Innovation and Strategy
SENAMI DURU
Senior Product Manager, Compliance
Annapolis,Nigeria
Summary
Highly capable Digital Banking - Product Management personnel, with 14+ years’ cross- functional experience, seeking to leverage proven leadership and strategy skills to champion products and grow revenue whilst ensuring compliance to regulation, customer loyalty and flexible business needs.
Overview
15
15
years of professional experience
3
3
years of post-secondary education
Work History
Head, Fraud/Risk and Compliance
Guaranty Trust Bank Limited
, Lagos
08.2022 - Current
- Developed, planned and executed roadmaps from inception to launch and iteration, clarifying scope, removing blockers, and anticipating risk via frequent, clear communication with engineering, services and management teams while ensuring that expectations of customers are met and exceeded. Decreased violations by 56%
- Spearheaded deeply understanding customer problems through research and regular interaction with customers and operations teams; defined and framed those problems while understanding how to balance short- and long-term business, product, and customer outcomes.
- Developed opportunities for innovation, increased efficiencies, and impact with payment gateways in compliance with rules of MasterCard and Visa.
- Executed fraud prevention initiatives and collaborations working with technical and product development teams in Agile environment.
Head, SME Payment Solutions
Guaranty Trust Bank Limited
, Lagos
04.2022 - 08.2022
- Worked with technical teams, to simplify on- boarding process of SMEs on digital channels. This grew user adoption by 72%, surpassing goals by 4X and accelerating revenue growth
- Implemented and developed retention strategies that reactivated SMEs by 60%
- Developed clear understanding of customer and market requirements for implementation & amendment of payment products
- Executed client implementation by providing guidance and supporting products through their entire lifecycle whilst ensuring revenue and efficiency streams are maintained.
Head, Interest-Bearing Products
Guaranty Trust Bank Limited
, Lagos
01.2016 - 04.2022
- Created 10+ business process flow diagrams as basis for designing new product features
- Built and developed products whilst working with stakeholders to drive product adoption by representing customer, using 1000+ user stories.
- Mentored and served as escalation point for team of 12, supporting and handling customer-related issues whilst ensuring regulatory compliance.
- Spearheaded 5+R&D teams to redesign user interactions leveraging surveys to improve the retail outlook
- Implemented new B2C SaaS product to enable students to bank for free which grew by 102% to 525,000 active users.
- Coached cross-functional teams to encourage and drive exceptional performance and results throughout product lifecycle.
Product Manager, Online Banking Platform
Guaranty Trust Bank Limited
Lagos
01.2012 - 01.2016
- Transformed transaction volume by growing it 80% YoY and user adoption in e-channels by 60%
- Increased user adoption by 102%, surpassing goals by 3X and accelerating revenue growth to +32% YoY
- Guaranteed customer satisfaction by listening to voice of customers, drove sales, and improved performance by surpassing team goals for strategic initiatives
- Built up identified underperforming area of client product funnel by implementing recommended improvements that led to a 12% increase in Diaspora segment.
- Implemented A/B experiments for product improvement with design/technical teams - conversion rate increased by 20 basis points and churn reduced by 10 basis points
- Mentored cross-functional teams and spearheaded stakeholder communication, and executed product feature development from inception to implementation.
Customer Service Lead
Guaranty Trust Bank Limited
Lagos
01.2008 - 01.2012
- Executed actionable and incentivized customer feedback cards that improved customer retention by 71%
- Transformed wholesale and retail customers sales efforts, by resolving customer inquiries
- Developed knowledge base of evolving product offerings, thus improved customer retention by 49% by recommending new products to existing customers.
Education
MBA - Finance
Lagos State University
Lagos, Nigeria 01.2013 - 12.2015
Bachelor of Science - Accounting
Imo State University
Imo, NigeriaSkills
Stakeholder Engagement
undefinedInterests
Timeline
Head, Fraud/Risk and Compliance
Guaranty Trust Bank Limited
08.2022 - Current
Head, SME Payment Solutions
Guaranty Trust Bank Limited
04.2022 - 08.2022
Head, Interest-Bearing Products
Guaranty Trust Bank Limited
01.2016 - 04.2022
MBA - Finance
Lagos State University
01.2013 - 12.2015
Product Manager, Online Banking Platform
Guaranty Trust Bank Limited
01.2012 - 01.2016
Customer Service Lead
Guaranty Trust Bank Limited
01.2008 - 01.2012
Bachelor of Science - Accounting
Imo State University
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