Hi, I’m
PONJOLOSUN ISRAEL
Ilesha
Summary
Dynamic music marketing professional with a proven track record at Carpark Records, adept in digital marketing strategies and music theory. Successfully drove traffic growth and executed promotional campaigns, enhancing brand visibility. Skilled in collaboration and market research, I leverage creativity and analytical insights to achieve impactful results in the music industry.
Overview
11
years of professional experience
Work History
Carpark Records
Music Marketing
01.2015 - Current
Job overview
- Scheduled and coordinated auditions to select performers for musical presentations.
- Coordinated marketing efforts to promote fitness and wellness programs.
- Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks.
- Implemented segmentation and behavioral marketing messages based on customer preference, buying behavior, past email performance, and marketing objectives.
- Collaborated with technical and marketing staff in pursuing new projects.
- Arranged photoshoot logistics for album packaging and related marketing and publicity campaigns.
- Worked with senior leaders to determine marketing priorities.
- Integrated advertising and marketing approaches for successful new product line launch.
- Collaborated with marketing teams to develop and execute promotional strategies.
- Proofread papers, letters and marketing materials to identify mistakes for quality control.
- Generated on-air promotional scripts to promote client marketing and advertising initiatives.
- Promoted and set up sales using communication and marketing abilities.
- Contributed to marketing campaigns by compiling market research and providing insights.
- Planned and executed website editorial schedule by collaborating with designers, web developers, marketing and sales staff.
- Composed and arranged music and recorded music in studios for radio, film, or television.
- Assisted in marketing efforts by hanging posters and advertisements to inform community of recreational opportunities.
- Worked with marketing teams to create marketing and promotional content for social media.
Education
Tenstrings Music InstituteIkeja, Lekki
Bachelor of Arts from Music
11-2010
Skills
- Music
- Marketing and promotion
- Digital marketing plans
- Music theory expertise
- Record Label
- Playlist Curators
Accomplishments
I’ve promoted hundreds of tracks for independent artists, getting songs featured on curated playlists, online radio stations, and music blogs. My promotion strategies have helped artists boost their fanbase, land label opportunities, and achieve measurable growth in streams and followers. I take pride in creating authentic campaigns that focus on real audience engagement and long-term results.
Availability
See my work availability
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Available
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Timeline
Music Marketing
Carpark Records
01.2015 - Current
Tenstrings Music Institute
Bachelor of Arts from Music