Oyindamola Bello
Communications And Growth Strategist
Ipaja
Summary
Innovative Communications and Brand strategist with adept experience in digital strategy, brand management, content generation as well as, content marketing. First-rate attention to detail with 3+ years experience executing successful marketing campaigns & strategies while, developing original content, and organizing promotional events. I have a passion for optimizing digital and public presence of brands and accomplishishing strategic goals through data driven solutions. I am an efficient collaborator with critical thinking skills and an overall drive for excellence. I have shown exceptional commitment to accurate and detailed research, with motivation to learn, grow and excel in this industry.
Overview
3
3
years of professional experience
6
6
years of post-secondary education
Work History
Communication and Growth Strategist
Poke LTD
Lagos
11.2021 - Current
- Coordinated and liaised with the marketing, PR and communications team during campaigns to develop effective strategies for several brands like Indomie, IndomieRepurTeam, Kula, WAW, 9mobile,Zebrra etc.
- Executed marketing campaigns and strategies on various digital platforms.
- Develops small scaled social media campaigns to consistently improve engagement and boost organic traffic.
- Identified appropriate marketing channels and target customers for campaigns.
- Monitored and reported on Ads, feedbacks and reviews.
- Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.
- Created engaging conversations based on social media trends for brand relevance.
- Developed sentiment and competitive analysis for brands.
- Organized promotional events for brand relevance and visibility
- Nutured online communities and increased customer sastisfaction by resolving issues.
- Conducted research, gathered information from multiple sources and presented results.
- Participated in team-building activities to enhance working relationships.
Social Media Manger
TechOps Nigeria
Lagos
08.2020 - 11.2021
- Developed original and engaging multimedia content for the company’s social media accounts.
- Maintained a strong media and brand presence across Facebook, Instagram, Twitter and Whatsapp.
- Wrote engaging and successful marketing, advertising and website copy.
- Increased brand awareness and social media engagement through Facebook and Instagram Ads
- Tracked social media marketing campaigns and their performance, while offering quantitative and data-driven recommendations.
- Led projects and analyzed data to identify opportunities for improvement.
- Built and nurtured online community for Techops, actively listened to customers, handled concerns quickly and escalated major issues to supervisor.
Strategy and Research Analyst Intern
4IT Africa
Lagos
02.2021 - 07.2021
- Wrote methodological and analytical reports tailored to specific project and client needs.
- Wrote and developed Writing of research proposals and research articles for clients.
- Developed and managed database to gather and streamline information throughout department.
- Presented and organized book reviews
- Assisted team lead
Education
Master of Arts - English Language And Literature
University of Lagos
Lagos, Nigeria 08.2021 - Current
Bachelor of Arts - English Language And Literature
Obafemi Awolowo University
01.2014 - 12.2018
Skills
Research
Google Workspace
Excel proficiency
Brand strategy
Project management
Design
SEO
Copywriting and editing
Social Media Promotion
Teamwork and contribution
Analytical and Critical Thinking
Discretion
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Communication and Growth Strategist
Poke LTD
11.2021 - Current
Master of Arts - English Language And Literature
University of Lagos
08.2021 - Current
Strategy and Research Analyst Intern
4IT Africa
02.2021 - 07.2021
Social Media Manger
TechOps Nigeria
08.2020 - 11.2021
Bachelor of Arts - English Language And Literature
Obafemi Awolowo University
01.2014 - 12.2018