KIKELOMO JANET AJALA
Leicester,United Kingdom
Summary
Strategic Area Sales Manager with 12 years in driving revenue growth and optimising business operations. Specialises in expanding key accounts and utilising data-driven strategies to boost customer retention. Builds high-performing sales teams and develops impactful sales strategies, fostering strong client relationships through effective communication and negotiation.
Overview
1
1
Certification
13
13
years of professional experience
Work History
Area Sales Manager, South-West Nigeria - Team Lead
Robert Bosch Limited Nigeria
10.2021 - 08.2026
- Lead sales team towards achieving quarterly targets through planning and allocation.
- Managed sales pipeline to maintain consistent business flow and support revenue growth.
- Guide sales team through challenging negotiations to secure qualifying deals.
- Identify and recruit suitable dealers for local coverage.
- Develop dealer capability through structured onboarding and ongoing coaching.
- Manage key user relationships to drive daily adoption and performance.
- Monitor distribution performance and reach planned delivery targets on schedule.
- Implement marketing strategies within area of responsibility to support brand demand.
- Support sell-out activities in specialist trade and dealer outlets.
- Visit customers regularly to maintain relationships and remove blockers.
- Arrange timely customer payments by following up on outstanding invoices.
- Oversee aftersales support services to sustain high customer satisfaction.
- Deliver customer value through after-sales actions and service follow-up.
- Fostered relationships with key clients to secure long-term contracts and enhance customer loyalty.
- Analyse market trends and customer needs to inform product positioning.
- Facilitate regular team meetings to review targets and address blockers.
- Tracked turnover achievement against targets to ensure financial objectives met across area of responsibility.
- Review progress weekly to maintain sales objectives and coverage.
Operations/Procurement Manager
Blaades & Edges
09.2020 - 09.2021
- Negotiating with external vendors to secure advantageous terms
- Devising and using fruitful procurement and sourcing strategies
- Ensured timely approval of orders for essential goods and services to support daily operations. of necessary goods and services
- Managed daily operations to meet business targets
- Monitored and controlled budget excess to ensure financial compliance
- Assist in developing operating and capital budgets
- Provided operational support and guidance to enhance staff performance
- Maintain accurate and clear documentation for operational procedures and activities
- Addressing customer issues and complaints in a timely manner.
Operations/Procurement Manager
Gibadi (Total African Distribution Limited)
09.2018 - 08.2020
- Developing procurement strategies that are inventive and cost-effective.
- Sourcing and engaging reliable suppliers and vendors.
- Negotiating with suppliers and vendors to secure advantageous terms.
- Reviewing existing contracts with suppliers and vendors to ensure on-going feasibility.
- Building and maintaining long-term relationships with vendors and suppliers.
- Controlling the procurement budget and promoting a culture of long-term saving on procurement costs.
- Approving purchase orders and organizing and confirming delivery of goods and services.
- Performing risk assessments on potential contracts and agreements.
- Managed operations to enhance commercial performance and customer experience.
- Ensured operations were executed in a cost-effective manner.
- Improved operational management systems and processes to establish best practices.
- Developed strategic and operational objectives to align with company goals.
- Examining financial data and using them to improve profitability.
- Oversaw budget preparation and financial forecasting processes to ensure accuracy.
- Performing quality controls and monitoring operation KPIs.
- Recruiting, training and supervising staff.
- Overseeing and managing the IT systems that track shipments, inventory, and the supply of goods.
Online Retail and Procurement Specialist
Gibadi (Total African Distribution Limited)
05.2017 - 09.2018
- Prepared B2B and B2C sales channels, developing strategies that align with market demands.
- Analysed e-commerce website and ensured products are in proper sections.
- Optimised client accounts and developed targeted marketing communications to enhance engagement.
- Led contract negotiations with stakeholders, securing favourable terms that benefited company objectives.
- Identified and established key account.
- Extended knowledge and training of company policies and services to team.
- Facilitated effective external and internal communications of the company.
- Ensured product information, training, pricing and promotions are equitable.
- Evaluated workshops of partner institutions and companies with expert support in critical areas.
- Provided technical design for field operations and counterpart responsibilities.
Customer Relations and Procurement Officer
Gibadi (Total African Distribution Limited)
08.2015 - 05.2017
- Cultivated and sustained strong vendor relationships to support procurement needs.
- Evaluated client contract and handled the negotiation process.
- Updated expenditure and revenue records to ensure accurate budgeting for procurement.
- Kept accurate records on quarterly cost and financial projections.
- Managed client communications and official correspondence to enhance service delivery.
- Interfaced with the logistics team and ensured deliveries and services were prompt.
- Addressed and resolved all quality control issues.
- Provided and archived necessary documents for internal and external audits.
Online Category and Customer Service Officer
Kono247 Limited
11.2013 - 08.2015
- Managed online content, client correspondence, and executed monthly promotions to enhance customer engagement.
- Created pricing policy, processed purchase requests, and monitored orders and deliveries to ensure timely fulfilment.
- Registered vendors to streamline product sourcing and procurement, archived documents, and listed products.
Education
Advance Diploma - Procurement and Supply
Chartered Institute of Procurement and Supply
01-2021
Diploma - Procurement and Supply
Chartered Institute of Procurement and Supply
01-2020
Masters - Information Technology
University of Lagos
Akoka, Lagos State01-2018
Bachelor of Science - Management Information System
Covenant University
Ogun State01-2012
Skills
- B2B/B2C operations
- Sales strategy development
- Pipeline management
- Customer management
- Market analysis
- Vendor management
- Vendor negotiation
- Procurement and contracting
- Supply chain management
- Operations strategy
- Process improvement
- Analytical skills
- Team leadership
- Communication skills
Certification
- Certificate of Proficiency in Procurement and Contract Management, SCILS Management Center
- Strategic Procurement Management: Guide to Warehousing and Online-Retail, Total African Distribution Ltd.
- Logistic and Supply Chain: Trends on e-Commerce, Total African Distribution Ltd.
- Customer Loyalty and Retail experience: Basic to Revenue Growth, Total African Distribution Ltd.
Timeline
Area Sales Manager, South-West Nigeria - Team Lead
Robert Bosch Limited Nigeria
10.2021 - 08.2026
Operations/Procurement Manager
Blaades & Edges
09.2020 - 09.2021
Operations/Procurement Manager
Gibadi (Total African Distribution Limited)
09.2018 - 08.2020
Online Retail and Procurement Specialist
Gibadi (Total African Distribution Limited)
05.2017 - 09.2018
Customer Relations and Procurement Officer
Gibadi (Total African Distribution Limited)
08.2015 - 05.2017
Online Category and Customer Service Officer
Kono247 Limited
11.2013 - 08.2015
Advance Diploma - Procurement and Supply
Chartered Institute of Procurement and Supply
Diploma - Procurement and Supply
Chartered Institute of Procurement and Supply
Masters - Information Technology
University of Lagos
Bachelor of Science - Management Information System
Covenant University