Whirlpool Corporation
01.2007 - 01.2009
Bachelor of Science (BS) - Marketing
University of Tennessee-Knoxville