Bilingual (French/English) copywriter skilled in crafting persuasive content across platforms. Known for effective copy editing and audience analysis, contributing to impactful marketing campaigns that elevate brand visibility.
Overview
10
10
years of professional experience
3
3
Certifications
Work History
Copywriter
The Africa Narrative
Remote
10.2023 - Current
Translated creative ideas into tactical deliverables and initiatives.
Translated complex technical information into concise yet compelling copy.
Devised and implemented social media ad campaigns to drive traffic to client websites.
Developed, optimized and copy-edited marketing content for consumer-facing websites.
Managed multiple projects simultaneously while adhering to strict deadlines.
Interpreted creative direction and technical information to turn into persuasive copy concepts.
Created compelling headlines and calls-to-action to drive user engagement and conversions.
Reviewed and updated existing content to ensure relevance and accuracy.
Bilingual (French/English) copywriter
Wiki In Africa
Remote
03.2021 - 10.2023
Varied tone and verbiage in messages based on product and customer persona.
Obtained copyrights for completed work using established procedures.
Conducted background research to add depth to scenes, history and characters.
Developed advertising plans for timely and successful market entry.
Wrote using client's personal verbiage and reading level, creating more appealing messages.
Followed trends in industry and target genre to capitalize on emerging trends.
Developed themes, characterizations and psychological analyses to create marketing material.
French speaking copywriter
Menes Konsult & Europlaw Group
Abuja
01.2016 - 03.2019
Researched industry trends to create compelling copy for diverse platforms.
Collaborated with design teams to ensure cohesive messaging in marketing materials.
Drafted engaging content for social media campaigns and email newsletters.
Edited and proofread copy for clarity, grammar, and adherence to brand guidelines.
Utilized SEO best practices to optimize web content for search engines.
Participated in client meetings to understand project goals and target audience needs.
Brainstormed new approaches to increase engagement with target audiences.
Developed creative concepts for promotional campaigns based on client objectives and target audience.
Generated SEO-friendly content that increases organic website traffic.
Performed keyword research to optimize content visibility in search engine results.
Assisted in developing content marketing strategies to meet business objectives.
Utilized content management systems to publish and update web content efficiently.
Education
Bachelor of Arts - French Language And Literature
University of Nigeria
Nsukka, Nigeria
07-2012
Skills
Content strategy
SEO optimization
Social media marketing
Copy editing
Klaviyo
Brand development
French-English/English-French interpretation
Project management
Market research
Languages
French
Proficient (C2)
C2
English
Proficient (C2)
C2
German
Elementary (A2)
A2
Certification
Stage de Perfectionnement en Traduction Français/Anglais, Anglais/Français