Summary
High-energy marketing leader skilled in leading highly effective teams in campaign development and execution. Strong knowledge of industry best practices and social media strategy. Excels in fast-paced, creative environments with exceptional deadline management and prioritisation skills. Ambitious marketing student eager to leverage education in industry leadership role. Solid background of growing social media accounts with creative content and well-researched strategy. Frequently commended for innovative ideas and creative problem-solving.
Overview
1
1
year of professional experience
4
4
years of post-secondary education
Work history
Brand Manager
ThirdEye Art
Lagos, Nigeria
01.2023 - 09.2023
- Developed deep consumer insights, translating findings into strategic brand positioning and promotional campaigns.
- Oversaw development and implementation of multi-platform social media strategy to elevate digital presence.
- Developed powerful marketing campaigns to achieve key objectives.
- Helped incorporate product changes to drive customer engagement and firm profits.
- Conceptualised brand identity and developed unique communication guidelines.
Brand Strategist
SHEFA INK
LAGOS, NIGERIA
11.2022 - 06.2023
- Planned, implemented and tracked sales and marketing strategies to promote new product lines.
- Protected consistent branding across content for multiple platforms and campaigns.
- Consulted with product development teams to enhance offerings based on customer data.
- Worked with advertising teams to create, deploy and optimize marketing initiatives for the beauty industry customers.
- Coordinated innovative strategies to accomplish objectives and boost long-term profitability.
- Crafted promotional offers to generate interest in new and upcoming offerings.
- Improved and boosted brand image by implementing focused marketing campaigns and engaging in professional networking to support outreach.
Education
Bachelor of Business Administration - BRANDING AND MARKETING
08.2022 -
Bachelor of Arts - Linguistics and political Science
09.2017 - 06.2021
Skills
- Brand strategy development
- Content marketing
- Partnership monitoring
- Promotional planning
- Strategy development
- Training delivery
- Brand portfolio manager
- Social media campaigns
- Marketing campaign management
- Media planning
Timeline
Brand Manager - ThirdEye Art
01.2023 - 09.2023
Brand Strategist - SHEFA INK
11.2022 - 06.2023
Nexford University - Bachelor of Business Administration, BRANDING AND MARKETING
08.2022 -
University Of Ghana - Bachelor of Arts, Linguistics and political Science
09.2017 - 06.2021
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