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Anthony-Ivo Okeke
Copywriter & Email List Manager
Lagos
Summary
Experienced Copywriter & Email List Manager with a proven track record of driving engagement and revenue through storytelling and persuasive copy.
Skilled in optimizing funnels, establishing strong reader-subscriber bonds, and utilizing new technologies to improve writing efficiency.
- Crafted engaging email copy that resulted in improved subscriber engagement and open-rates as high as 41%.
- Managed an email list of 12,000 subscribers and optimized the funnel for improved sales.
- Managed a short campaign that made N614,257.58 in revenue using only emails in 19 days.
Overview
1
1
year of professional experience
4
4
years of post-secondary education
4
4
Languages
Work History
Copywriter
Mr. Chukwuka Monye CCM (ADC Presidential Candidate, 2023)
Lagos
2022.03 - 2022.04
- Developed email campaign ideas and media strategies for increasing audience reach and awareness levels.
- Created press releases and emails in sync with his brand voice and political manifesto..
- Studied and commented on current news and trends.
- Managed competing deadlines with efficiency.
Copywriter & Email List Manager
Bruno M. Nwogu
Lagos
2022.05 - 2022.11
- Conducted research to identify audience demographics and buyer personas, incorporating research materials and data into emails and other forms of copy.
- Produced original, creative content, and marketing materials for affiliate promotions and partnerships, digital products, sales funnels, webinars, and physical events.
- Studied and commented on current news and trends.
- Monitored performance of email campaigns and analyzed the data to identify areas for improvement.
- Managed deadlines through planning and on-time completion of copy deliverables.
- Generated N614,257.58 in product revenue using emails in the first19 days.
- Managed an Email Service Provider (BirdSend) for 4 months and rapidly increased engagement and KLT with subscribers while sticking to employers' brand voice and identity.
Executive Communications Manager
Levitate Studios
Lagos
2022.11 - 2023.02
- Developed communication strategies for advancing sister businesses through social media, email marketing, and organic lead generation.
- Worked flexible hours across night, weekend and holiday shifts.
- Demonstrated respect, friendliness and willingness to cooperate with team members.
- Created marketing & digital media contents for sister websites, email channel, social media, and an online mobile application.
Education
Bachelor of Science - Pure And Industrial Chemistry
Nnamdi Azikiwe University, Awka
Anambra, Nigeria 2017.11 - 2022.01
Skills
Email Marketing
Software
BirdSend
AffiSend
MS Office
Zoom
Google Workspace
Calendly
Loom
Timeline
Executive Communications Manager
Levitate Studios
2022.11 - 2023.02
Copywriter & Email List Manager
Bruno M. Nwogu
2022.05 - 2022.11
Copywriter
Mr. Chukwuka Monye CCM (ADC Presidential Candidate, 2023)
2022.03 - 2022.04
Bachelor of Science - Pure And Industrial Chemistry
Nnamdi Azikiwe University, Awka
2017.11 - 2022.01
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