Microsoft Word
Nifemi Aina
Web +Launch Copywriter
Lagos,LA
Summary
Enthusiastic Copywriter eager to contribute to team success through hard work, innovation and attention to detail. Motivated to learn, grow and excel in the copywriting industry. With record of accomplishment in brainstorming, outlining and writing engaging copy and content, plus creative eye for details and diligence in producing great work. Well-versed in attracting and converting both cold and warm audience to paying clients.
Overview
4
4
years of professional experience
4
4
years of post-secondary education
3
3
Certifications
3
3
Languages
Work History
Web and Launch Copywriter
Freelance
Lagos, Lagos
05.2020 - Current
- Customized brand message to reach and capture target audience interest and drive engagement for clients and I
- Brainstormed and created fresh marketing and copy for launches while collaborating with coaches, consultants and service professionals
- Used Google Docs to write and submit error-free copy for clients.
- Managed competing deadlines with efficiency.
- Presented clients with unique copy options based on overall marketing or launch objectives.
- Collaborated with Web Designers in development of optimized website copy content, while maintaining consistency with brand marketing and message strategies.
- Produced original, creative content for promotional advertisements and marketing materials for Facebook and Instagram.
- Composed content and copy pieces for people between ages 25 to 40 using appropriate voice tones and word choice.
- Wrote advertising material for use for internet media that has promoted sale of products and services.
- Developed and maintained courteous and effective working relationships.
- Created content that has converted to paying clients over and over again.
- Used content marketing to create traffic, clear objections up to 75-80% before hopping on sales calls.
Copywriting Intern
Income Boomers
Ibadan
06.2017 - 05.2020
- Collaborated with the team to ascertain audience demographics, incorporating collected data into future copy.
- Collaborated with creative director and copywriting team in completing client projects from planning to on-time completion of quality deliverables.
- Wrote social media outreach posts on both informational and promotional topics.
- Drafted scrips for video-based communications, formatting copy specifically for visual presentation and video production needs.
- Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
Education
B.Ed - Educational Administration
University of Ibadan
Ibadan, Oyo State, Nigeria 02.2016 - 02.2020
Skills
Team contribution
Marketing and advertising strategies
Brand messaging
Unique content creation
Adaptability
Customer Service
Responsible
Accomplishments
- Exceeded conversion for client's coaching program by completing launch copy with accuracy and efficiency.
- Used Google Docs and Google sheets to create and share questionnaires and market research materials for clients. inventory tracking spreadsheets.
- Used Canva app to create and share fresh thumbnails and carousel posts for Instagram.
- Used Slack to communicate smoothly with clients and to provide support.
- Used Calendly app to schedule client discovery and sales calls.
- Used zoom app to host meetings with prospects and converted them to paying clients.
- Sent proposals to clients that had a "Yes, I want this...where do I pay?" response
Software
Microsoft Excel
Google Docs
Google Sheets
Google Slides
Canva
Certification
Foundations of Microsoft Word, NIIT - Sep 2009 - Nov 2009
Timeline
Web and Launch Copywriter
Freelance
05.2020 - Current
Copywriting Intern
Income Boomers
06.2017 - 05.2020
B.Ed - Educational Administration
University of Ibadan
02.2016 - 02.2020