Emem Samuel

I manage a team of 5 Business Development Executives driving and exceeding business targets of $40,000,000.00 in transactions Month on Month.

Lead business growth in West African markets, participate in generating growth strategy and carry out execution.

Maintain strong relationships with banks and payment partners as well as oversee regulatory and licensing issues.

Build relationship with companies, individuals, communities and other potential partners.

Be sharp and sensitive to local industry developments, monitor feedback from communities and conduct corresponding solutions.

Propose sales optimization suggestions according to local habits and demands.

Collect first-hand market insights, regularly provide user feedback, and coordinate with other teams to solve customer issues.

Explore new business ideas and strategic initiatives aligned to the road map of the company.

Oversee and drive set overall team KPIs.

Connect with the local community and monitor industry/competitor trends in order to optimize product, marketing, and operations strategies.

Strategic Partnerships & Business Development

• Analyze and examine the competitive landscape and customer needs to effectively position the bank as the preferred financial and lifestyle solution to individuals and MSMEs.

• Customer P&L ownership and responsibility: Achieve Net Revenue, Gross Margin, 4P targets (Product, Placement, Price & Promotion) & Net Working Capital targets for the accounts.

• Manage existing channel partner portfolio and find new revenue generating opportunities with key customers (including increasing listings, points of distribution, new products, price increases, etc.)

• Leveraging data, assist in the setup of strategic partnerships by identifying, attracting and qualifying emerging business opportunities in financial and lifestyle markets

• Work in partnership with various financial and lifestyle brands to develop new products or to create a tailored product mix to meet the diverse needs of the bank.

• Represent the bank at various conferences and networking events to support customer acquisition initiatives.