Ifeoma Helen Oforkansi
FCT, Abuja,Nigeria
Summary
Dynamic and creative professional with expertise in content pipeline management, campaign creation, and social media analytics. Demonstrates proficiency in TikTok video transitions, influencer collaboration, and effective communication to boost web traffic and enhance brand understanding. Skilled in leveraging marketing and communications strategies across platforms such as Twitter, Snapchat, Instagram, and Facebook to drive engagement and increase visibility. Adept at identifying trends and liaising with clients to deliver culturally sensitive content that resonates with diverse audiences. Committed to resilience under pressure while pursuing opportunities for growth in influencer marketing platforms.
Overview
4
4
years of professional experience
12
12
years of post-secondary education
Work history
Social media manager
Dejel
FCT, Abuja, Nigeria
2022.11 - 2024.12
- Coached and mentored public relations staff to maintain leading company reputation.
- Monitored market and customer trends to capitalise on marketing opportunities.
- Drove audience growth through targeted advertising campaigns across multiple platforms.
- Identified areas for content improvement by monitoring competitor social media activity and trends.
- Streamlined communication channels within the organisation resulting in increased productivity.
- Compiled content for various communication channels.
- Produced regular reports on social media performance to inform future strategies.
- Assessed impact of current communications and tackled areas of weakness.
Health care assistant
APIN Public Health Initiatives
FCT, Abuja, Nigeria
2021.04 - 2022.10
- Provided basic health education to patients for proper self-care post discharge.
- Worked professionally with caregiving teams and hospital departments to maintain continuity of care.
- Built patient confidence through physical exercise, promoting positive lifestyle changes and improved wellbeing.
- Helped design and update treatment plans based on progress and health developments.
- Provided high-quality person-centred support and received consistently positive patient feedback.
- Monitored individual's physical and emotional wellbeing, promptly reporting changes and providing suggestions for care plan adjustments.
- Monitored client health conditions and reported immediate issues to manager.
Education
Bachelor of Science - Microbiology
Alex Ekwueme Federal University
Ebonyi, Nigeria 2017.10 - 2022.09
SSCE -
New-era Academy
Anambra State 2011.04 - 2017.11
Skills
- Content pipeline management
- Campaign creation
- TikTok video transitions
- Social media analytics
- Client liaison
- Creative
- Cultural sensitivity
- Effective communication
- Social media listening
- Traffic boosting content
- Influencer collaboration
- Resilience under pressure
- Brand understanding
- Public speaking
- Trend identification
- Marketing and communications
- Influencer marketing platforms
- Snapchat proficiency
- Microsoft Office Suite
- IG reels
- Creative thinking
- Instagram influencer liaison
- Web traffic increase strategies
- Patient observations
Languages
English
Proficient (C2)
Affiliations
- Reading and Research
References
References available upon request.
Timeline
Social media manager
Dejel
2022.11 - 2024.12
Health care assistant
APIN Public Health Initiatives
2021.04 - 2022.10
Bachelor of Science - Microbiology
Alex Ekwueme Federal University
2017.10 - 2022.09
SSCE -
New-era Academy
2011.04 - 2017.11