Fatima Mustapha
Kano
Summary
Tenacious Marketing Officer with experience delivering high-performing, high-profile campaigns across multiple mediums, achieving client reach and growth objectives. Solution-focused with outstanding relationship-management abilities for productive, loyal client accounts.
Communicative Customer Service Executive experienced in solving problems and building great client rapport. Achieves high-volume call targets with dynamic and diligent approach.
Enthusiastic team player and customer advocate. Friendly and open communicator with well-developed interpersonal and active listening skills. Focuses on providing timely and useful responses to customer queries. Highly skilled at fostering relationships with customers to increase loyalty and retention while improving satisfaction levels. Driven and ambitious marketing professional with background in developing digital marketing strategies and completing market research. Creative, friendly and communicative team player. Proven success in crafting SEO-optimized written content that improves online rankings.
Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
5
5
years of professional experience
6
6
years of post-secondary education
1
1
Certification
Work history
Marketing Officer
SweetRide
Kano, Kano State
2022.06 - Current
- Built campaign landing pages and web forms to support marketing activity and generate qualified leads.
- Researched competitors and demographics to compare and assess best marketing techniques.
- Analysed customer data and market trends to enhance product offerings.
- Enhanced engagement and improved conversion rates by advertising online.
- Tracked marketing and sales performance and innovated strategies to gain favourable results.
- Selected advertising sites and media channels ideal and compatible with brand.
- Oversaw department budget and used cost-effective measures for marketing activities.
- Assisted in interviewing, hiring and training marketing staff members to adhere and maintain brand vision.
Customer Experience Manager
Codisat
Kano, Kano State
2021.02 - 2021.08
- Enhanced internal and external customer satisfaction ratings by researching, troubleshooting and resolving escalated issues efficiently.
- Identified individual staff development needs and arranged appropriate training.
- Responded to customer requests with friendly, knowledgeable service and support.
Intern Trainee
Guidance And Counselling Board Kano
Kano, Kano State
2020.08 - 2021.01
- Assisted in formulating expenditure reports to submit to manager.
- Registered information on database to preserve accurate and updated details.
- Participated in training and seminars to enhance skills and promote growth.
Customer Relations (Trainee)
Khadijat Memorial Hospital
Kano
2019.03 - 2020.02
- Entered, updated and removed customer information to keep accounts current.
- Updated customers on special offers and promotions for increased revenue.
Education
Master of Science - Information Technology
National Open University
Nigeria 2023.07 -
Bachelor of Science - Life-Science
Bayero University Kano
Nigeria 2015.03 - 2020.09
Skills
- Excel proficiency
- New business development
- Customer relations
- High-value project management
- Data entry
- Quality Control
- Customer demographics understanding
- Promotions planning skills
- Counselling
- HTML coding
- CSS
- Project documentation
Certification
- [Cybersecurity, [Google]
- [Project Management], [Google]
- [Computer Programming: Intro into HTML and CSS], [eHealth Academy]
Timeline
Master of Science - Information Technology
National Open University
2023.07 -
Marketing Officer
SweetRide
2022.06 - Current
Customer Experience Manager
Codisat
2021.02 - 2021.08
Intern Trainee
Guidance And Counselling Board Kano
2020.08 - 2021.01
Customer Relations (Trainee)
Khadijat Memorial Hospital
2019.03 - 2020.02
Bachelor of Science - Life-Science
Bayero University Kano
2015.03 - 2020.09