Satish Nuthalapati
Business Growth Leader | Sales & Marketing Strategist | Proven Record In New Market Launch & P&L Success
Port Harcourt, Rivers State
Summary
Dynamic management professional with extensive experience in profit optimization and operational efficiency, dedicated to driving strategic initiatives that enhance team collaboration and adapt to evolving business landscapes. Expertise in financial analysis, business development, and leadership fosters a results-oriented approach that consistently achieves measurable outcomes. Recognized for reliability and flexibility, coupled with a steadfast commitment to organizational success and alignment with overarching business goals. Proven ability to inspire teams and streamline processes, contributing to sustainable growth and enhanced performance.
Overview
13
13
years of professional experience
2
2
Languages
Work History
Profit Center Head
Raptors Technologies Ltd.
01.2023 - Current
- Set up and launched a new branch from the ground up in a new city, driving business establishment and growth.
- Took charge of P&L management, achieving consistent revenue and enrollment growth.
- Led sales, academic, and admin teams, improving performance and productivity.
- Implemented effective marketing and lead conversion strategies, boosting student admissions and retention.
- Ensured compliance with Aptech standards and delivered a high-quality student experience.
- Transformed a new center into a high-performing and profitable unit within the franchise network.
Senior Manager - Sales Operations (FMCG)
Trista Distribution Service
09.2019 - 12.2022
- Provided strategic leadership across procurement, importation, finance, warehousing, and nationwide distribution for leading FMCG brands, including Hershey’s, Mac Coffee, Storck, and Trista Chips & Biscuits.
- Strengthened market presence and profitability by expanding distribution networks across Nigeria and securing key retail partnerships with Shoprite, Spar, Market Square, Justrite, Jendol, and Hypercity.
- Collaborated with marketing teams to design and execute promotional campaigns, enhancing product visibility and consumer engagement.
- Ensured regulatory and operational compliance with NAFDAC, Customs, and other government bodies while maintaining efficient supply chain performance.
- Drove sustained revenue growth and market penetration, onboarding new trade partners and optimizing sales operations to improve profit margins.
Business Development Manager
Office & More Business Solutions Ltd.
02.2018 - 07.2019
- Managed entire showroom operations, including procurement, logistics, sales, and marketing for B2B and corporate contracts.
- Led successful contract negotiations with corporate clients and NGOs, driving revenue through bids and timely product deliveries.
- Developed customer acquisition strategies, leading to an increase in sales volume and profitability.
- Ensured high-quality procurement and resolved product-related complaints, and maintained strong client relationships.
Area Sales Officer
Preethi Kitchen Appliances Pvt. Ltd.
06.2016 - 01.2018
- Collaborated with operations to optimize inventory levels and delivery timelines, ensuring product availability for key accounts.
- Worked with marketing teams on promotional activities for product launches, leading to a sales boost during key campaigns.
- Managed relationships with key decision-makers, ensuring long-term sales growth and client retention.
Retail Store Manager
Atlantic Shrimpers Ltd.
08.2014 - 04.2016
- Increased store revenue by developing new client networks and implementing promotional events in collaboration with teams.
- Managed daily store operations, including inventory control, staff training, and customer service, improving overall sales performance.
- Implemented marketing strategies to drive store traffic and increase sales.
Sales Executive
Best Foods Pvt. Ltd.
12.2012 - 07.2014
- Effectively handled daily customer meetings, sales calls, and account management tasks, improving sales team efficiency.
- Built focused new client networks, growing business opportunities, and increasing revenue possibilities.
Education
Graduation - Biotechnology
Kuvempu University
Shivamogga, Karnataka05.2013
Skills
Import & Export Management
FMCG Distribution Strategies
Logistics & Shipment Coordination
Sales Performance Management
P&L management
Team leadership
Inventory optimization
Supply chain management
Business development
Student admissions
Retail management
Team management
Cash handling expertise
Revenue growth
Sales strategy
Market expansion
References
Available upon request.
Accomplishments
- Promotion to Senior Manager – Sales Operations (2021) from BDM position: Promoted a year later, joining Trista Distribution Service due to outstanding performance and leadership in modern trade operations.
- Revenue Growth: Consistently increased revenue across multiple positions by developing and executing strategic sales and marketing initiatives.
CORE COMPETENCIES
- FMCG Sales & Operations Management
- Supply Chain & Import Management
- Warehouse & Inventory Management
- Business Development & Market Expansion
- Sales Forecasting & Data Analysis
- Sales & P&L Management
- Marketing Strategy & Brand Promotion
- Distributor & Retailer Relationship Management
- Customer Relationship & Retention
- Team Leadership & Performance Management
Timeline
Profit Center Head
Raptors Technologies Ltd.
01.2023 - Current
Senior Manager - Sales Operations (FMCG)
Trista Distribution Service
09.2019 - 12.2022
Business Development Manager
Office & More Business Solutions Ltd.
02.2018 - 07.2019
Area Sales Officer
Preethi Kitchen Appliances Pvt. Ltd.
06.2016 - 01.2018
Retail Store Manager
Atlantic Shrimpers Ltd.
08.2014 - 04.2016
Sales Executive
Best Foods Pvt. Ltd.
12.2012 - 07.2014
Graduation - Biotechnology
Kuvempu University