Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Certification
Timeline
AccountManager

Omobola Emmanuel-Ogbolu

Communications Specialist
Lagos

Summary

As a highly talented and dedicated PR & Communications Specialist, I bring a wealth of experience collaborating with renowned companies such as Microsoft, Google, Intel, Unilever, Amazon Energy, Finchglow Travel, British American Tobacco, Visionscape, Lagos State Ministry of Environment, Africa Young Entrepreneurs, The Lumina Foundation, Wole Soyinka Prize for Literature, and numerous other well-known brands. My approach to communication is characterized by individual creativity, adept managerial skills, and effective delegation, enabling seamless interaction with clients and ensuring a comprehensive understanding of campaign objectives. .

Overview

10
10
years of professional experience
2
2
Certifications

Work History

Head, Branding & Communications

Qshelter
Lagos
03.2023 - Current
  • Developed and implemented a comprehensive brand strategy aligned with the organization's mission, values, and business objectives.
  • Ensured consistent use of the brand's visual elements, tone of voice, and messaging across all communication channels to maintain a strong and recognizable brand identity.
  • Oversee the creation of engaging and relevant content for various platforms, including websites, social media, press releases, and marketing materials.
  • built and maintained positive relationships with media outlets, stakeholders, and the public to enhance the organization's reputation and manage any potential crises.
  • Plan and execute integrated marketing campaigns to promote the company's services.
  • Utilize digital marketing tools and channels effectively to reach target audiences and enhance brand visibility.
  • Lead and mentor a team of marketing and communication professionals, ensuring collaboration and effective workflow.

Public Relations Manager

Finchglow Holdings
11.2022 - 02.2023
  • Planning publicity strategies and campaigns
  • Organising events including press conferences, exhibitions, open days and press tours
  • Managing and sharing content with users on social media sites
  • Managing the PR aspect of a potential crisis situation
  • Creating and managing brochures, handouts, direct mail leaflets, promotional videos, photographs, etc
  • Analysing media coverage
  • Distributing information about new promotional opportunities and current PR campaigns progress
  • Speaking publicly at interviews, press conferences and presentation.

Corporate Communications Manager

Amazon Energy Group
Lagos
01.2021 - 11.2021

• Analyzed market data to inform strategic decisions.

• Promoted specific messages to internal and external stakeholders.

• Revitalized employee and public digital assets to optimize content and usability.

• Coordinated advocacy relations meetings and prepared necessary materials in advance.

• Supported several plans through development and implementation of internal and external communication strategies.

• Developed communications strategies to drive forward progress in public relations.

• Cultivated strong corporate image and identity with clear branding.

• Authored fresh and engaging press releases and prepared complete press kits.

• Oversaw team of communications and media relations professionals with focus on achieving PR results.

• Reviewed marketing materials and documents for brand accuracy and trending design.

• Taught in-house employees strategies for successful internal and external communications.

Media Coordinator

Ministry of Information
Lagos
08.2019 - 12.2019
  • Media (Radio) Tour for President Buhari's Camp across Nigeria|, Developed and implemented a plan to reach the Nigerian populace with messages and policies by President
  • Muhammadu Buhari through radio interviews across Nigeria
  • Identified radio platforms and spokespersons in communities that facilitated the discussions on activities and policies of President Muhammadu
  • Buhari on their local radio platforms across 20 cities in Nigeria

Corporate Communications Specialist

01.2019 - 07.2019
  • Analyzed market data to inform strategic decisions
  • Promoted specific messages to internal and external stakeholders
  • Revitalized employee and public digital assets to optimize content and usability
  • Coordinated advocacy relations meetings and prepared necessary materials in advance
  • Supported several plans through development and implementation of internal and external communication strategies
  • Developed communications strategies to drive forward progress in public relations
  • Cultivated strong corporate image and identity with clear branding
  • Authored fresh and engaging press releases and prepared complete press kits
  • Oversaw team of communications and media relations professionals with focus on achieving PR results
  • Reviewed marketing materials and documents for brand accuracy and trending design
  • Taught in-house employees strategies for successful internal and external communications.

PR Account Manager

The Quadrant Company
Lagos
01.2016 - 06.2017
  • Delivered engaging and polished presentations to build connections with potential customers and distinguish business from competitors
  • Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities
  • Analyzed account details such as usage, sales data and client comments to enhance understanding of effectiveness and client needs
  • Reviewed and mitigated discrepancies to increase sales, reduce costs and streamline processes
  • Liaised with external customers and internal departments to provide and gather information enabling customer requirements to be met
  • Identified key entry points to enhance market penetration and maximize returns
  • Listened attentively to client feedback to create stronger relations and shape business
  • Prepared public relations plans, reports, cost estimates and work briefs
  • Daily monitoring of brands offline and online media visibility
  • Developed client proposals and implement the
  • PR activity
  • Managed projects, events, documentations and meeting with clients
  • Researched, wrote and distributed press releases to targeted media
  • Promoted news stories and feature articles to the media
  • Developed public relation strategies for assigned businesses i.e
  • Intel, Microsoft, Google and
  • Unilever
  • Pitched public relation ideas by creating project plans and proposals.

Business Development Executive

PressPlay Naija Show
Lagos
04.2013 - 03.2016
  • Delivered exceptional programming to audience members by always researching events, guests and programs thoroughly
  • Conferred with advertising partners to develop and deploy effective promotional strategies
  • Engaged with audience members through telephone calls and personal commentary on musical selections, political happenings and other items of interest
  • Spearheaded promotional appearances on behalf of station and to increase sales for advertisers
  • Researched topics for comment and discussion
  • Answered listener calls regarding song requests, giveaways and commentary
  • Made promotional appearances at public events
  • Interviewed show guests and moderated discussions.

Senior Client Service Specialist

SA&B Mega Resources
Lagos
01.2019 - 01.2006
  • Devised optimal communication strategies that created desired impact and awareness in line with the vision and goals of client organizations
  • SA&B Mega Resources is a fully integrated marketing and communication company
  • Managed corporate marketing projects from end to end and supported client/communication team in various capacities as they arise
  • Conceptualized and executed events and product launch PR strategies and campaigns
  • Planned press events
  • Developed monthly and quarterly report on activities highlighting next step
  • Tracked digital and editorial coverage and product placement sharing key hints with stakeholders while also tracking coverage for
  • ROI Analysis.

Education

BA (HON) - ENGLISH

Ambrose Alli University
03.2006 - 05.2010

Diploma in Mass Communications - Mass Communication

Ambrose Alli University
Nigeria
03.2005 - 11.2006

Skills

Public relationsundefined

Accomplishments


  • Reduced PR and Marketing spend by over 80% and enhanced the company's media relations
  • Enhanced internal communications through the introduction of the Deskalert software
  • I received a commendation letter from Microsoft
  • Managed multiple PR and Marketing annual budgets ranging from $10,000 - $35,000
  • Led a team in designing and implementing a comprehensive communications strategy

Software

Canva

Adobe audition

Adobe premiere pro

Clipchamp

Filmora

Certification

Graphic &Web Design

Timeline

Head, Branding & Communications

Qshelter
03.2023 - Current

Public Relations Manager

Finchglow Holdings
11.2022 - 02.2023

Corporate Communications Manager

Amazon Energy Group
01.2021 - 11.2021

Media Coordinator

Ministry of Information
08.2019 - 12.2019

Corporate Communications Specialist

01.2019 - 07.2019

Senior Client Service Specialist

SA&B Mega Resources
01.2019 - 01.2006

IBM Data Science & Machine Learning with Python

11-2017

PR Account Manager

The Quadrant Company
01.2016 - 06.2017

Business Development Executive

PressPlay Naija Show
04.2013 - 03.2016

Graphic &Web Design

06-2009

BA (HON) - ENGLISH

Ambrose Alli University
03.2006 - 05.2010

Diploma in Mass Communications - Mass Communication

Ambrose Alli University
03.2005 - 11.2006
Omobola Emmanuel-OgboluCommunications Specialist