BRIGHT MIKADO
Marketer
Accra,Ghana
Summary
Accomplished product marketing specialist with a strong background in strategic planning and sales proficiency. Demonstrates exceptional problem-solving abilities and technical report writing skills. Proficient in computer skills and people management, with a keen sense of being smart and alert. Known for self-motivation and persuasive communication, aiming to leverage these strengths to drive business growth and success.
Overview
15
15
years of professional experience
6032
6032
years of post-secondary education
Work History
Marketing Manager and School Administrator
Mighty Jesus Academy Ltd
Accra, Ghana
02.2020 - 11.2024
- Developed and implemented marketing plan, increasing brand awareness by 20%
- Increased customer satisfaction by 32%
- Engaged teaching and non-teaching staff in decision making
- Introduced efficient system of registering students for external examen
- Discussed, built and set up strategies to impact students results
- Increased student populations by 30%
- Managed school finances and reduced fraud considerably
- Vocal during board meeting, resulting in policies that tackled problems on ground
Sales and Marketing Manager
Good Deals Shipping
Accra, Ghana
06.2016 - 01.2020
- Increased customer satisfaction by 15% by providing prompt feedback and open communication to client
- Worked closely of MD in marketing strategy development
- Engaged and made payment to customs on behalf of clients
- Worked on documentation and monitored inspections of goods reducing theft and damage by 10%
- Managed clearance and delivery of more 20% of clients' goods
- Exceeded sales target by 10%
- Worked with sales team to solicit and sell products and services to potential clients.
- Generated ideas and concepts for paid ad content, monitoring spend against performance for continued profit improvements.
- Collaborated closely with cross-functional teams for seamless project execution.
Managing Director and Marketing Manager
Mikado Guest House
Accra
06.2015 - 05.2016
- Managed team of 8 employees
- Developed and implemented marketing strategies
- Increased total revenue by 60%
- Put in place customer satisfaction survey and increased satisfaction by 12%
- Signed major partnership with OTA such as Booking.com,OLX and increased brand awareness by 15%
- Achieved room night target by 20%
Data Entry Clerk
National Health Insurance Service
Accra, Ghana
09.2014 - 07.2015
- Registered 40% of visited client's population
- Overachieved monthly targets
- Trained and supervised 3 new agents
- Identified and resolved technical issues regarding cards issuing
- Boosted customer satisfaction by 20%
- Was branch first contact person
- Organized and participated in field exercises to provide services to needed population
- Provided feedback and support to MIS department
- Streamlined record keeping, ensuring easy retrieval of vital information when required.
- Tagged customer interactions with appropriate labels for internal tracking purposes.
- Updated office databases and records with accurate, current information.
- Wrote reports and correspondence from dictation and handwritten notes.
- Evaluated source documents to locate information needed for each data entry field.
Sales and Marketing Executive
GTN Telecoms
Accra, Ghana
01.2014 - 08.2014
- Developed and implement sales and market plan
- Increased prospect database by 80% through field prospecting
- Kept and updated clear CRM, ensuring good flow of leads
- Exceeded revenue target by 30% on monthly basis
- Active member of aggressive sales team
Marketing Executive and Administrative Assistant
Ambassade's College Administration
Accra, Ghana
06.2012 - 07.2012
- Was first point contact to students
- Provided support and advise to 15% of students' population
- Increased customer satisfaction by 25%
- Worked closely with director to developed strategies
- Worked closely with teaching staffs
- Used data analysis approach to take decision
Café Attendant
Solo's Café
Accra, Ghana
06.2009 - 12.2010
- Increased client's database by 80%
- Resolved technical issues and ensured that workstations are set
- Provided extensive support to key accounts
- Built strong client relationships and provided high value-adding services, resulting in 30% company market share
- Exceeded sales goals by 14%
Education
Bachelor of Business Administration - Marketing
Zenith University College
Advanced Certificate in Information Technology - Network Desktop Specialist
NIIT
05.2009
WASSCE - General Arts
Dzodze Penyi Secondary School
11.2008
Skills
- Problem solving
- Product marketing specialist
- Strategic planning
- Sales proficiency
- Computer skills
- People management
- Smart and alert
- Technical report writing
- Self-motivation
- Persuasive
Custom
- Traveling
- Music
- Movies
Languages
English
Fluent
Affiliations
- Networking,
- Reading
- Cooking
Timeline
Marketing Manager and School Administrator
Mighty Jesus Academy Ltd
02.2020 - 11.2024
Sales and Marketing Manager
Good Deals Shipping
06.2016 - 01.2020
Managing Director and Marketing Manager
Mikado Guest House
06.2015 - 05.2016
Data Entry Clerk
National Health Insurance Service
09.2014 - 07.2015
Sales and Marketing Executive
GTN Telecoms
01.2014 - 08.2014
Marketing Executive and Administrative Assistant
Ambassade's College Administration
06.2012 - 07.2012
Café Attendant
Solo's Café
06.2009 - 12.2010
Bachelor of Business Administration - Marketing
Zenith University College
Advanced Certificate in Information Technology - Network Desktop Specialist
NIIT
WASSCE - General Arts
Dzodze Penyi Secondary School
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