Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Certification
Interests
Work Availability
Quote
Timeline
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Ebi Kalu

Ebi Kalu

Sales Management
Lagos

Summary

Focused Sales Manager committed to motivating others and offering extensive knowledge penetrating new territories and promoting product lines. Highly effective mentor driven to assess individual and group performance to implement improvements and set goals. Determined individual with background in establishing and nurturing lucrative partnerships.

Overview

17
17
years of professional experience
11
11
years of post-secondary education
2
2
Certifications

Work History

Head Of Sales Capability

Perfetti Van Melle
Lagos
06.2022 - Current
  • Identify capability gaps and deploying tailored trainings to ensure efficient performance.
  • Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
  • Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.
  • Evaluated performance against goals and implemented appropriate development plans.
  • Developed and enforced policies and procedures for compliance with company policies.
  • Trained and coached sales team members on best practices for customer service and sales techniques.
  • Developed and implemented incentive programs to increase sales and customer loyalty.
  • Monitored daily sales performance and provided feedback to each team member.
  • Ensuring optimum RTM organizations, through the deployment of SFA, routes and coverage efficiency.
  • Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
  • Maintained partners relationships by deploying wholesome distributors management system.
  • Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.

Senior Regional Sales Manager

Perfetti Van Melle
Port Harcourt
02.2020 - 05.2022
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Finalized sales contracts with high-value customers.
  • Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
  • Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
  • Developed and managed budgets to confirm proper use of resources and maximize profitability.
  • Introduced cost-saving initiatives to reduce losses and increase profit margin.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Prepared sales presentations for clients showing success and credibility of products.
  • Executed successful marketing campaigns to generate new business and expand customer base.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Managed team of 20 Territory sales managers and consistently achieved highest sales targets.

Regional Sales Manager

Perfetti Van Melle
Lagos
03.2015 - 12.2019
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Modeled strong negotiation skills to help team members close tough deals with lucrative clients.
  • Introduced cost-saving initiatives to reduce losses and increase profit margin.
  • Conducted product demonstrations and presentations to potential clients to capture more sales.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Contacted key partners regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Implemented systems and procedures to increase sales.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.

Regional Sales Manager

UAC Foods Nigeria
Lagos
02.2012 - 02.2015
  • Finalized sales contracts with high-value customers.
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Collaborated with senior Field Sales Managers to evaluate performance in regional area and develop strategies to expand revenue generation.
  • Developed and maintained positive relationships with clients in assigned sales territories.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Compiled and analyzed data to determine approaches to improve sales and performance.

Territory Sales Manager

Tropical Group Investment (CHI Limited)
Lagos
10.2009 - 03.2012
  • Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
  • Exceeded targets by building, directing, and motivating high-performing sales team.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
  • Developed sales strategy based on research of consumer buying trends and market conditions.

Sales Executive

Tropical Groups Investment
Lagos
02.2007 - 11.2009
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.

Education

Master of Science - Marketing

Olabisi Onabanjo University
Ogun State, Nigeria
08.2008 - 10.2009

Bachelor of Science - Geography & Planning

Abia State University
Abia State, Nigeria
09.1995 - 10.1999

Senior Secondary School Certificate -

Coronata Secondary School
Abia State, Nigeria
08.1987 - 09.1993

Skills

Business development and planning

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Accomplishments

  • Named "Manager of the Year" in 2014.
  • Created a company-wide, comprehensive training program for all sales team members.
  • Managed the overall best award winning sales team at Perfetti Van Melle.

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  • Lead a team of 25 people from different Nationality to deploy Sales Force Automation pan Nigeria in Perfetti Van Melle.
  • Developed a structured RTM road map for Perfetti Van Melle.
  • Introduced a clear approach in distributors evaluation and selection which has promoted distributors retention.

Software

Powerpoint

Spreadsheet

Sharepoint

Team

Certification

Certified Sales Professional

Interests

Exploring nature

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

The opposite of a true statement is a false statement, but the opposite of a profound truth may well be another profound truth.
Niels Bohr

Timeline

Head Of Sales Capability

Perfetti Van Melle
06.2022 - Current

Certified Sales Coach

11-2021

Senior Regional Sales Manager

Perfetti Van Melle
02.2020 - 05.2022

Regional Sales Manager

Perfetti Van Melle
03.2015 - 12.2019

Regional Sales Manager

UAC Foods Nigeria
02.2012 - 02.2015

Certified Sales Professional

06-2011

Territory Sales Manager

Tropical Group Investment (CHI Limited)
10.2009 - 03.2012

Master of Science - Marketing

Olabisi Onabanjo University
08.2008 - 10.2009

Sales Executive

Tropical Groups Investment
02.2007 - 11.2009

Bachelor of Science - Geography & Planning

Abia State University
09.1995 - 10.1999

Senior Secondary School Certificate -

Coronata Secondary School
08.1987 - 09.1993
Ebi KaluSales Management