Content Writer, Business Manager, Digital Marketer
Lugbe,AB
Summary
Innovative Copywriter with background in Business Management, Consultancy and Development, bringing 8 years of experience in proven effective marketing and advertising strategies. Possessing strong creativity to deliver unique copy, meticulous budgetary adherence and in-depth knowledge of competitive campaigns and offerings.
Overview
3
3
Languages
11
11
years of post-secondary education
11
11
years of professional experience
Work History
Content Writer/Copywriter
Freelance
Lugbe, Abuja
03.2011 - Current
Strategized content based on Google Analytics data, geographical targeting and keyword planning.
Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
Collaborated with team of writers and content marketing strategists to create copy promoting clients' SEO, sales and thought-leadership goals.
Formatted articles, blogs and webpages with HTML, photos and infographics.
Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
Coordinated with subject matter experts for interviews and topic generation.
Completed thorough research into assigned topics.
Developed copy while maintaining brand voice and adhering to legal requirements.
Evaluated project requirements and content standards for each project to produce copy in line with creative structure.
Customized brand message to reach and capture target audience interest and drive engagement.
Produced original, creative content for promotional advertisements and marketing materials.
Used Grammerly to write and submit error-free articles.
Reviewed and edited final copy for accuracy and oversaw all phases of production.
Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
Collaborated with creative director and copywriting team in completing all phases of client projects from planning to on-time completion of quality deliverables.
Managed competing deadlines with efficiency.
Content Creator/Copywriter
Beyond the Compass Social Development Foundation
Gwagwalada, Abuja
02.2021 - 04.2021
Wrote content and uploaded it to Beyond the Compass SDF's content management system.
Increased website and social media traffic by 40% by creating dynamic graphics and pieces.
Rewrote and reorganized site content to better position the organization's profile
Utilized WordPress to upload content, images and pages.
Employed site manager tools to publish content and maintain professional looking web pages.
Conducted extensive research to provide factual statistics for articles, blogs and landing pages.
Strengthened content through proofreading and editing.
Added meta descriptions, keywords and image tags to increase clients' SEO presence 30%.
Created and posted to Beyond the Compass SDF's website, https://beyondthecompassdf.com.ng
Collaborated with SEO and content team to produce website content for Skill empowerment and Advocacy programs.
Collaborated with creative director and copywriting team in completing all phases of client projects from planning to on-time completion of quality deliverables.
Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.
Presented clients with unique copy options based on overall marketing objectives.
Managed competing deadlines with efficiency.
Supervisor
Chelston International Schools
Gwagwalada, Abuja
10.2019 - 03.2020
Applied strong leadership talents and problem-solving skills to maintain team efficiency and organize workflows.
Created successful work schedules for each team member to maintain deadlines and fully staff shifts.
Provided supportive link between external customers and internal operations.
Maintained compliance with company policies, objectives and communication goals.
Identified individual employee's unique work styles and adapted management methods.
Monitored workshop work flow for about 27 employees.
Analyzed equipment breakdowns using various troubleshooting methods.
Consistently met quarterly sales goals and increased customer retention rate year-over-year.
Mentored newly hired employees on academic requirements and teaching methods
Education
Bachelor of Science - Mechanical Engineering
University of Nigeria Nsukka (UNN)
Nsukka - Enugu State, Nigeria
11.2006 - 02.2012
High School Diploma -
Federal Government Boys' College Gariki
Garki, Abuja - Federal Capital Territory, Nigeria
02.2001 - 06.2006
Certification - Project Management
Shaw Academy
Dublin, Ireland
12.2020 - Current
Skills
Writing
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Accomplishments
Supervised team of 27 staff members.
Designed the Organizational profile for Beyond the Compass Social Development Foundation through effectively helping with the right content.
Interests
Reading
Writing
Football
Business analytics
Timeline
Content Creator/Copywriter
Beyond the Compass Social Development Foundation
02.2021 - 04.2021
Certification - Project Management
Shaw Academy
12.2020 - Current
Supervisor
Chelston International Schools
10.2019 - 03.2020
Content Writer/Copywriter
Freelance
03.2011 - Current
Bachelor of Science - Mechanical Engineering
University of Nigeria Nsukka (UNN)
11.2006 - 02.2012
High School Diploma -
Federal Government Boys' College Gariki
02.2001 - 06.2006
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