Hi, I’m
CHINONSO CHELSEA OBIDILO
Enugu
Summary
Results-driven Marketing Specialist with a strong background in developing and executing strategic marketing campaigns, conducting market analysis, and engaging customers. Proficient in email marketing, brand promotion, and optimizing sales performance, with a specific focus on Sadi Journals and ZAP Journals during tenure at KOBIA Publishing Limited. Prior to that, gained valuable analytical and research skills as a Medical Laboratory Scientist Intern in a clinical setting. Excels at blending creativity with data-driven insights to fuel business growth and enhance brand awareness.
Overview
3
years of professional experience
1
Certification
Work History
KOBIA Publishing Limited
Marketing Specialist
04.2024 - 01.2025
Job overview
- Developed and executed targeted marketing campaigns for Sadi Journals and ZAP Journals, ensuring alignment with company goals and audience preferences.
- Spearheaded 70% email marketing initiatives, crafting compelling content that significantly increased open rates and conversion rates for both journal brands.
- Reviewed and approved marketing strategies before implementation, optimizing effectiveness and ROI.
- Monitored and analyzed sales and marketing performance of both journal brands, leveraging up to 75% data-driven insights to refine strategies and maximize results.
Life-Chart Diagnostics Centre
Medical Lab Scientist Intern
03.2022 - 09.2022
Job overview
- Assisted in the development of new testing methodologies, contributing to advancements in medical research.
- Maintained high-quality control standards, ensuring consistent and reliable test outcomes.
- Enhanced laboratory efficiency by optimizing up to 100 samples preparation and analysis techniques.
- Achieved accurate test results with meticulous attention to detail in conducting experiments.
Education
Godfrey Okoye UniversityEnugu, Nigeria
Bachelor of Science from Biochemistry
08-2023
University Overview
- Degree Awarded with [First Class Honors]
Kings High SchoolEnugu, Enugu State, Nigeria
WASSCE
09-2018
International Nursery And Primary SchoolEnugu, Nigeria
First School Leaving Certificate
09-2010
Skills
- Market analysis
- Campaign management
- Direct mail campaigns
- Advanced Microsoft Office Skills
- Specimen collection
- Quality control procedures
- Chemistry analysis
Certification
Certificate of National Service [2024]
- National Youth Service Corps
Certificate of Completion in Recombinant DNA Technology and Genetic Engineering Course [Aug 2023]
- DNA Learning Center New York, Cold Spring Harbour Laboratory.
- DNA learning Center Nigeria, Godfrey Okoye University
Certificate of Entrepreneurial Achievement
- London School of Economics, British council.
Certificate of Completion in the Cyber Security Job Simulation
- DELOITTE.
Accomplishments
- Award of Participation in all zonal conventions of NSBS
Former President of Nigeria Society of Biochemistry Students [NSBS] Godfrey Okoye University Chapter
References
Mr. Godstime Onugu
- CEO Kobia Publishing Limited
Mr. Chidi
- MD Life chart medical diagnostics
Dr. Anosike
- HOD Chemical Science Department, Godfrey Okoye University
Timeline
Marketing Specialist
KOBIA Publishing Limited
04.2024 - 01.2025
Medical Lab Scientist Intern
Life-Chart Diagnostics Centre
03.2022 - 09.2022
Godfrey Okoye University
Bachelor of Science from Biochemistry
Kings High School
WASSCE
International Nursery And Primary School
First School Leaving Certificate
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