RAMANANDA SAHOO
INDIA,ODISHA
Summary
A highly efficient, innovative, and methodical marketing manager with 15+ years of combined cross functional expertise and strong exposure in Sales and marketing & Procurement. Expertise in supply chain planning, Confident Procurement Specialist knowledgeable in managing vendor relations, tracking products, and the methods needed to obtain the best pricing.
Overview
15
15
years of professional experience
Work History
Branch Head
GLOBAL APPLIANCES NIGERIA LIMITED
09.2021 - Current
- Head of South zone, Overall in-charge of Store, warehouse, Marketing, Logistics, sales & Customer-Service.
- Involved in settings up weekly, monthly, quarterly procurement and sales plan
- Settled for best purchase package in terms of quality, price, terms deliveries & timely service with suppliers
- Monitoring deliveries of items between supplier to ensure that all items are delivered to site and store timely
- Preparing monthly & yearly reports and presentation to grow business and motivate staff.
- Played major role in handling import from China, India, UK, and UAE.
- Manage International Shipping and air Documents to purchase and developed company related services.
- Managing MIS and saving generation finalization of CHA to forward to company HOD.
- Managing Purchase of re-factory items, consumable, electrical and electronics spares and mechanical spares.
- Selection of qualified vendors/contractors.
- Monitored logistics for safe and sound delivery of procured materials.
- Followed up on requisition to delivery stages.
- Procured standard and quality materials.
- Created and maintained purchasing files and price list.
- Reviewed prices and product specification from various vendors/contractors to determine which would provide best deal.
- Reviewed plans and specs during schematic design of pre-construction.
- Prepared regular interval progress reports.
- Scheduled all contractors and materials deliveries.
- 30% sales average sales growth since My joining in Branch.
- First time PHC Branch has crossed 100ml in Nov-2021 which is Highest ever sales for branch
- Branch Ageing has come under 60 days for SM & 45 days for rest of customers
- Streamlined operational processes for improved efficiency and cost reduction
- Enhanced customer satisfaction with responsive service and timely resolution of issues
- Collaborated with other branches for knowledge sharing and best practice implementation, strengthening overall organizational performance
Sr.Business Development Manager
ASWINI HAIR OIL
08.2016 - 09.2021
- Assigned as brand/product manager for launching new brands under Aswini Hair Oil in selected States
- Product Development, Business strategy implementation, Product Costing & making their pricing as per market trend, guiding packaging team and performing ongoing business analysis to drive brand performance
- Assigned for market [Product] branding plans at all marketing levels in competition with other market players.
- Led advertising and PR campaigns, as well as sale events – Worked with advertising and PR agencies for BTL Activities.
- Analyze market trends to address business opportunities and issues, and to set brands' annual objectives, strategies, positioning, tactics, and other practices like market surveys to define target audience, constructed forecasts and budgets.
- Prepared work plans for ASMs & for their sales executives, established marketing strategy, conducted evaluation and control via reports & regular in-person market visit with TSI and distributors.
- Prepared and followed through on all required punch lists.
- Prepared regular interval progress reports.
- Generated new business with marketing initiatives and strategic plans.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
- Achieved 1 Cr Monthly Sales for Apurva in December 2019 & onwards
- Achieved 20% (9.29 Cr) & 30% (12.1 cr ) Sales growth in 2019-20 & 2020-21
Branch Sales Manager
DAJCOM LTD
05.2013 - 12.2015
- Handled sales team of 12 sales rep & 10 merchandisers under Lagos trade sales territory; successfully managed all branch operation in PAN NIGERIA (IBADAN, BENIN, PORT HARCOURT, ABUJA, KANO, ENUGU & ILORIN).
- Maintained monthly sales/collection target vs achievement at desire & equivalent level; Collecting debt was always higher than sales.
- Implemented efficient inventory management systems to maintain optimal stock levels while minimizing waste and excess costs. Managed desired stock levels by analyzing average monthly sales records of individual dealers & making key decisions about stock control for both trade & retail shop.
- Increased branch sales by implementing innovative sales strategies and fostering customer-centric environment.
- Managed branch sales, customer service, finances and recordkeeping.
- Analyzed market trends and competitor activities, adjusting sales tactics accordingly for maximum impact on target audience segments.
- Resolved customer complaints to maintain high level of satisfaction.
- Streamlined operations for enhanced productivity, leading to higher revenue generation and improved staff morale.
- Coached and mentored sales team members to enhance individual performance, ultimately contributing to overall success of branch.
- Negotiated contracts with vendors and suppliers, securing competitive prices while maintaining high quality standards for products or services offered.
- Set clear performance goals for sales team, providing regular feedback on progress toward targets while offering support where needed.
- Identified areas for improvement within branch''s processes, implementing necessary changes to optimize efficiency and profitability.
- Collaborated with other departments to ensure seamless coordination of joint initiatives, enhancing overall company performance.
- Addressed client concerns or complaints promptly with empathy and professionalism; resolved issues efficiently without compromising on service excellence standards.
- Conducted regular performance reviews for team members, identifying strengths as well as areas requiring further development or training opportunities for continuous growth.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Area Sales Manager
Indane Solutions (TOSHIBA PLASTIC TECH)
06.2012 - 04.2013
- Recognize & identified market opportunities & evaluate marketing action; analyze customer business performance to identify growth, up-sell or cross-sell and new business opportunities.
- Follow-up all sales leads quickly & effectively. Maintaining on-going client via. Call, mail, or in-person.
- Identified bottlenecks in sales process and initiating corrective action.
- Developed sustainable business pipelines that result in new acquisitions. Documented and prepared reports on management and information systems; presented same to manager.
- Assisted clients in assessing their requirements and provided resolutions to conflict through meetings and discussions.
- Provided exceptional customer service to existing clients through regular communication and prompt resolution of issues or concerns raised by them.
- Provided exceptional customer service to existing clients through regular communication and prompt resolution of issues or concerns raised by them
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction
Customer Care Executive
TRIPTY DRINKS PVT. LTD (PEPSICO)
01.2010 - 05.2012
- Developed trade relation with intelligence; Area mapping, distinguished route coverage; Prioritized and positioning outlets, retailers, chain-shops, and other merchants.
- Negotiated on product delivery, payments terms, schemes, and other specifications with dealers, buyers and retailers.
- Gaining the clear understanding of customers' business and requirements from time to time.
- Conducted regular market visits to check route coverage, competitor activity and continuously search for new opportunities to increase sales in region.
- Liaised with Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in region to provide brand visibility and promote sales in region.
- Ensured maximum customer satisfaction, by providing quality services and on time delivery of products; providing end-to-end customer services with all information required.
- Maintained and documented daily, weekly, and monthly sales progress reports and updated superiors on business performance, new initiatives, and other issues.
- Conducted surveys to determine customer opinion of products and services.
- Reduced customer complaints with proactive issue identification and resolution strategies.
- Resolved concerns with products or services to help with retention and drive sales.
- Maintained up-to-date knowledge of industry trends and product offerings to better serve customers
- Communicated with customers to identify needs and expectations
Education
MBA - BUILDING TECHNOLOGY
CENTER FOR MANAGEMENT AND TECHNOLOGY
GREATER NOIDA, UP, INDIA2010
DIPLOMA ENGINEERING - Mechanical Engineering
OMEGA INSTITUTE OF MANAGEMENT & TECHNOLOGY
NEW DELHI, INDIA06.2007
Associate of Science - Physics
INTERMEDIATE
BHUBANESWAR06.2004
Skills
- Excellent Vendor relations
- Strong interpersonal skills
- Vendor Management
- Cost Analysis
- Purchasing strategy
- Supply Chain Optimization
- Channel and project Management
- Business Development
- Competitor Analysis
- Negotiation & Customer Service
- Procurement data analysis
- Import & Export Analysis Management
- Retail & Corporate Management
- Strong team-builder
- Branch Operations Management
Timeline
Branch Head
GLOBAL APPLIANCES NIGERIA LIMITED
09.2021 - Current
Sr.Business Development Manager
ASWINI HAIR OIL
08.2016 - 09.2021
Branch Sales Manager
DAJCOM LTD
05.2013 - 12.2015
Area Sales Manager
Indane Solutions (TOSHIBA PLASTIC TECH)
06.2012 - 04.2013
Customer Care Executive
TRIPTY DRINKS PVT. LTD (PEPSICO)
01.2010 - 05.2012
MBA - BUILDING TECHNOLOGY
CENTER FOR MANAGEMENT AND TECHNOLOGY
DIPLOMA ENGINEERING - Mechanical Engineering
OMEGA INSTITUTE OF MANAGEMENT & TECHNOLOGY
Associate of Science - Physics
INTERMEDIATE
Similar Profiles
Ebikake OkiyEbikake Okiy
Finance Advisor at Sicol Global Enterprises Nigeria LimitedFinance Advisor at Sicol Global Enterprises Nigeria Limited
Tunde MakindeTunde Makinde
Warehouse/Logistics at ELIXIR GLOBAL MANUFACTUING COMPANY LIMITED IBADAN, NIGERIAWarehouse/Logistics at ELIXIR GLOBAL MANUFACTUING COMPANY LIMITED IBADAN, NIGERIA
Afolashade AjayiAfolashade Ajayi
Data Entry at Megaplux Global Access Nigeria LimitedData Entry at Megaplux Global Access Nigeria Limited