Summary
Overview
Work History
Education
Skills
Accomplishments
snapshot of experience and capabilities
references
Affiliations
Work Availability
Timeline
Hi, I’m

Samuel Ehizojie

Bachelor of Structural Engineering
Samuel Ehizojie

Summary

Professional Communications Expert with over 15 years of experience in devising successful marketing strategies and orchestrating special events. Meticulous in managing and carrying out special online communication campaigns by composing written documents, developing visual promotional images/videos for social media, coordinating campaign roll out with key stakeholders (internal and external) and monitoring campaign analytics.


A robust background in engineering messages to boost company image and preparing supporting professionally written materials. Driven to craft targeted messaging to promote and inform general public of events, promotions and campaigns. Experienced in leveraging detailed analytics reports to monitor and document success.

Overview

16
years of professional experience

Work History

International Road Assessment Programme (iRAP)

Communications Officer
11.2017 - Current

Job overview

  • Enhanced brand visibility by developing and implementing strategic communication plans for iRAP and iRAP programme such as Star Rating for Schools, Training and Accreditation and CycleRAP.
  • Boosted social media presence with tailored content strategies, resulting in increased audience engagement and followers.
  • As such has built the online social media following from 8,000 to 20,000 across Twitter/X, Facebook, LinkedIn and YouTube.
  • Established key relationships with media representatives, securing positive coverage for the organization.
  • Implemented targeted email marketing campaigns, driving customer retention rates and new leads.
  • Collaborated with cross-functional teams to ensure consistent messaging across all platforms and materials.
  • Evaluated campaign performance using analytics tools, refining strategies based on data-driven insights.
  • Produced engaging multimedia content such as videos and infographics to support various marketing efforts.
  • Prepared or edited organizational publications such as employee newsletters or stockholder reports for internal or external audiences.
  • Developed and implemented social media strategy to increase engagement and reach new audiences.
  • Collaborated with internal and external stakeholders to identify key messages and create compelling content for press releases and other materials.
  • Used various social media platforms for media and blogger outreach.
  • Produced and distributed brochures, newsletters and press kits.
  • Monitored media coverage of the organization closely to identify opportunities for proactive outreach.

ARRB Group

Team Leader - Knowledge Transfer & Marketing
06.2012 - 07.2017

Job overview

  • Led and managed event programs, marketing and communications functions, overseeing a $1.1M budget and 8-member team.
  • Led the Knowledge Transfer and Marketing team to provide a suite of high quality learning experiences including; major conferences, symposiums, public and in-house workshops, accredited workshops, forums, webinars and online learning.
  • Led cross-functional teams to execute projects on time, within budget, and with high-quality outcomes.
  • In addition to this, led the Knowledge Transfer and Marketing team in implementing innovative changes to marketing and communication platforms, creating a more effective and customer focused environment.

ARRB Group

Marketing & Conference Coordinator
01.2008 - 05.2012

Job overview

  • The main role was to coordinate marketing and promotions activities for the Research and Consulting division of ARRB including: Administration and promotion for ARRB branded Conferences/Symposiums, General marketing and communication activities including writing for platforms such as website, brochures, trade exhibitions and media releases, Marketing and promotion of ARRB Knowledge Transfer Events, Launched new website, Maintenance of contact databases (using a CRM), Coordinated content for internal and external publications
  • The role expanded in 2010 into Marketing and Conference Coordinator - project manager larger events for ARRB.

Education

Box Hill Institute of TAFE
Melbourne, VIC

Diploma of Marketing from Marketing And Communications
12.2010

University Overview

Box Hill Institute of TAFE
Melbourne, VIC

Dual Diploma of Event And Hospitality Management from Event Management
06.2005

University Overview

Deakin University
Melbourne, VIC

Bachelor of Applied Science from Psychology And Human Movement
12.2000

University Overview

Skills

  • Road Safety Community Outreach
  • Stakeholder Engagement
  • Event Coordination
  • Corporate Communications
  • Web Content Creation and Management
  • Analytics Reporting
  • Email Marketing
  • Social Media Management
  • Project Management
  • Digital Marketing
  • Digital Communications
  • Social Media Monitoring

Accomplishments

Accomplishments
  • Redevelopment of the Road Safety Toolkit, engaging with key stakeholders to plan and develop a modern, user friendly tool for the Road Safety Community.
  • Built the #RAPCommunity online audience from 8,000 to 20,000, with a more targeted approach to ensure we are reaching the key people across the world.
  • At ARRB - successfully led, mentored and managed a team to develop new ideas and concepts, deliver high quality outputs and meet customer's needs.
  • Project managed the first driverless vehicle trials in the Southern Hemisphere - Adelaide, November 2015. Working closely with the Australian Driverless Vehicle Initiative partners, government and coordinating media to deliver the first trials in Australia. This included leading the social media campaign and key messages around the event.
  • Implemented a new website, an event registration online system and a webinar subscription service that enhanced our communication and allowed our customers to access online learning platforms.
  • Project managed and delivered the Australian Road Research Board's largest events (200 - 600 pax) across the country, working with key stakeholders, event team, sponsors and exhibitors, authors and presenters.
  • Raised over $5000 for the Helmets for Kids Foundation at the Low Volume Roads Symposium, Cairns 2013. Money raised was donated to an underdeveloped Asian school to supply schools with helmets and bike education.

snapshot of experience and capabilities

snapshot of experience and capabilities

Proficient in:

  • MS Office (Word, Access, Excel, PowerPoint)
  • Adobe Suite (Photoshop, Illustrator, PDF, Adobe Express)
  • Online visual creation tools including Canva, Biteable and some AI tools to assist.
  • Google Analytics and Search Optimisation,
  • Content Management Systems (Wordpress and Wix), Social Media Platforms (Facebook, Twitter/X, LinkedIn and YouTube),
  • Email Marketing - Mailchimp
  • Microsoft CRM,
  • Online event management cloud based software.


Previous Events Managed:

  • 27th ARRB Conference 2016 and 38th Australasian Transport Research Forum, Victoria 2016
  • Driver Distraction Conference, NSW 2015
  • 1st Driverless Vehicle demonstration in Southern Hemisphere, South Australia 2015
  • 26th ARRB Conference 2016 and 38th Australasian Transport Research Forum, Victoria 2016
  • 25th ARRB Conference and 9th Austroads Bridge Conference, NSW 2014
  • Low Volume Roads Symposium, Queensland 2013
  • 24th ARRB Conference, Western Australia 2012
  • 3rd International Surface Friction Conference, Queensland 2011
  • 23th ARRB Conference, Victoria 2010
  • 22rd ARRB Conference, South Australia 2008

references

references

References available on request

Affiliations

Affiliations
  • Dancing
  • Running and Gym
  • Mentor Young Female Professionals
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse

Timeline

Communications Officer
International Road Assessment Programme (iRAP)
11.2017 - Current
Team Leader - Knowledge Transfer & Marketing
ARRB Group
06.2012 - 07.2017
Marketing & Conference Coordinator
ARRB Group
01.2008 - 05.2012
Box Hill Institute of TAFE
Diploma of Marketing from Marketing And Communications
Box Hill Institute of TAFE
Dual Diploma of Event And Hospitality Management from Event Management
Deakin University
Bachelor of Applied Science from Psychology And Human Movement

Similar Profiles

  • Laurens Thuy

    Laurens ThuyLaurens Thuy

    Communication, Capacity and Knowledge Expert at UNESCO World Water Assessment ProgrammeCommunication, Capacity and Knowledge Expert at UNESCO World Water Assessment Programme

    View Profile
  • Mehwish Anwar

    Mehwish AnwarMehwish Anwar

    Examination Officer at International Testing and Assessment ServiceExamination Officer at International Testing and Assessment Service

    View Profile
  • Maria Lencina

    Maria LencinaMaria Lencina

    Mathematics Content Evaluator at International Educational Assessment AgencyMathematics Content Evaluator at International Educational Assessment Agency

    View Profile
Samuel EhizojieBachelor of Structural Engineering