Oke (Olivia) Ayodele-Cole
Summary
A creative storyteller and a marketing and comms specialist with a track record of creating compelling narratives for brands. Skilled in capturing the attention of Gen Z & Gen alpha audience through content and data driven marketing strategies.
Overview
2
2
years of professional experience
Work History
Influencer Manager
Grail Talent
UK
12.2023 - Current
- Cultivated relationships with influencers and brand marketing teams.
- Negotiated contracts for influencers to ensure fair compensation for their work on behalf of the brand team.
- Created content ideas that aligned with the brand's overall messaging and goals for influencer campaigns.
Copy Writer/Community Manager
Digitas(A publicise partner)
Lagos
09.2023 - 09.2024
- Secured trending spot number 1 on Twitter for Big Brother Naija X Mirinda partnership through effective community management and creating engaging content ideas.
- Developed strategic plans for TomTom brand ambassador launch, achieving a 2 million organic reach
- Manage and grow the Aquafina Nigeria community across all social media platform
- Develop strategies for Pepsi Q1 2024 campaigns.
Social Media Manager
Grail Africa
Lagos
08.2022 - 04.2023
- Grow Instagram page to 3K followers from 0 in 6 months through organic, engaging content.
- Managed the daily operations of all assigned social media accounts.
- Researched industry trends and competitors' activities to develop new ideas for content creation.
- Reviewed analytics data regularly to identify areas of improvement in our campaigns and generated reports summarizing reports
Education
Bachelor of Arts - International Studies And Diplomacy
University Of Benin
Benin 03-2023
Skills
- Campaign Management
- Content strategies
- Copywriting
- Social Media Marketing
- Report & Analysis
- Project Management
Timeline
Influencer Manager
Grail Talent
12.2023 - Current
Copy Writer/Community Manager
Digitas(A publicise partner)
09.2023 - 09.2024
Social Media Manager
Grail Africa
08.2022 - 04.2023
Bachelor of Arts - International Studies And Diplomacy
University Of Benin
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