Sylvia Duruson
Summary
Accomplished content writer and editor with expertise in crafting compelling web and blog copy. Proficient in SEO and keyword optimisation, with a strong ability to engage audiences through storytelling. Skilled in research, fact-checking, and utilising CMS tools such as WordPress to enhance content delivery. Committed to driving audience engagement and delivering high-quality content tailored to specific needs.
Overview
3
3
years of professional experience
1
1
Certification
Work history
Content Writer
Tech in Africa
02.2023 - 08.2025
- Researched and sourced unique African tech stories from social media, local news outlets, and blogs to create timely, original content.
- Wrote and published articles on policies, services, company launches, and market developments to inform both African and global audiences.
- Collaborated with editors from other African tech companies and news sites, developing cross-platform content partnerships.
- Incorporated visuals, external links, and SEO-friendly formatting to drive significant page views and site traffic.
- Highlighted trends and insights to help investors assess opportunities in the African tech market.
Content writer
Freelance
12.2024 - 06.2025
- Wrote original 600-word cybersecurity articles based on editor briefs, aligning tone and style with brand guidelines.
- Conducted independent research to create accurate, engaging content on privacy tools such as eSIM technology and VPN services.
- Delivered conversational, reader-friendly copy that explained complex technical concepts in plain language to increase audience engagement.
- Enhanced brand awareness by creating compelling web copy that aligns with marketing goals.
Content writer
Newspop
03.2023 - 12.2023
- Researched celebrity news stories using online sources and social media to provide accurate, in-depth coverage.
- Produced 8–10 articles per week, crafting attention-grabbing headlines and writing in the inverted-pyramid style for quick reader engagement.
- Dug into background information and past events to add context and create well-rounded, engaging narratives.
- Collaborated with the editor to refine story angles and ensure timely publication for an international audience.
Content Writer
The Tourist Checklist
12.2022 - 10.2023
- Researched U.S. destinations using TripAdvisor and other reputable sources to identify standout attractions and activities.
- Wrote engaging, 4,000-word travel pieces in a conversational style that highlighted each site’s unique features and ideal audience.
- Showcased high points and practical details to spark reader interest and help travelers plan visits.
- Integrated relevant links and up-to-date information to boost credibility and reader trust.
- Balanced persuasive, sales-oriented language with accurate research to increase audience engagement and repeat traffic.
Education
Bachelor of Science - Psychology
Imo State University, Owerri
Owerri 01.2018 - 12.2021
Master of Science - Clinical Psychology
University of Ibadan
Ibadan 05.2025 -
Skills
- Content Writing & Editing
- Web & Blog Copywriting
- Research & Fact-Checking
- SEO & Keyword Optimization
- Keyword research
- Audience Engagement & Storytelling
- CMS tools familiarity (eg, WordPress)
Languages
English
Native
Certification
- SEO Certificate – Designpub.org
- Copywriting Certificate – Designpub.org
- Digital Marketing Certificate – Google Digital Skills for Africa
- Digital Journalism Certificate – Reuters
- Data Analysis – TechCrush
References
References available upon request.
Timeline
Master of Science - Clinical Psychology
University of Ibadan
05.2025 -
Content writer
Freelance
12.2024 - 06.2025
Content writer
Newspop
03.2023 - 12.2023
Content Writer
Tech in Africa
02.2023 - 08.2025
Content Writer
The Tourist Checklist
12.2022 - 10.2023
Bachelor of Science - Psychology
Imo State University, Owerri
01.2018 - 12.2021
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