Moustafa Mohamed

• Supported the development and execution of marketing strategies for medical aesthetic products across UAE, Oman, and Qatar.
• Managed digital marketing campaigns, including paid advertising, social media content, and influencer collaborations.
• Coordinated with Key Opinion Leaders (KOLs) and healthcare professionals to create educational and promotional marketing content.
• Assisted in organizing major medical conferences and exhibitions such as Dubai Derma and MEIDAM.
• Conducted market research and competitor analysis to support product positioning and brand growth.
• Managed marketing materials, product launches, and promotional campaigns for aesthetic and regenerative medicine products.
• Analyzed campaign performance and generated reports to improve marketing ROI and lead generation.

• Led regional marketing strategies for medical aesthetic products across GCC markets including UAE, KSA, Oman, Qatar, and Bahrain.
• Managed a marketing budget of approximately 2.5 million AED to support product launches and brand expansion.
• Directed digital advertising campaigns and social media marketing to generate high-quality leads for clinics and distributors.
• Coordinated influencer partnerships and collaborations with content creators to increase brand awareness.
• Supported the successful regional launch of HyaCorp, the first registered body filler in the GCC.
• Developed localized marketing campaigns tailored to each GCC market to improve customer engagement and brand positioning.
• Monitored marketing performance metrics and optimized campaigns to maximize ROI and lead generation.

• Led the development and execution of integrated marketing strategies for pharmaceutical and aesthetic healthcare products across the UAE market.
• Managed multi-channel digital marketing campaigns including social media advertising, influencer collaborations, and performance marketing.
• Oversaw brand positioning, product launches, and marketing communications to strengthen brand visibility and market share.
• Managed marketing budgets and optimized campaign performance using data analytics and ROI tracking.
• Collaborated with sales teams and healthcare professionals to drive lead generation and customer acquisition.
• Supervised content creation including educational videos, social media campaigns, and promotional materials for both B2B and B2C audiences.
• Conducted market research and competitor analysis to identify growth opportunities and improve marketing strategies.

• Directed visual identity and creative design for corporate clients and cosmetic brands.
• Developed brand guidelines and packaging for over 200 products, improving retail visibility.
• Managed high-profile campaigns and events for public organizations and government authorities, including Dubai Police, Dubai Municipality, RTA, and MOHRE.
• Supervised creative teams to deliver consistent branding and marketing materials across multiple platforms.
• Oversaw experiential marketing, point-of-sale (POS) displays, and promotional exhibitions.

• Directed creative campaigns and visual content for media projects.
• Managed design teams and supervised production of digital and print materials.
• Developed branding, promotional assets, and layouts for corporate clients.
• Coordinated with internal teams to ensure timely delivery of marketing campaigns.