ISHOLA LAMIDI
London,United Kingdom
Summary
Dynamic Sales Manager with 9+ years' experience and a strong background playing a vital role in the development, management, growth and retention of sales accounts for a wide range of markets and organizations. Profound service-centric leader dedicated to fueling revenues, enhancing client experience and achieving top brand loyalty across Europe, Middle East and Africa. Highly adept in performing within high-pressure and deadline-driven environments, driving full sales lifecycles with focus on territory expansion.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Regional Sales Manager
Trade Depot Inc
01.2019 - Current
- Expanded Start-ups' Customer base by 13% in 2 months leading to 9% increase in Gross Merchandize value
- Raised outlet retention rates by 11% over a 4-month period by implementing weekly outlet visit drive and organizing minimum of 18 outings per week
- Surpassed Hub's target of 7613 Active Outlets' count by completing audits, resolving problems and completing action plans in Q3 2019
- Implemented bi-weekly meeting with other department heads to discuss goals, updates, and challenges, increasing productivity across departments at an average of 9% MoM in Q3 2019 over the previous year
- Monitored customer buying trends and market conditions to adjust strategies and achieve sales goals
- Serviced 327 Gold Platform accounts on monthly basis to resolve concerns, manage order fulfillment and promote new products and service
- Applied effective marketing concepts and monitoring of KPIs to increase revenue.
Field Sales Manager
Nestle PLC
01.2015 - 01.2019
- Exceeded retail sales goals at an average of 9% every quarter in 2017 and 12% across all quarters in 2018
- Ensured availability, visibility and accessibility of all Nestle products in all relevant outlets in the assigned sales areas through Trade Partner’s Salesmen
- Planned marketing initiatives and leveraged referral network to promote business development
- Executed trade promotions, merchandised products and utilized point-of-purchase materials to stimulate and maximize sales
- Developed assigned territories relative to sales volume, market share, product distribution, space allocation and quality customer service
- Grew Distributor's working capital by 27% in 7 months, allowing the business to take advantage of better resources for continued growth.
Business Development Officer
Standard Chartered Bank
01.2014 - 01.2015
- Achieved and maintained a 97% customer satisfaction rating over a 6-month period as a Business Development Officer
- Boosted sales numbers with proactive account servicing and diligent relationship-building
- Consistently exceeded quotas through penetration of new accounts
- Researched and identified opportunities for account growth, account penetration and market expansion
- Oversaw existing campaigns to grow HNI accounts, delivered ongoing market analysis and competition feed backs
- Addressed problems in proactive and knowledgeable manner to maintain and enhance client satisfaction.
Sales Executive
Gamasol Company Orile Iganmu
Lagos
01.2012 - 01.2014
- Profitably increased sales of thermal paper rolls by 11% in first 4 months of resumption through the acquisition of new clients and expansion of existing relationships
- Targeted new markets and increased sales by 16% through proactive sales and negotiation techniques
- Generated N21m in sales during 2013 to surpass quota by 37%
- Conducted market research to attract clients in new territories
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals
- Demonstrated products and specific features at customer locations and special events
- Used consultative sales approach to understand customer needs and recommend relevant offerings.
Education
Master of Science - Marketing And Sales
Rome Business School
Bachelor of Arts - English Language And Literary Studies
Lagos State University
Nigeria2011
Skills
- Business development
- Team leadership
- Process improvement
- Sales and marketing expertise
- Strategic thinking
- Advanced negotiation
- Client acquisition and retention
- Revenue generation
- Performance evaluation
- Follow through ability
Certification
OSHC, UK (Coordinator; Occupational Safety and Health Professional Development Program).
Hobbies
Travelling, Socializing, Singing and Reading.
References
Available on request
Timeline
Regional Sales Manager
Trade Depot Inc
01.2019 - Current
Field Sales Manager
Nestle PLC
01.2015 - 01.2019
Business Development Officer
Standard Chartered Bank
01.2014 - 01.2015
Sales Executive
Gamasol Company Orile Iganmu
01.2012 - 01.2014
Master of Science - Marketing And Sales
Rome Business School
Bachelor of Arts - English Language And Literary Studies
Lagos State University
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