Akhigbe Oleije

• Optimized website content and pages through strategic SEO to boost visibility and ranking on search engine result pages (SERPs) by 75% in 4 months

• Enhanced lead generation rates through strategic content marketing to increase organic website traffic by 200% in five months and improved conversion rates by 45%

• Tracked website metrics and key performance indicators (KPIs) via Google Analytics and used analyzed data to reduce bounce rates by 75% in three months

• Created and scheduled social media posts for auto-publishing via Hootsuite to reduce manual work time by 80% in less than a week

• Researched and identified top-rated long-tail and short-tail keywords for overall website SEO and blogging resulting in an average of 200% organic visitors in four months

• Uploading content on WordPress including blog posts, images, and videos, and optimizing them appropriately for search engines

• Developed and implemented digital marketing strategies across multiple channels to reinforce company's overall online marketing efforts by 451% in 12 months

• Developed and implemented email-marketing strategies to enhance lead generation, propel more prospects into the sales funnel and increase conversation rates by 35% in four months

• Organized and managed Facebook and Instagram contests to boost engagement by 75%, increase organic website traffic by 65%, and enhance sales by 71% during the contest period

• Researched, created, and updated product descriptions and listings on e-commerce website to make sales promotions more appealing and reinforce marketing efforts

• Effectively monitored e-commerce website performance considering key metrics via Google Analytics and made strategic paid ad decisions based on analyzed data

• Created and implemented effective SEO and sales promotion strategies to boost listed products ranking and visibility on Google and other search engines

• Effectively used social media as an extension of the organization's customer support unit and provided appropriate solutions to customers' needs

• Created an in-house database of all marketing content leveraged by inbound marketers to boost customer lifetime value by 30%

• Functioned as the lead point of contact between clients and the agency

• Established business relationships with new clients, and nurtured long-lasting business relationships with existing clients

• Created advertising project portfolios for clients and monitored key activities related to each of them

• Oversaw, and reviewed the progress of clients' advertisement and similar projects, and ensured prompt delivery before deadlines

• Held meetings with various clients and kept them in the loop about the work status of their projects while acting as a bridge between clients and the agency

• Identified clients with lowered budgets and addressed their situation as required to ensure affected clients are retained

• Settled sales target and reviewed the various tasks of team members as required

• Assisted in the recruitment and training of newly hired advertising account managers

• Researched, curated, and created content including videos, images, and texts for sharing on social media
• Developed and implemented new social media strategies and contests which boosted overall sales by 25%
• Promoted company's various products and other relevant content via social media to reinforce marketing efforts
• Used social media as an extension of customer support unit and resolved various customers' complaints and inquiries as required
• Managed social media budget appropriately to achieve set advertising goals and marketing objectives
• Monitored and measured key metrics via Google Analytics and other built-in social media analytics
• Collaborated with company's marketers to ensure branding and promotional messages are consistent online and offline