Sophia Adebayo
Summary
Results-driven Social Media Manager skilled in crafting and executing effective social media strategies. Expertise in enhancing brand visibility through engaging content and a strong understanding of SEO best practices. Proven ability to analyze performance metrics and optimize campaigns, leading to increased audience engagement and improved online presence for various clients.
Overview
4
4
years of professional experience
Work History
Social Media Manager
Lekstheking
Birmingham , United Kingdom
04.2022 - Current
- Crafted engaging content for diverse social media platforms to enhance audience interaction.
- Created and scheduled social media posts using industry-standard tools.
- Managed daily social media interactions and responded to audience inquiries.
- Oversaw daily operations of assigned social media accounts to ensure consistent brand presence.
- Collaborated with marketing team to align campaigns with brand messaging.
- Analyzed social media metrics to assess audience growth and engagement trends.
Fashion Designer
Golden Eagle
Lagos, Nigeria
06.2024 - 01.2026
- Designed seasonal collections aligning with current trends and customer preferences.
- Sketched original designs and developed technical specifications for production.
- Researched market trends to inform design direction and innovation strategies.
- Adjusted designs during fittings to enhance fit and comfort for end users.
- Supervised fittings during the development stage of projects to evaluate fit and styling details.
- Managed sample production timelines and delivery schedules to ensure timely project completion.
- Revised style guides to reflect changing market demands and align with brand vision.
Education
Bachelor of Arts - Psychology
York University
Toronto, Canada 01.2026 - 05.2026
Skills
- Social media strategy
- Content creation
- Content development
- Brand messaging
- Digital media
- Social media and promotions
- Market research
- Content coordination
- Public relations
- Critical thinking
- Problem-solving
- Interpersonal skills
- Complaint resolution
Languages
English
First Language
Affiliations
- Reading
- Going for musical shows
- Movies
Timeline
Bachelor of Arts - Psychology
York University
01.2026 - 05.2026
Fashion Designer
Golden Eagle
06.2024 - 01.2026
Social Media Manager
Lekstheking
04.2022 - Current