OTUNBA ADEBAYO

MANAGE ENTIRE CENTRAL NORTH....

• Collaborated with vendors and built effective partnerships devoted to capitalizing on emerging and sustainable sales opportunities.
• Hired, trained and managed sales staff and administered and implemented compensation plan to support area sales goals.
• Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
• Increased revenue by productively directing time and resources to applicable areas and exceeding specific sales goals.
• Coordinated and conducted well-organized product presentations and demonstrations to potential customers at seminars and trade shows.
• Led sales region to increase sales and boost team morale.
• Modeled strong negotiation skills to help team members close tough deals with lucrative clients.
• Managed and motivated sales team to increase revenue from 0% to 85% .
• Evaluated costs against expected market price points and set structures to achieve profit targets.
• Grew businesses by adopting market expansion strategy to serve different customer needs.
• Reported sales activity, generated sales quotations and proposals and maintained customer contact database to achieve sales objectives and quota.
• Collaborated with clients and distributors to create and promote new products.
• Developed and implemented key account strategies and programs to optimize revenue contribution and return on investment.
• Expanded market share 90% by increasing sales to retailers and distributors.
• Hired, mentored and motivated sales professionals to service customer accounts and target metrics.
• Set and achieved sales targets for Central North region.
• Built lasting relationships with clients through outstanding customer service interactions.
• Accompanied sales reps in field for ride-alongs to teach, observe and work one-on-one.
• Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure.
• Created effective strategies to target new markets after researching and analyzing competitor behavior.
• Analyzed sales data and kept up to date with market trends.
• Prepared sales presentations for clients showing success and credibility of products.
• Forecasted sales and established processes to achieve sales objectives and related metrics.
• Attracted new clientele and developed customer relationships by hosting product-focused events.
• Introduced cost-saving initiatives to reduce losses and increase profit margin.
• Formulated tactics and strategies to target new potential customers within prioritized markets.
• Directed sales support staff in administrative tasks to help sales reps close deals.
• Exceeded targets by building, directing and motivating high-performing sales team.
• Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
• Executed proven strategies to hit sales quota and help company achieve goals.
• Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
• Developed sales strategy based on research of consumer buying trends and market conditions.
• Held meetings with director to identify techniques to overcome sales obstacles.
• Introduced new products to meet customer demand and increase profits.
• Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
• Led targeted training programs to educate staff on product benefits and service capabilities.
• Handled 2000 calls per day to address customer inquiries and concerns.
• Handled 2000 calls per day to address customer inquiries and concerns.

• Analyzed past sales data and team performance to develop realistic sales goals.
• Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
• Evaluated costs against expected market price points and set structures to achieve profit targets.
• Researched sales opportunities and possible leads to exceed sales goals and increase profits.
• Developed sales strategy based on research of consumer buying trends and market conditions.
• Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
• Held meetings with director to identify techniques to overcome sales obstacles.
• Directed sales support staff in administrative tasks to help sales reps close deals.
• Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.
• Executed local, regional and national marketing and branding initiatives to drive sales within existing and prospective accounts.
• Developed SWOT analysis and executed targeted sales strategies accordingly using data-driven decision-making.
• Developed and led sales training initiatives for employees and teams across organization.
• Enhanced success of advertising strategies by boosting engagement through social media and other digital marketing approaches.
• Achieved sales goals and service targets by cultivating and securing new customer relationships.
• Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
• Utilized internal lead referral tools to solicit new business opportunities and contacts.
• Presented products to clients using dynamic presentations and practical use-case scenarios.
• Managed entire sales cycle across customer accounts, proposing and closing sales to achieve total revenue growth, profit and customer satisfaction plans.
• Maintained detailed records of sales progress, inventories and marketing success to better align goals with company priorities.
• Remained current on industry trends to better understand customer needs, product effectiveness and sales tactics.

• Oversaw employee performance, corrected problems and increased efficiency to maintain productivity targets.
• Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
• Analyzed sales data to set quotas and assess potential areas of growth.
• Worked jointly with team members to assist with closing sales, cross-selling and upselling of products and services.
• Promoted exceptional customer service by engaging clients on sales floor.
• Met with management and executives to provide insights into sales operations and make strategy recommendations.
• Corrected SKU issues and pricing discrepancies to increase accuracy of end-of-shift register drawer counts to 75%.
• Assessed sales reports to identify and enhance sales performance, support inventory oversight and capitalize on emerging trends.
• Checked store merchandise regularly for proper display and replenishment.
• Effectively coached team members to reach weekly and monthly sales goals.
• Submitted reports to senior management to aid in business decision-making and planning.
• Directed smooth merchandising of products to engage customers and promote sales.
• Mentored team members to enhance professional development and accountability in workplace.
• Recruited and retained top talent, with focus on completing timely performance evaluations, providing positive feedback and rewarding superior performance.
• Supervised staff successfully, utilizing effective communication and dynamic interpersonal skills.
• Oversaw frequent store recoveries to keep sales floor organized and presentable.
• Monitored phone calls for quality assurance.
• Established objectives to offer team members clear roadmap to help company achieve overall goals.
• Capitalized on sales development and performance optimization opportunities while controlling expenses and maintaining diverse customer base.
• Coached employees and trained on methods for handling various aspects of sales, complicated issues and difficult customers.
• Completed employee evaluations to stay on top of lagging knowledge or skills and proactively close gaps to maximize performance.
• Kept orderly and accurate accounting records by monitoring sales documentation.
• Created employee schedules to align coverage with forecasted demands.
• Developed sales strategies and established procedures for new employees.
• Arranged items in favorable positions and areas of store for optimal sales.
• Constructed displays and signs to promote specified products and sales promotions.
• Built and maintained rapport with store personnel to effectively meet company and client objectives.
• Trained team members in successful strategies to meet operational and sales targets.
• Monitored daily sales operations and served as informational and procedural resource to team members.
• Multiplied earnings through sales goal achievement, customer service improvements and commitment to team objectives.
• Supervised team of 6 employees within areas of customer service, cash handling, inventory, sales and data entry, skyrocketing customer service
• Applied solid market knowledge and business operations expertise to strengthen processes and achieve continuous improvement targets.
• Corrected SKU issues and pricing discrepancies to increase accuracy of end-of-shift register drawer counts to 80%.
• Generated #50,000,000 of new customer revenue in a month.
• Engaged customers in good negotiation and key features to drive consistent revenue.

• Conducted product demonstrations to highlight features and redirect objections to positive aspects.
• Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.
• Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
• Processed accurate credit, debit, check and cash sales transactions for more that 100 customer orders per day.
• Built customer loyalty and retention by delivering excellent shopping experiences.
• Stocked merchandise, clearly labeling items and arranging according to size or color.
• Prioritized helping customers over completing other routine tasks in store.
• Wrapped, boxed and weighed bakery department products.
• Worked to meet or exceed special targets for credit card applications, special donations and specific product promotions.
• Created inviting environment for customers by maintaining store organization and cleanliness.
• Developed strong rapport with customers and created positive impression of business.
• Managed efficient cash register operations.
• Maintained up-to-date knowledge of store sales, payment policies and security standards.
• Provided exceptional services and pleasant shopping experiences to retail customers.
• Monitored customers for signs of security concerns and escalated issues to management.
• Answered customer questions about products and services, helped locate merchandise and promoted key items.
• Listened to customer needs and desires to identify and recommend optimal products.

• Conducted product demonstrations to highlight features and redirect objections to positive aspects.
• Wrapped, boxed and weighed bakery department products.
• Built customer loyalty and retention by delivering excellent shopping experiences.
• Developed strong rapport with customers and created positive impression of business.
• Managed efficient cash register operations.
• Answered customer questions about products and services, helped locate merchandise and promoted key items.
• Provided exceptional services and pleasant shopping experiences to retail customers.
• Maintained up-to-date knowledge of store sales, payment policies and security standards.
• Created inviting environment for customers by maintaining store organization and cleanliness.

• Showcased product features to customers and discussed technical details to overcome objections and lock in sales.
• Met with existing customers and prospects to discuss business needs and recommend optimal solutions.
• Developed and delivered engaging sales presentations to convey product benefits.
• Used consultative sales techniques to understand customer needs and recommend relevant products and services.
• Established fair pricing structures and finalized contracts to complete purchase agreements with customers.
• Followed up with customers after completed sales to assess satisfaction and resolve technical or service concerns.
• Automated contact management system, resulting in better client organization and goal alignment.
• Served as liaison for company, clients and referred prospects regarding inquiries, issues, order management, post-sales follow-up and customer relations.
• Determined problem areas and resolved issues related to profitability and business objective achievement.
• Executed direct sales from manufacturers to customers to improve profitability within retail environment.
• Surpassed sales objectives several consecutive years by cultivating productive client partnerships.
• Trained and mentored new sales representatives.
• Expanded customer base and boosted profit within product line.
• Brought Customer Satisfaction Index levels from unsatisfactory to levels acceptable to manufacturer.
• Implemented marketing strategies and techniques, increasing revenue and customer satisfaction.
• Increased sales by offering advice on purchases and promoting additional products.
• Attended advanced training sessions and conferences to increase product knowledge and productivity.
• Enhanced territory operations through successful cold-calling of area business leaders and establishing favorable contracts.
• Enhanced marketing and sales strategies to increase profitability and develop organizational pipeline.
• Created strategies to develop and expand sales of services to existing customer which resulted in significant increase in annual revenue.
• Evaluated inventory and delivery needs and optimized strategies to meet customer demands.