Years of experience
Ruth Ekpo
Digital Marketer
Abuja, Nigeria.
Summary
Highly motivated and results-driven digital marketer with experience in creating and executing successful digital marketing campaigns. Skilled in using social media, email marketing, and SEO to drive engagement and increase brand awareness. Possesses excellent analytical skills and a deep understanding of customer behaviour to optimise campaigns for maximum ROI.
Overview
3
3
5
5
Certifications
Work History
Media and Publicity Officer
Biosec Solutions
07.2023 - Current
- Managed a team of skilled creatives.
- Developed compelling social media content with a focus on reaching a targeted tech-savvy audience.
- Provided voice-overs for social media content and external product presentations.
- Improved on-page SEO, resulting in higher search rankings for a variety of industry-related keywords.
- Collaborated with major Nigerian media outlets to elevate brand perception and enhance public relations.
- Implemented strategies that led to a 100% increase in organic reach and engagement.
Digital Marketer
Uniccon Group of Companies
11.2021 - 06.2023
- Created and deployed social media content, engaged with target audiences, and boosted reach with strategic ad placements.
- Developed and executed digital marketing campaigns across multiple platforms, including social media, email marketing, and paid advertising.
- Increased brand awareness with influencer partnerships and targeted email campaigns.
- Hosted creative and engaging Twitter spaces.
- Conducted market research and analysed customer data to inform campaign strategy and improve targeting.
- Wrote video scripts for ads and social media campaigns.
- Provided voice recording for commercials, AI voice model training, explainer videos, and social media content.
- Researched, wrote, and published high-quality blog posts.
- Utilised SEO techniques to optimise blog posts for search engines.
Blogger
Fashion Police Nigeria.
06.2022 - 01.2023
- Researched creative topics to write, edit, and create layouts for new articles and features.
- Wrote and published engaging and informative blog posts on various topics, including travel, fashion, lifestyle, and more.
- Implemented SEO strategies to optimise web content for search engines.
- Conducted extensive research to ensure the accuracy and relevancy of blog posts.
- Utilised SEO techniques to optimise blog posts for search engines.
Education
Bachelor of Arts - French And International Studies
Osun State University
Nigeria06.2021
Skills
- Search Engine Optimisation (SEO)
- Content Marketing
- Social Media Marketing (SMM)
- Conversion Rate Optimisation (CRO)
- Email Marketing
- Copywriting
- Canva Design
- Influencer Marketing
- Voice-over
- Blogging
- Scriptwriting
Certification
- HubSpot: Content Marketing
- StemFocus: Digital Marketing
- LinkedIn: Conversion Copywriting
- LinkedIn: Diversity and Inclusion in Marketing
Languages
English
Proficient
C2
French
Upper intermediate
B2
Timeline
Media and Publicity Officer
Biosec Solutions
07.2023 - Current
Blogger
Fashion Police Nigeria.
06.2022 - 01.2023
Digital Marketer
Uniccon Group of Companies
11.2021 - 06.2023
Bachelor of Arts - French And International Studies
Osun State University
Similar Profiles
KIRUBAKARAN NKIRUBAKARAN N
Deputy Sales Manager at Blue Mach Solutions (Godrej Storage Solutions)Deputy Sales Manager at Blue Mach Solutions (Godrej Storage Solutions)
CRYSTAL HOLLOWAYCRYSTAL HOLLOWAY
New York Life at Customer Solutions III, Life SolutionsNew York Life at Customer Solutions III, Life Solutions
Jarrod HullJarrod Hull
Tyre Shop Manager at Tyre and Wheel Solutions (Automotive Solutions)Tyre Shop Manager at Tyre and Wheel Solutions (Automotive Solutions)