Olaniyi Musediq

• Directed brand development for Execufy, a new hospitality management company, enhancing market presence and operational excellence. Achieved 50% increase in online engagement, and 15% boost in operational efficiency.
• Spearheaded the creation and execution of comprehensive social media content strategies, leading to 25% rise in brand awareness.
• Managed brand reputation on LinkedIn, implementing response strategies that improved positive brand image metrics by 40%.
• Oversaw development and maintenance of website content, aligning with brand messaging and SEO best practices.
• Collaborated closely with developers on creating the Execufy platform aimed at connecting professionals within the hospitality industry.

• Authored and edited comprehensive HR articles, driving consistent brand voice and resulting in 20% website traffic increase.
• Developed creative copy for advertising campaigns that resonated with target audiences and drove sales growth.
• Collaborated with editors to refine drafts, ensuring consistent tone and style across various platforms.
• Optimized web content for SEO purposes, driving organic search traffic and improving website rankings.
• Generated ideas for new content series or formats based on audience interests and market trends.

Freelancer - https://www.upwork.com/freelancers/~01d2e5db19a1406580

• Executed 71+ contracts, demonstrating adaptability in creating high-quality content for HR & hospitality clients.
• Managed a diverse portfolio of clients, adapting writing style to suit their unique needs and preferences.
• Strengthened relationships with clients by providing exceptional customer service, delivering projects on time, and exceeding expectations in terms of quality.
• Performed keyword research to optimize content for SEO.

Talentprise, Toronto, Canada

• Reviewed and edited 150+ articles monthly, resulting in a 30% increase in content quality.

Queen Anne's School, Berkshire, Australia

• Created engaging, well-researched, and informative content for the school's website.

Rebecca Hall Page, Ontario

• Transcribed 902 hours of video content, maintaining a 100% accuracy rate in editing for clarity, accuracy, and consistency.

Swipe Right Media, Toronto, Canada

• Edited and proofread case studies and business plans ensuring compliance with Canadian business standards and regulations.

Healthnews, Vilnius, Lithuania

• Wrote accurate, informative, and engaging medical content, translating complex medical concepts into clear, concise, and accessible language.

Followersid, Sydney, Australia

• Conducted keyword research and crafted keyword-rich content, incorporating on-page SEO techniques for improved search engine visibility.

• Managed concurrent projects while ensuring consistent brand voice and messaging.
• Played a pivotal role in enhancing content quality by 30% through rigorous editing and collaboration with freelance writers.

• Assisted in creating 25+ pieces of content monthly, increasing the delivery speed by 35%.