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Anthony-Ivo Okeke
Copywriter & Email List Manager
Lagos
Summary
Experienced Copywriter & Email List Manager with a proven track record of driving engagement and revenue through storytelling and persuasive copy.
Skilled in optimizing funnels, establishing strong reader-subscriber bonds, and utilizing new technologies to improve writing efficiency.
- Crafted engaging email copy that resulted in improved subscriber engagement and open-rates as high as 41%.
- Managed an email list of 12,000 subscribers and optimized the funnel for improved sales.
- Managed a short campaign that made N614,257.58 in revenue using only emails in 19 days.
Overview
1
1
year of professional experience
4
4
years of post-secondary education
4
4
Languages
Work History
Copywriter
Mr. Chukwuka Monye CCM (ADC Presidential Candidate, 2023)
Lagos
03.2022 - 04.2022
- Developed email campaign ideas and media strategies for increasing audience reach and awareness levels.
- Created press releases and emails in sync with his brand voice and political manifesto..
- Studied and commented on current news and trends.
- Managed competing deadlines with efficiency.
Copywriter & Email List Manager
Bruno M. Nwogu
Lagos
05.2022 - 11.2022
- Conducted research to identify audience demographics and buyer personas, incorporating research materials and data into emails and other forms of copy.
- Produced original, creative content, and marketing materials for affiliate promotions and partnerships, digital products, sales funnels, webinars, and physical events.
- Studied and commented on current news and trends.
- Monitored performance of email campaigns and analyzed the data to identify areas for improvement.
- Managed deadlines through planning and on-time completion of copy deliverables.
- Generated N614,257.58 in product revenue using emails in the first19 days.
- Managed an Email Service Provider (BirdSend) for 4 months and rapidly increased engagement and KLT with subscribers while sticking to employers' brand voice and identity.
Executive Communications Manager
Levitate Studios
Lagos
11.2022 - 02.2023
- Developed communication strategies for advancing sister businesses through social media, email marketing, and organic lead generation.
- Worked flexible hours across night, weekend and holiday shifts.
- Demonstrated respect, friendliness and willingness to cooperate with team members.
- Created marketing & digital media contents for sister websites, email channel, social media, and an online mobile application.
Education
Bachelor of Science - Pure And Industrial Chemistry
Nnamdi Azikiwe University, Awka
Anambra, Nigeria 11.2017 - 01.2022
Skills
Email Marketing
Copywriting
Marketing and advertising strategies
Storytelling
Content Strategy
Editing and review
Software
BirdSend
AffiSend
MS Office
Zoom
Google Workspace
Calendly
Loom
Timeline
Executive Communications Manager
Levitate Studios
11.2022 - 02.2023
Copywriter & Email List Manager
Bruno M. Nwogu
05.2022 - 11.2022
Copywriter
Mr. Chukwuka Monye CCM (ADC Presidential Candidate, 2023)
03.2022 - 04.2022
Bachelor of Science - Pure And Industrial Chemistry
Nnamdi Azikiwe University, Awka
11.2017 - 01.2022