Summary
Overview
Work History
Education
Skills
Application
Trainings And Workshops Attended
References
Timeline
Generic

Beeve Hua

Development Expert
Aso

Summary

A skilled and results-oriented Change Communication specialist with vast experience at developing and executing strategic communication plans to support and drive successful organizational change initiatives. Skilled in minimizing resistance and maximizing engagement and adoption through targeted, multi-channel messaging and stakeholder management.

Overview

12
12
years of professional experience

Work History

Head, Advocacy and Communications

AFRICAN LEADERS MALARIA ALLIANCE
04.2023 - Current

Strategic communication and planning

  • Developed and implemented a multisectoral advocacy and communications strategy for the Nigeria End Malaria Council and the National Malaria Control Programme.
  • Authored a national framework and strategy to standardize and coordinate advocacy and communications efforts at the subnational level.
  • Formulated a national communications and advocacy working group, with coordinated subnational chapters, to ensure message consistency and collaborative action.
  • Identified critical gaps in communication flow and information sharing between federal agencies, state governments, and private-sector partners.

Media and brand management

  • Rebranded the End Malaria Council, enhancing its profile and recognition within Nigeria and across the West Africa region.
  • Orchestrated and directed all media advocacy efforts, securing favorable press and increasing public awareness.
  • Built and managed a content creation team of 20 bloggers and social media developers to execute targeted media campaigns.

Data and stakeholder engagement

  • Collaborated with the Monitoring and Evaluation team to translate programmatic data into compelling narratives for public advocacy and engagement.
  • Cultivated external relationships and coordinated knowledge exchange with stakeholders.
  • Designed, planned, and managed the event calendar, successfully implementing a range of events to drive public engagement and advocacy.

SBC Consultant

BREAKTHROUGH ACTION NIGERIA
09.2021 - 06.2022

  • Developed media plan for the airing of various creatives (radio/television) materials.
  • Provided state-level project leadership for the BA-Nigeria risk communication and community engagement activities in the state including partnership management, stakeholder’s engagement, and overall coordination of all COVID vaccination, prevention, and testing activities.
  • Coordinated and collaborated with other partners to design and adapt SBC interventions, activities, and materials for the different priority populations including for COVID-19 vaccination.
  • Supported capacity-building of community healthcare workers and PLIV networks on Risk Communication and Community Engagement (RCCE) to integrate COVID risk communication and vaccine promotion messages.
  • Collaborated with the State Primary Health Care Development Agency/Board and the State Agency for the Control of AIDS and its partners to implement COVID-19 work plans at the state, LGA, facility, and community level. distributed relevant and culturally acceptable IEC materials and communication tools.
  • Provided support to State Social Mobilization Committee and state-level partners to coordinate and implement RCCE activities for COVID.
  • Designed concept notes for production of Information Education and Communication materials and media programmes.
  • Provide SBC support and capacity building at the state level for diverse stakeholders.
  • Worked together with the State M&E Officer in the coordination and monitoring of activity across all intervention areas.
  • Documented the implementation process, success stories and provide key highlights including lessons learned on a monthly basis.
  • Served as a liaison between the pillar, CDC Partners and National Primary Health Care Development Agency to track to implementation of the strategy on community mobilization.
  • Developed message map template to track messaging and its impact on the general public or targeted groups.


Technical Support Lead, SBC

JOHNHOPKINS CENTRE FOR COMMUNICATION PROGRAMMES
06.2019 - 10.2021
  • Provided the State with technical assistance for the development and implementation of Social and Behavior Change Communication (SBCC) strategies. This included structural design, capacity building, media and material development, community mobilization, and evaluation
  • Documented and disseminated lessons learned, success stories, and best practices.
  • Contributed to the design and production of media and Information, Education, and Communication (IEC) materials for publicity and outreach.
  • Established and coordinated sustainability platforms, including Social and Behavioral Change Communication Committees (SBCC), Advocacy Core Groups (ACG), Inter-faith forums (IFF), and Quality Improvement Teams (QIT), to synchronize Behavior Change Communication (BCC) activities.
  • Captured, documented, and amplified community, local government area (LGA), and State-level support for family planning.
  • Identified, engaged, and recognized family planning champions.
  • Supported internal and external weekly knowledge-sharing initiatives.
  • Facilitated knowledge management (KM) and communication capacity development events, fostering the exchange of best practices.
  • Supported the implementation of social and community mobilization activities through collaboration with stakeholders and advocacy efforts at the State and community levels. This included engaging traditional/religious leaders, policymakers, and community leaders to enhance awareness of family planning benefits, promote service uptake, and influence policy change.
  • Collaborated with producers and broadcasters to execute media campaigns and monitor content production.
  • Supported the organization of meetings with diverse community segments, such as religious leaders, traditional and community leaders/heads, community groups, women's groups, and trade associations, to increase family planning awareness and service availability.
  • Provided support to programmatic research processes, including Human-Centered Design and Behavioral Science, at the state level.
  • Offered technical support in building the capacity of State Structures related to demand generation and service delivery.
  • Generated weekly, monthly, and quarterly reports for relevant stakeholders

Demand Creation Advisor

CATHOLIC RELIEF SERVICES
01.2017 - 02.2019


  • Provided technical assistance to the States in development and implementation of SBCC strategies for LLIN campaigns through design, media and material production, community mobilization and evaluation.
  • Assisted in development of campaign communication materials.
  • Set up and strengthened Social and Behavioral Change Communication (SBCC) Committee to coordinate Demand Creation on malaria activities (LCCN).
  • Supported planning and budgeting for post-campaign based on existing data and mapping of resources for Social and behavior change communication (SBCC).
  • Provided technical support to State Health Educator and SMEP ACSM focal person to develop and implement LLIN campaign advocacy plan at state and LGA level and monitored implementation.
  • Captured and documented lessons learned, success stories and champions the scaling-up of best practices.
  • Contributed to producing high quality communication products; reports, briefs, press releases, human angle stories, statements, articles, briefing and feature materials as well as other relevant content as required.
  • Managed Media, public relations, vendors, community Mobilizers, and/or consultants hired to assist in BCC or community level activities. This included building capacity of local implementing partners to carry out quality and successful community mobilization/BCC activities.
  • Assisted in developing post campaign SBCC work plan.
  • Supported and managed campaign events and conferences, including planning, vendor management, managing media details during and after the event.
  • Built capacity of state and LGA personnel, house-hold Mobilizers on Data collation, tracking and documentation using the CAT Strategy.
  • Developed content and monitored social media platforms (Facebook, twitter, blogs) to track comments and feedback.
  • Facilitated community meetings with community leaders, and members for better understanding of the program.
  • Developed, maintained and updated work-plans for assigned areas with communications strategies for implementation.
  • Supported identification of influencers and stakeholders for involvement in demand creation activities (politicians, influencers, state net ambassadors).
  • Supported the State in planning state and LGA flag-off ceremonies.
  • Built the capacity of State personnel, LGA personnel, CBOs, CSOs, FBOs on mass campaigns.
  • (LLIN MASS CAMPAIGN)

Content Developer

GEJITE MEDIA PLATFORMS
01.2014 - 12.2015
  • Monitored all media items.
  • Analyzed and provide feed backs.
  • Documents all media daily incidents.

Education Mentor/facilitator (volunteer)

SKILLS OUTSIDE SCHOOL FOUNDATION
01.2014 - 12.2015
  • Company Overview: (EDUCATION)
  • Mentored youths on career choices.
  • Trained selected youth on soft skills.
  • Prepare school students for inter school debates.
  • Follow up on school student’s performance.
  • Monitored students during internship.
  • (EDUCATION)

Communication Intern

ADOLESCENT HEALTH AND INFORMATION PROJECTS
11.2013 - 11.2014
  • Company Overview: (GLOBAL FUND ROUND 8 HIV/AIDS INTERVENTION)
  • Monitored and Evaluated field activities.
  • Drafted monthly communication plans.
  • Supported communication specialist in knowledge management.
  • Assisted in planning and coordination of Community base Advocacy to ensure smooth entries into communities on Voice for Change V4C and campaign against GBV in Kano State.
  • Carried out advocacy visits.
  • Issued communication materials to media outlet for project campaigns.
  • Trained Field Officers.
  • Reviewed, edited concise scientific/health related reports for publications and presentations.
  • Trained Peer Educators on Global Fund Round 8 data collection tools.
  • Developed contents for social media platforms.
  • Mobilized and trained youths for VOICE FOR CHANGE (V4C).
  • Compiled quarterly newsletters.
  • Generated and facilitated production of donor-specific visibility content including, text, photos, and videos and audio for use across a range of integrated online platforms.
  • Developed Information Education and Communication materials to enhance easy learning.
  • (GLOBAL FUND ROUND 8 HIV/AIDS INTERVENTION)

Education

PGD - Development Communications

Nasarawa State University
Keffi

MBA - Business Administration And Management

Ahmadu Bello University
Zaria, Kaduna State, Nigeria
04.2001 -

MSC - Development Studies

Abubaker Tafawa Balewa University
Bauchi

PGD - Public Health/Nutrition and Dietetics

Federal University of Agriculture Makurdi
Benue

B.A - Linguistics

Benue State University
Benue

Certificate - Leadership and Management in Health, Project Management in Health

University of Washington
USA

Msc - Development Communication

Nasarawa State University
09.2025

Skills

Excellent written and verbal communication skills

Application

2024-03-19, Regional Communication Advisor, GIZ Nigeria

Trainings And Workshops Attended

  • Monitoring and Evaluation and Data Management Methodologies, by Sustainable Health International (SHI) Foundation.
  • Communication for development by DEVCOMS.
  • Advance Inter-personal Communication Skills by John Hopkins.
  • Stakeholders engagement and Management by CRS.
  • Resource Mobilization and sustainability by John Hopkins Centre for Communication Programmes.
  • Identification, follow-up, and Documentation of Most Significant Change (MSC) stories. By John Hopkins University Center for Communication Programs.
  • Facilitation & Monitoring Skills by AHIP.
  • Steps TO Community Engagement by NURHI.
  • Social Media as a tool for driving social and behavior change by John Hopkins University Center for Communication Programs.
  • Steps to Behavioral Change by NURHI.
  • Interpersonal skills by SHI.
  • Tenets of Social and Behavioral Change Communication by Catholic Relief Services, Abuja.
  • Effective Monitoring & Supervisory Skills Management by CRS.
  • Livelihood skills acquisition training organized by AHIP, Kano.
  • Facilitation skills and Report writing training by AHIP, Kano.
  • Training on Advocacy, Work Plan Development and Stakeholders Management, By National HIV/AIDS Resource Centre (NHRC).

References

On Request.

Timeline

Head, Advocacy and Communications

AFRICAN LEADERS MALARIA ALLIANCE
04.2023 - Current

SBC Consultant

BREAKTHROUGH ACTION NIGERIA
09.2021 - 06.2022

Technical Support Lead, SBC

JOHNHOPKINS CENTRE FOR COMMUNICATION PROGRAMMES
06.2019 - 10.2021

Demand Creation Advisor

CATHOLIC RELIEF SERVICES
01.2017 - 02.2019

Content Developer

GEJITE MEDIA PLATFORMS
01.2014 - 12.2015

Education Mentor/facilitator (volunteer)

SKILLS OUTSIDE SCHOOL FOUNDATION
01.2014 - 12.2015

Communication Intern

ADOLESCENT HEALTH AND INFORMATION PROJECTS
11.2013 - 11.2014

MBA - Business Administration And Management

Ahmadu Bello University
04.2001 -

Msc - Development Communication

Nasarawa State University

PGD - Development Communications

Nasarawa State University

MSC - Development Studies

Abubaker Tafawa Balewa University

PGD - Public Health/Nutrition and Dietetics

Federal University of Agriculture Makurdi

B.A - Linguistics

Benue State University

Certificate - Leadership and Management in Health, Project Management in Health

University of Washington
Beeve HuaDevelopment Expert