Damilola Omojeminiyi
Lagos,Nigeria
Summary
I'm a Social Media Manager with 3+ years of experience in organic growth, content strategy, and audience engagement. I've successfully grown client accounts from 0 to thousands, achieving 60%+ growth on LinkedIn, 80%+ on TikTok, and 30%+ on Instagram organically. I specialize in content planning, brand storytelling, and performance analysis, ensuring brands build a strong digital presence. I also help professionals optimize their LinkedIn profiles for better visibility and credibility.
Overview
4
4
years of professional experience
5
5
years of post-secondary education
Work history
Social Media & Communications Manager
NIMR Foundation
Lagos, Nigeria
10.2023 - Current
- Produced podcasts, blog posts, and publication-style content that contributed to a 30-55% rise in overall engagement.
- Strengthened brand visibility through human centered storytelling, leading to a 40% increase in content interactions.
- Managed full content workflow (strategy, design, captions, scheduling), improving output efficiency by 50%.
- Created multi-generational content that supported steady follower growth and expanded younger audience reach by 35%.
- Liaised with news agencies and media partners to support wider publicity and ensure accurate dissemination of key Foundation activities.
Social Media Manager/Account Manager
Mybrandads
Lagos, Remote
07.2023 - 01.2025
- Successfully grew client accounts organically, achieving a 70%+ increase on LinkedIn, 80%+ on TikTok, and 30%+ on Instagram.
- Managed and scheduled content calendars, ensuring consistency and quality across multiple platforms.
- Analyzed content performance, provided strategic insights, and identified growth opportunities.
- Led client communication via email, WhatsApp, and Zoom to address concerns and maintain satisfaction.
- Collaborated with designers, editors, and internal teams to execute seamless social media campaigns while ensuring a consistent brand voice.
Digital Growth Strategist
Federal Herald
Lagos, Lagos
05.2022 - 08.2023
- Worked closely with Account Executives, Designers, and Developers to create strategy documents, write compelling content, and optimise campaigns - contributing to a 45% improvement in overall campaign effectiveness.
- Managed relationships with key stakeholders to ensure alignment with organisational goals.
- Monitored ad performance, created KPI reports, and ensured consistent brand messaging, which enhanced customer experience ratings by 40%.
- Conducted in-depth market research to identify emerging trends and customer preferences helping uncover insights that improved marketing outcomes by 25–35%..
- Collaborated with cross-functional teams to design and implement targeted marketing campaigns.
- Oversaw project timelines and deliverables, ensuring adherence to deadlines and quality standards.
Personal Assistant / Social media manager
Olakunle Kasumu & Co
Lagos, Remote
07.2021 - 08.2021
- Composed and edited letters, documents, emails, and proposals, ensuring timely follow-ups that improved response turnaround by 40%.
- Developed content strategies, created engaging content, and managed distribution, leading to a 35% increase in audience engagement.
- Analysed key performance indicators to measure content effectiveness, improving content performance by 30% through data-driven adjustments.
- Scheduled appointments, meetings, and daily activities with 95% calendar accuracy, reducing missed engagements and overlaps.
- Designed and implemented social media strategies aligned with business goals, contributing to a steady growth in brand visibility.
- Generated, edited, published, and shared daily content that improved posting consistency and boosted overall reach by 25%.
Education
NYSC - 1 Year Mandatory National Service
National Youth Service Corps
Ibadan, Oyo State 10.2018 - 11.2019
B.sc(ed) - Business Education
University Of Nigeria Nsukka
Lagos 01.2014 - 10.2017
Digital Marketing Training
Digital Marketing Skill Institute
Lagos 01.2022 - Select/2022
Virtual Assistant
ALX
Lagos 02.2020 - 02.2020
Skills
- Content creation
- Photo and video editing
- Market research
- Content development
- Social media strategy
- Content calendar organisation
- Copywriting proficiency
Timeline
Social Media & Communications Manager
NIMR Foundation
10.2023 - Current
Social Media Manager/Account Manager
Mybrandads
07.2023 - 01.2025
Digital Growth Strategist
Federal Herald
05.2022 - 08.2023
Digital Marketing Training
Digital Marketing Skill Institute
01.2022 - Select/2022
Personal Assistant / Social media manager
Olakunle Kasumu & Co
07.2021 - 08.2021
Virtual Assistant
ALX
02.2020 - 02.2020
NYSC - 1 Year Mandatory National Service
National Youth Service Corps
10.2018 - 11.2019
B.sc(ed) - Business Education
University Of Nigeria Nsukka
01.2014 - 10.2017