Oluwatosin Olopade
Digital Marketing & Content Creation.
Lagos,SouthWest
Summary
Detail-oriented and value-driven Mass Communication graduate with a robust background in broadcast journalism, digital marketing, content creation, and business operations. Strong research abilities and expertise in content development, analytical thinking, and digital strategy contribute effectively to full-time roles in communications, marketing, or operations. A commitment to enhancing brand storytelling and improving audience engagement drives the pursuit of innovative, data-driven marketing solutions that propel organizational success. Passion for crafting impactful narratives that resonate with diverse audiences and elevate brand presence.
Overview
4
4
years of professional experience
8
8
Certifications
2
2
Languages
Work History
Operations Officer / Manager
BUDATS Rentals Services
12.2024 - Current
- Improving service delivery efficiency by 25% through the adoption of digital tools and data-tracking processes.
- Managing client contracts, budgeting, and operations resulting in 20% reduction in delays and improved customer satisfaction.
- Coordinating logistics for equipment rentals, achieving 98% on-time delivery rate across projects.
- Developing and implementing an operational reporting system that enhanced decision-making and performance tracking.
- Strengthening client relationships, leading to 15% repeat-customer growth within one year.
Journalism Intern
PlusTV Africa
06.2024 - 07.2024
- Researched and scripted over 30 news bulletins for TV broadcast and digital platforms.
- Assisted in multimedia editing, improving newsroom turnaround time by 10%.
- Supported content production that contributed to increased viewer engagement during live segments.
- Coordinated with reporters and editors to ensure timely delivery of news items.
- Prepared social-media-ready snippets that boosted online reach during the internship period.
Communications Intern (NYSC)
Globalspec Technology Ltd
05.2022 - 02.2023
- Produced digital content that contributed to a 30% increase in online engagement across platforms.
- Developed social media reports and analytics used in improving content strategy and brand positioning.
- Supported brand communication efforts during product campaigns and company promotions.
- Managed content calendars, ensuring 100% timely posting of scheduled content.
- Collaborated with the marketing team to refine messaging, improving clarity and audience reach.
Education
B.Sc. - Mass Communication
University of Lagos
Akoka, Yaba, Lagos01.2021
Skills
Digital Marketing & Content Creation
Research, Reporting & Documentation
Broadcast Journalism & Scripting
Operations & Client Management
Social Media Strategy
Data Interpretation & Insights
Communication & Presentation
Brand Messaging & Storytelling
Proven ability to research, analyze, and interpret information to produce compelling communication materials
Skilled in developing and managing digital marketing content across social platforms for increased visibility and engagement
Strong operational coordination ability, ensuring smooth logistics, client relations, and workflow execution
Excellent communication and presentation skills for broadcasting, reporting, and stakeholder engagement
Proficient in Microsoft Office Suite for reporting, documentation, presentations, and project tracking
Ability to apply AI and digital tools to improve efficiency, content quality, and task automation
Strong team collaboration and problem-solving skills for fast-paced and dynamic work environments
Microsoft Word, Excel & PowerPoint
Basic Video Editing & Multimedia Tools
Digital Marketing Tools (Canva, Meta Business Suite)
AI Tools (ChatGPT, Google AI, etc)
Social Media Platforms (LinkedIn, Instagram, X)
Certification
Google Digital Skills for All Certification - 2018.
Interests
Content Writing & Storytelling, Digital Marketing, Research & Data Interpretation, Media & Broadcasting, Product Design and User Experience, Mental Health Advocacy, Community Volunteering
Accomplishments
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Achieved 50% increase in annual sales through effectively helping with partnerships with B2B clients.
- Resolved product issue through consumer testing.
- Achieved 80% compliance with maintenance routine and instructions by introducing deposit insurance fee for every rented services incurred by the client.
- Achieved 80% KPI by ensuring and completing all goals and tasks concerning logistics and customer satisfaction.
- Collaborated with my team in the development of brand strategy in the execution of brand visibility for a B2C project.
Affiliations
- Jaycees : Junior Chamber International, Nigeria (JCIN), UNILAG (chapter Alumnus).
Additional Information
Abba’s Delight | Mass Communication Graduate | Digital Marketing & Content Strategist | Broadcast Journalism | AI & Data-Driven Storytelling | Mental Health Writer | Tech & Media Enthusiast.
Software
Figma
MS Word
MS Excel
MS Power point
Canva
References
Available on request
Edifying conversations/dialogues, and media content. Singing & dancing, Reading edifying contents.
Abba’s Delight | Mass Communication Graduate | Digital Marketing & Content Strategist | Broadcast Journalism | AI & Data-Driven Storytelling | Mental Health Writer | Tech & Media Enthusiast.
Timeline
Operations Officer / Manager
BUDATS Rentals Services
12.2024 - Current
Journalism Intern
PlusTV Africa
06.2024 - 07.2024
Communications Intern (NYSC)
Globalspec Technology Ltd
05.2022 - 02.2023
B.Sc. - Mass Communication
University of Lagos