Hi, I’m
David Mogbo Agbebaku
Ikeja,Lagos
Summary
Strategic and results-driven digital marketing professional with over 5 years of experience in digital marketing, social media management, and brand development. Adept at creating and executing impactful marketing strategies to enhance brand visibility, drive engagement, and deliver measurable ROI.
Overview
10
years of professional experience
Work History
The Rising Breed Digital Marketing & Entertainment
Lead Digital Strategist
12.2024 - Current
Job overview
- Company Overview: Worked with a hybrid marketing and entertainment agency aimed at helping individuals and brands translate vision into visibility.
- Launched the “100 Days of Digital Mastery” Bootcamp — a project-based program training new digital marketers across Nigeria with online and physical meetups.
- Built influencer relationships and partnered with seasoned professionals to host expert-led sessions.
- Provided professional advice for branding, course design, online presence, and campaign strategy for the agency’s training and client services.
- Provides digital advice and campaign execution services for SMEs and startups.
- Worked with a hybrid marketing and entertainment agency aimed at helping individuals and brands translate vision into visibility.
Laterna Ventures Ltd
Social Media Strategist
05.2024 - 11.2024
Job overview
- Company Overview: Bookstore & Publishing
- Designed and executed digital marketing campaigns to promote key book launches, author features, and seasonal sales.
- Developed content strategy to increase engagement across Instagram, Facebook, and Twitter, leading to a 40% increase in social media interactions within 3 months.
- Spearheaded the 'Back to School' collaboration with 3CHUB and Itel Mobile, integrating in-store activations with digital promotions.
- Oversaw influencer partnerships and handled social media advertising to increase store foot traffic and online visibility.
- Coordinated with bookstore leadership on branding efforts to reposition Laterna as a modern lifestyle-driven book hub.
- Bookstore & Publishing
3CHUB Brand Management LtdLagos
Lead Digital Marketer/Social Media Executive
06.2019 - 05.2024
Job overview
- Company Overview: Lagos, Nigeria
- Developed and executed comprehensive digital marketing and social media strategies for multiple platforms.
- Managed and optimized content creation, platform management, and social media advertising campaigns.
- Conducted market research to understand consumer behavior and improve customer relationship management (CRM).
- Collaborated with influencers to enhance brand visibility and engagement.
- Handled social media analytics to measure campaign performance and refine strategies.
- Lagos, Nigeria
Malata MobileLagos
Brand Manager & Online Strategist
06.2015 - 05.2019
Job overview
- Company Overview: Lagos, Nigeria
- Developed and implemented brand strategies to align with market trends and competitive landscapes.
- Managed the brand’s visual identity, including logo design and communication strategies.
- Conducted market research to guide branding and positioning efforts.
- Planned and executed online campaigns, events, and partnerships to boost brand awareness.
- Optimized digital content for search engines and user engagement.
- Lagos, Nigeria
Education
Obafemi Awolowo University
B.Sc. from Computer Science
01.2012
National Institute of Information Technology
Digital Marketing Diploma
01.2015
FreeCodeCamp
Data Analysis Certification
01.2022
Skills
- Digital Marketing Strategy
- Social Media Management & Advertising
- Content Creation & Storytelling
- Paid Advertising (Google & Facebook Ads)
- Consumer Behavior Analysis
- SEO & Email Marketing
- Data Analytics & Market Research
- Brand Development & Management
- Community Engagement
- Influencer Marketing
Personal Information
Title: Digital Marketing Expert | Social Media Manager
Hobbies and Interests
- Digital Trends and Innovations
- Content Creation & Storytelling
- Consumer Behavior and Psychology
- Social Media Platforms
- Brand Development
Timeline
Lead Digital Strategist
The Rising Breed Digital Marketing & Entertainment
12.2024 - Current
Social Media Strategist
Laterna Ventures Ltd
05.2024 - 11.2024
Lead Digital Marketer/Social Media Executive
3CHUB Brand Management Ltd
06.2019 - 05.2024
Brand Manager & Online Strategist
Malata Mobile
06.2015 - 05.2019
Obafemi Awolowo University
B.Sc. from Computer Science
National Institute of Information Technology
Digital Marketing Diploma
FreeCodeCamp
Data Analysis Certification
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