Ogechukwu David Nwosisi

Key Responsibilities:

• Conducted market research and audience analysis to optimize media buying strategies and maximize ROI.
• Managed digital advertising campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), and programmatic networks.
• Negotiated with vendors and media partners to secure cost-effective ad placements.
• Monitored campaign performance metrics using analytics tools to assess effectiveness and make data-driven adjustments.
• Worked closely with creative team to develop compelling ad creatives and A/B testing strategies.
• Managed ad budgets efficiently, ensuring optimal spending and performance alignment with KPIs.
• Generated detailed reports on campaign performance, insights, and recommendations for improvement.
• Optimised advertising budget for maximum reach and exposure.

Key Achievements:
✅ Increased ad conversion rates by 11.5% through strategic targeting and optimization.
✅ Successfully managed a daily media budget of $450 and achieved a 25.6% reduction in cost per acquisition (CPA).
✅ Spearheaded an A/B testing initiative that improved click-through rates (CTR) by 6.7%.
✅ Assisted in launching a new ad campaign that resulted in a 12.8% increase in brand engagement.
✅ Developed a new tracking and reporting system that improved campaign performance monitoring by 14.5%.

Skills & Tools:
✔️ Media Buying & Planning | Google Ads | Meta Ads | Programmatic Advertising | Budget Management
✔️ Data Analytics | Performance Tracking | A/B Testing | Negotiation | Campaign Optimization
✔️ Google Analytics | Facebook Business Manager | Excel | Tableau | CRM Platforms

• Handled sensitive information proficiently, maintaining company confidentiality.
• Followed strict protocols to ensure compliance with safety regulations.
• Minimised downtime through regular maintenance of control room equipment.
• Collaborated well with team members to achieve operational objectives.
• Conducted routine checks for system abnormalities, preventing major malfunctions.
• Used technical knowledge to troubleshoot issues swiftly, minimising disruptions.
• Maintained communication with field staff, coordinating efficient operations.
• Delivered accurate reports by documenting operational activities daily.
• Ensured smooth operations by monitoring and controlling plant systems.

ACHIEVEMENTS

• Successfully identified and resolved technical issues, equipment malfunctions, and operational challenges, thereby minimising downtime by 22.2% and ensuring continuous power generation.
• Successfully led special projects, such as equipment upgrades and process improvements.

Successfully identifying and resolving technical issues, equipment malfunctions, and operational challenges, thereby minimizing downtime and ensuring continuous power supply.

• Carried out day-to-day duties accurately and efficiently.
• Quickly learned and applied 12 new skills to daily tasks, improving efficiency and productivity.
• Successfully delivered on tasks within tight deadlines.
• Demonstrated respect, friendliness and willingness to help wherever needed.
• Supported team by demonstrating respect and willingness to help.
• Worked flexible hours, covering nights, weekends and bank holidays.
• Consistently arrived at work on time and ready to start immediately.
• Conducted comprehensive market research to identify potential telecommunications industry clients interested in crowdfunding investment opportunities.
• Analysed industry trends, competitor activities, and investor preferences within Elevated String Transportation sector.
• Generated 200 leads through various channels, including targeted email campaigns, social media outreach, industry events, and networking.