Dami Adeniyi
Ecommerce Manager
Lagos,LA
Summary
Highly analytical and data-driven E-commerce Manager who effectively scales online customer acquisition efforts; leveraging e-commerce capabilities and sales experience to drive sales growth. Routinely tests new features and assets and measures results as company grows and markets evolve. Strong understanding of e-commerce consumer behavior and audience segmentation. Proficient in inventory coordination and successful promotions to enhance sales.
Overview
5
5
years of post-secondary education
6
6
years of professional experience
Work History
E-Commerce Manager
Guinness Nigeria - A Diageo Subsidiary
, Lagos
09.2020 - 04.2021
- Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
- Liaised with Digital marketing manager to incorporate e-commerce objectives in social media platform management.
- Promoted products in online communities through discussion-forum postings, e-mail marketing programs, influencers and online advertising.
- Developed successful online sales operations from scratch by establishing and following strategic vision, mission and operational plans.
- Tracked inventory and reviewed retail trends with back office summaries and quip spreadsheets in order to make timely and proactive business decisions.
- Collaborated with distributors and ecommerce/telesales partners to purchase supplies in bulk with favorable discounts.
- Generated more than 197% increase in monthly sales with successful marketing, sales and customer relations approaches.
- Responsible for commercializing the Digital commerce channel in line with business ambition; meeting and surpassing the set sales targets.
- Be the intermediary between the distributors and the D-commerce partners, ensuring the distributors fulfils all purchase orders to Ecommerce partners OTIFNE.
- Ensure price compliance by distributors and partners while making products accessible to shoppers.
- Build and manage relationship with all D commerce partners nationally while recruiting new partners for expansion.
- Implement Digital and Ecommerce essential and execution standards.
Executive Assistant to the Managing Director
Guinness Nigeria - A Diageo Susidiary
, Lagos
09.2019 - 09.2020
- Prepared documents, reports and presentations for Managing Director, Directors and board members using advanced software proficiencies
- Handled agendas and arrangements for meeting and event planning for Managing Director, Directors, board of directors, president and executive vice president.
- Assist with the creation and modification of presentations, spreadsheets and other strategic documents.
- Prepare Draft reports, background documentation and research to ensure stakeholders are equipped with ample context to effectively drive internal and external engagements.
- Developed and maintained automated alert system for upcoming deadlines on incoming requests and events.
- Coordinated weekly update of databases to track, analyze and report on performance and sales data.
- Worked with senior management to initiate new projects and assist in various processes.
- Partner closely with leadership team, various stakeholders and other assistants to help prioritize and manage schedules.
- Ability to work with and maintain confidential information.
Territory Sales Manager
Guinness Nigeria - A Diageo Susidiary
, Lagos
04.2018 - 08.2019
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Achieved sales goals, distribution targets and market share through proactive management of territory.
- Developed and presented talks on available products and services that could meet current business needs.
- Documented time, calls and results, and submitted reports.
- Evaluated production levels, quality standards and maintenance actions to identify and address operational problems and maintain targets.
- Support and ensure full delivery of business objective including depletion volumes through sales and the effective engagement of designated sales territory with a focus on developing the capability of my team through coaching and team accompaniment.
- Maintain total outlet activation standards and program execution within the retail sales territory.
- Ensure effective customer/business development to counter competitive activities in all outlets within assigned territory.
Account Officer
Guaranty Trust Bank
, Lagos
04.2016 - 04.2018
- Completed all required documentation for Personal account opening, corporate account opening and Loan request processing.
- Sell risk asset to customers and carry out due diligence on prospective loan customers.
- Loan monitoring and risk mitigation.
- Handle client inquires and process request, design proposal on product offering.
- Promote the use of Online/Mobile banking platform.
- Mobilize deposit and generate revenue for the bank.
- Responded to requests for information and resolved issues quickly.
- Boosted sales numbers with proactive account servicing and diligent relationship-building.
- Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.
- Assisted customers with setting up or closing accounts, completing loan applications and signing up for new services.
Executive Associate
Nehemiah Resources
, Lagos
12.2013 - 02.2014
- Served solely in the corporate social responsibility unit; worked closely with the managing director in developing Women Empowerment programs aimed at improving standard of living and alleviating poverty structure.
- Developed a Youth Internship Youth Internship work structure that enabled young individuals’ intern and build career path in companies (our clientele) of interest.
- Worked with senior management to initiate new projects and assist in various processes.
- Coordinated events and worked on ad hoc projects.
Relationship Manager/Team Lead
Learning Solutions Nigeria
, Lagos
04.2013 - 12.2013
- Planned and coordinated learning & development trainings for staff at various levels across banking and telecommunications industries.
- Coordinated and led a team of 7 members in service audit activities in the banking industry with detailed reporting and recommendations to clients.
- Built and sustained a profitable relationship with clients requiring recruitment services.
- Communicated regularly with clients to understand needs, evaluate current product use and cross-sell new products.
- Built and maintained relationships with new and existing clients while providing high level of expertise.
- Educated clients on available technological tools, enabling development and implementation of solutions to achieve personal financial goals.
Education
M.Sc. - Business and Management
University of Nottingham
United Kingdom 09.2014 - 12.2015
B.Sc. (Hons) - Marketing
Covenant University
Nigeria 09.2007 - 06.2011
Skills
Customer service
undefinedTimeline
E-Commerce Manager
Guinness Nigeria - A Diageo Subsidiary
09.2020 - 04.2021
Executive Assistant to the Managing Director
Guinness Nigeria - A Diageo Susidiary
09.2019 - 09.2020
Territory Sales Manager
Guinness Nigeria - A Diageo Susidiary
04.2018 - 08.2019
Account Officer
Guaranty Trust Bank
04.2016 - 04.2018
M.Sc. - Business and Management
University of Nottingham
09.2014 - 12.2015
Executive Associate
Nehemiah Resources
12.2013 - 02.2014
Relationship Manager/Team Lead
Learning Solutions Nigeria
04.2013 - 12.2013
B.Sc. (Hons) - Marketing
Covenant University
09.2007 - 06.2011
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