Music
Hi, I’m
Chimamaka Kponu
Social Media Manager And Content Strategist
Ibadan
Summary
Proven Social Media Manager with a track record of elevating brand presence and engagement for several companies like 7thstreet Styling. Proficient in content creation and social media strategy, demonstrated through steadily increased follower growth and engagement rate boosts. Skilled in media editing and effective communication, consistently achieving and surpassing marketing goals with innovative campaigns where needed. Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Overview
10
years of professional experience
Work History
CESAR AFRICA- select a city -, Remote
Digital Marketing Manager
07.2024 - Current
Job overview
- Increased website traffic with targeted SEO strategies and keyword research.
- Conducted market research to identify trends, competitor strategies, customer needs, and potential opportunities for growth in the digital landscape.
- Boosted brand awareness by developing and implementing comprehensive digital marketing campaigns.
- Managed social media platforms for optimal engagement, sharing relevant content that resonated with the target audience.
- Designed visually appealing landing pages that effectively communicated product benefits and increased conversions.
- Optimized email marketing efforts through A/B testing, segmentation, and personalized messaging.
- Maintained up-to-date knowledge of industry best practices by attending conferences, workshops, and webinars to stay ahead of emerging trends in digital marketing strategy development.
- Collaborated with cross-functional teams to ensure consistent branding and messaging across all channels.
- Led content creation efforts, including blog articles, videos, infographics, and whitepapers to showcase industry expertise and establish thought leadership.
- Monitored online trends, conversations and innovations to optimize strategies.
- Analyzed website data such as traffic, interactions, conversions and goals to find areas of improvement.
- Maintained in-depth understanding of industry practices and trends to best promote products.
- Wrote engaging and successful marketing, advertising, and website copy.
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Collected and analyzed data from variety of sources to create detailed market research reports for top-level decision makers.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Boosted brand awareness through the creation of engaging social media campaigns.
- Increased customer engagement through social media.
- Increased website traffic by developing and implementing a comprehensive SEO strategy.
- Continuously monitored digital trends to identify new opportunities for leveraging emerging technologies in strategic marketing efforts.
- Monitored return on investment of online and social media marketing efforts.
- Optimized content strategy across multiple channels to support search engine rankings, brand recognition, and user engagement goals.
- Monitored trends in digital marketing landscape and adjusted strategies accordingly.
- Coordinated with design and media teams to develop high-quality creative assets.
- Created and managed social media campaigns to increase brand engagement.
- Optimized email campaigns to increase open and click-through rates.
DJ Klem Studios
Social Media Manager
06.2024 - Current
Job overview
- Increased customer engagement through social media.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
- Designed and implemented social media strategies to align with business goals.
- Suggested and implemented new features to develop brand awareness.
- Effectively managed crises communication during unfavorable situations protecting company''s reputation online.
Zayne Interiors
Social Media Coordinator
04.2024 - Current
Job overview
- Created social media content with consistent content and tone.
- Developed a strong online presence for clients through targeted social media strategies tailored to their unique needs.
- Strengthened brand identity with consistent messaging, tone, and visual elements across all posts.
- Interacted with fans and clients in effort to take advantage of positive posts and feedback to boost brand identification.
- Designed and implemented social media strategies to align with business goals.
- Scheduled regular postings using social media management tools, ensuring a steady stream of fresh content for followers'' consumption.
- Enhanced brand awareness by creating engaging and shareable social media content.
- Presented clients with unique copy options based on overall marketing objectives.
7th Street Styling
Social Media Content Creator
10.2015 - Current
Job overview
- Managed content across multiple platforms for widest audience reach.
- Scheduled regular postings using social media management tools, ensuring a steady stream of fresh content for followers'' consumption.
- Enhanced brand awareness by creating engaging and shareable social media content.
- Developed an effective social media strategy, resulting in consistent growth in followers and engagement rates.
- Managed social media accounts, ensuring timely responses to comments and messages from the community.
- Implemented targeted paid promotions to reach new audiences and increase post visibility.
- Maintained a consistent brand voice across all platforms, building credibility among users and increasing overall trust in the company''s online presence.
- Collaborated with influencers to create sponsored content, expanding brand exposure and attracting new followers.
- Gathered user-generated content for reposting purposes, fostering a sense of community among followers while also showcasing their own experiences with the brand or product offerings.
- Collaborated with illustrators and photographers to enhance content.
- Researched and wrote news stories, articles and reviews for online publications.
- Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.
- Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.
Konga Online Shopping
Social Media Manager
03.2015 - 09.2015
Job overview
- Increased customer engagement through social media.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
- Increased brand awareness by developing and implementing effective social media strategies.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Designed and implemented social media strategies to align with business goals.
- Provided exceptional customer service through timely and thoughtful responses to user comments and messages.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Suggested and implemented new features to develop brand awareness.
- Effectively managed crises communication during unfavorable situations protecting company''s reputation online.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Boosted engagement rates with the creation of compelling and visually appealing content.
The Talion Group
Social Media Consultant
03.2014 - 12.2014
Job overview
- Analyzed social media campaigns and activities for effectiveness and made recommendations for improvement to increase engagement.
- Collaborated with clients to better understand unique needs, developing social media campaigns that would increase brand identity.
- Identified social media trends and developments to influence PR strategies.
- Streamlined internal processes related to content creation and approval, increasing team efficiency while maintaining high-quality output standards.
- Represented company and brand while responding to social media inquiries.
- Increased brand awareness by developing and implementing targeted social media strategies.
- Set individual goals for each month and worked hard to attain and exceed these milestones.
- Collaborated with marketing teams to align social media efforts with overall business goals.
- Designed visually appealing graphics for use in social media posts and advertisements, enhancing the overall aesthetic appeal of clients'' profiles.
- Created customized marketing materials to increase product awareness.
- Helped clients develop website portals and social media pages to promote businesses.
Education
University of IbadanIbadan, Oyo State, Nigeria
Bachelor of Science from Human Nutrition
04.2001
Skills
Social Media Management
Interests
Interior design
Child welfare
Photo and Videography
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Digital Marketing Manager
CESAR AFRICA
07.2024 - Current
Social Media Manager
DJ Klem Studios
06.2024 - Current
Social Media Coordinator
Zayne Interiors
04.2024 - Current
Social Media Content Creator
7th Street Styling
10.2015 - Current
Social Media Manager
Konga Online Shopping
03.2015 - 09.2015
Social Media Consultant
The Talion Group
03.2014 - 12.2014
University of Ibadan
Bachelor of Science from Human Nutrition
04.2001
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