SANDRA UCHE AMAKA ONYEACHOR
Digital Marketing Manager
Agungi
Summary
Dynamic and results-oriented Digital Marketing Manager and Social Media Manager with a strong background in media and communication. Proven ability to enhance online engagement and brand visibility through strategic content development and social media management. A proactive team player with exceptional organizational skills and a commitment to delivering value to any organization.
Overview
9
9
years of professional experience
6
6
Certifications
Work History
Digital Marketing Manager
ZENITH BANK PLC
07.2022 - Current
- Develop engaging content to enhance the organization’s online presence.
- Organize the contents developed into a monthly Social Media calendar.
- Interface with other members of the team (design, videography etc.) to ensure contents are available when needed.
- Monitor and track performance across social media platforms, resulting in a 30% increase in engagement.
- Maintain social media accounts, ensuring consistent brand messaging and audience interaction.
- Manage social media content calendar and post across social media platforms at the specified times.
- Work with the team during major events to create contents to be posted across social media platforms
Social Media Team Lead
Oikia Christian Center, Global
Lagos, Nigeria (Remote)
02.2021 - Current
- Boosted the brand engagement by developing and implementing creative social media campaigns.
- Managed social advertising budgets, optimizing spend for maximum return on investment.
- Managed a team of 15+ people to ensure consistent social media presence across all brand platforms.
- Analyzed social media metrics for continuous improvement in audience reach and engagement.
- Increased audience reach by identifying opportunities for user-generated content campaigns.
- Implemented effective crisis management tactics and systems to mitigate potential negative impact on brand reputation during sensitive situations.
- Enhanced online presence with consistent, high-quality visual and written content across platforms.
- Developed and monitor comprehensive social media calendars, aligning content with marketing objectives and overall strategy.
- Monitored emerging trends in social media tools, platforms, and best practices; educating the team accordingly.
- Maintained company's social media presence by managing messages posted, response to posts, while also monitoring responses.
- Tracked key performance indicators to measure success of campaigns.
Internship (Creative Director)
DELYORK CREATIVE ACADEMY
01.2021 - 01.2021
- Developed content to promote the academy’s initiatives, enhancing audience engagement.
- Monitored online presence and maintained active social media accounts.
Digital Marketer (Remote)
NIGERIA CAMPUS CONNECT
08.2016 - 07.2019
- Managed social media accounts and created awareness campaigns for Renaissance University.
Director's Assistant
SERAH DONALD PRODUCTION
04.2018 - 06.2018
- Assisted the director in production tasks, ensuring seamless execution of filming schedules.
- Manage schedules and calendar of the entire movie production
- Manage social media account (X)
Content Developer and Producer
DREAM-FM RADIO STATION ENUGU
04.2017 - 09.2017
- Developed and produced content for the radio program "Midday Express."
Education
B.Sc. - Mass Communication
Renaissance University
Ugbakwa01.2018
Skills
- Team management expertise
- Proficient in digital marketing tools (eg Google Analytics, Hootsuite, Meltwater, Facebooks Ads Manager)
- Social Media Accounts management (X, Instagram, LinkedIn and Facebook)
- Video editing proficiency with Capcut, Inshot, and Canva
- Timely completion of multiple projects
- Skilled in developing social media plans and executing
Strategic content development
Online brand development
Social media strategy development
Certification
Fundamentals of Digital Marketing (Google Digital Workshop) | 2022
References
Available upon request.
Interests
Content Development, Scriptwriting, Podcast Production, Increasing Brand Promotion and Visibility
Timeline
Digital Marketing Manager
ZENITH BANK PLC
07.2022 - Current
Social Media Team Lead
Oikia Christian Center, Global
02.2021 - Current
Internship (Creative Director)
DELYORK CREATIVE ACADEMY
01.2021 - 01.2021
Director's Assistant
SERAH DONALD PRODUCTION
04.2018 - 06.2018
Content Developer and Producer
DREAM-FM RADIO STATION ENUGU
04.2017 - 09.2017
Digital Marketer (Remote)
NIGERIA CAMPUS CONNECT
08.2016 - 07.2019
B.Sc. - Mass Communication
Renaissance University