AYANDOLA AYANLEKE
Ibadan
Summary
Creative Content Writer with eye for detail and passion for crafting brand stories. Skilled in utilizing new techniques and keeping up with latest trends in writing. Talented professional with expertise in writing content on diverse topics and for use in different media.
Overview
7
7
years of professional experience
7
7
years of post-secondary education
Work History
FREELANCE CONTENT WRITER
AYANDOLA'S PEN
1 2016
- Improve clients' Google webpage ranking by crafting SEO-optimized blog posts
- Promote brand awareness by producing high-converting web content to optimize client's websites and web app
- Develop content for variety of topics for different social media platforms to engage clients' audiences
- Manage diverse portfolio of clients, adapting writing style to suit their unique needs, preferences and values
- Increase brand visibility by consistently producing high-converting copy
- Improve content quality by conducting thorough research and incorporating industry trends
- Ghost-write fiction books, novellas and short stories
- Ghost-write non-fiction books and articles
- Write scripts (YouTube, movies and reels) for marketing, educational and entertaining purposes.
CONTENT WRITER
MEERKERK
01.2023 - 01.2024
- Crafted SEO-friendly content for websites and blog posts of clients across different industries to increase organic traffic
- Developed content for variety of topics for multiple websites
- Utilized feedback from clients and colleagues to improve content quality.
CONTENT MARKETER
SPERSE LLC
01.2022 - 01.2023
- Boosted brand awareness through creation of engaging blog posts, social media content, and email campaigns
- Wrote app profiles for different business apps to enhance understanding and use of company's product
- Promoted company's SAAS product through intuitive landing page copy and nurturing emails
- Managed editorial calendar, ensuring timely development of high-quality content across multiple platforms.
COPYWRITER
BIG FIELD DIGITAL
01.2020 - 01.2022
- Increased brand awareness through creation of compelling content for website landing pages, blog posts, and email newsletters
- Developed comprehensive content strategies based on market research findings and analysis
- Supported SEO initiatives through strategic keyword research and incorporation in web content, increasing organic traffic
- Boosted campaign performance by developing engaging and persuasive copy for print, digital, and social media platforms
- Improved search result rankings with targeted SEO strategy
- Edited and proofread drafts of articles and other documents
- Edited existing copy for clarity, grammar, punctuation, and effectiveness while maintaining original author's intent
- Provided editorial guidance to facilitate delivery of top-quality content.
ASSISTANT MANAGING EDITOR
THE SPARK NG
01.2017 - 01.2019
- Collaborated with editor-in-chief to determine magazine issues' content and contributors
- Coordinated editorial publications
- Oversaw proofreading procedures and edited copy when necessary
- Conducted interviews with experts and magazine features to improve magazine content
- Assisted in evaluating finalized copy for compliance with policies, style and tone.
Education
LEARNING TO WRITE MARKETING COPY -
LINKEDIN LEARNING
04.2023 - 2023.04
SEO WRITING MASTERCLASS -
SURFER ACADEMY
02.2021 - 02.2021
M.A HISTORY -
UNIVERSITY OF IBADAN
Ibadan, OY 01.2016 - 04.2018
B.A. HISTORY AND STRATEGIC STUDIES -
UNIVERSITY OF LAGOS
Akoka, LA 12.2009 - 06.2014
Skills
- Search Engine Optimization
- Creative Writing
- Content Marketing
- Team Management
- Good Interpersonal Relationship
- Excellent Written and Oral Communication Skills
- Proficient with Google Workspace Tools
- Proficient with WordPress Management System
References
Available On Request.
Timeline
LEARNING TO WRITE MARKETING COPY -
LINKEDIN LEARNING
04.2023 - 2023.04
CONTENT WRITER
MEERKERK
01.2023 - 01.2024
CONTENT MARKETER
SPERSE LLC
01.2022 - 01.2023
SEO WRITING MASTERCLASS -
SURFER ACADEMY
02.2021 - 02.2021
COPYWRITER
BIG FIELD DIGITAL
01.2020 - 01.2022
ASSISTANT MANAGING EDITOR
THE SPARK NG
01.2017 - 01.2019
M.A HISTORY -
UNIVERSITY OF IBADAN
01.2016 - 04.2018
B.A. HISTORY AND STRATEGIC STUDIES -
UNIVERSITY OF LAGOS
12.2009 - 06.2014
FREELANCE CONTENT WRITER
AYANDOLA'S PEN
1 2016
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