Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Interests
Timeline
Community Impact
Hi, I’m

Andrew Kelechi Jonah

Social Media Manager/ Content Creator/ Digital Marketer/ Paid Advertiser
Abuja, Nigeria
Andrew Kelechi Jonah

Summary

Dynamic and impact-driven digital marketer, content creator, and social media manager with over 5 years of experience in crafting innovative social media strategies, executing paid advertising campaigns, and developing engaging content that fosters community growth. Expertise in enhancing brand visibility through compelling storytelling, monetized platform strategies, and comprehensive digital campaigns that drive results. Proven track record of leading digital growth initiatives for diverse companies, including an executive lounge, a children's event space, an adult entertainment brand, and a corporate media service. Achievements include significant engagement boosts on TikTok and Instagram, successful lead generation through targeted ads, and the establishment of profitable accounts on Facebook and TikTok to support ongoing revenue streams.

Overview

6
years of professional experience
4
Certifications
1
Language

Work History

UL Group of Companies

Lead Social Media Manager, Content Creator & Ad Strategist
01.2025 - Current

Job overview

  • - Developed and managed digital content for 4 brands: Executive Lounge, Kids Event Space, Adult Lifestyle Brand, Media Production
  • - Increased brand visibility and engagement on TikTok and Instagram
  • - Established monetized Facebook and TikTok accounts for all four brands
  • - Planned and launched ad campaigns across Meta, TikTok, Google, LinkedIn, Twitter
  • - Designed and automated email marketing campaigns using Mailchimp, MailerLite
  • - Created visual and video content for Reels, ads, and events
  • - Led a digital team, improved content systems, and reported performance metrics

Gado Media Agency

PR Brand & Social Media Manager
01.2024 - 12.2024

Job overview

  • - Directed campaigns using Buffer, Hootsuite, Sprout Social
  • - Created branded content and built visibility for nonprofit organizations
  • - Designed storytelling strategies for online and offline engagement

Tarzo Company

Ad Specialist
01.2023 - 03.2024

Job overview

  • - Ran TikTok ad campaigns that delivered strong ROI and conversion
  • - Used real-time analytics to optimize ad spend and improve performance

The Scepter Agency

PR Brand Manager
01.2021 - 03.2023

Job overview

  • - Led PR and content strategies for nonprofits and corporate brands
  • - Maintained campaign consistency across multiple platforms
  • - Supported content creation and platform scheduling

Agubata Agro Farm Ltd.

PR Manager
01.2020 - 01.2021

Job overview

  • - Increased audience engagement by 50% through creative campaigns
  • - Planned events that connected local communities to brand identity

Education

Nasarawa State University
Keffi

B.Sc. from Mass Communication
01.2021

University Overview

GPA: Second Class Upper Division

Skills

- Social Media Strategy & Monetization

Accomplishments

Accomplishments
  • Supervised team of 10 staff members.
  • Collaborated with team of 2 in the development of Twinkle Daycare

At UL Group of Companies, I became the digital engine powering four different brands at once — an achievement that most creators don’t hit in an entire decade. I didn’t just manage pages; I rebuilt their digital presence from the ground up, turning each brand into a living, breathing online ecosystem with measurable growth.

I successfully monetized all Facebook and TikTok accounts for four subsidiaries, transforming their social platforms into recurring revenue streams — an accomplishment rarely seen in emerging brands. My strategies didn’t stop at content; I launched full-funnel advertising campaigns across Meta, TikTok, Google, LinkedIn, and Twitter, giving the company a 360° digital presence normally associated with established global agencies.

While leading the content and ads team, I created a new internal content system that increased speed, consistency, and creativity across all brands. My campaigns boosted visibility, drove engagement spikes on TikTok and Instagram, and demonstrated that a single strategist — with the right skill set — can influence a multi-brand corporate structure.

Across my roles (UL Group, Gado Media, Tarzo, Scepter, and Agubata Agro), I built a track record of:

  • Leading campaigns that doubled engagement
  • Creating revenue-generating ads
  • Building storytelling strategies for nonprofits
  • Managing multi-platform brand identities
  • Running high-ROI TikTok ads
  • Driving corporate PR visibility
  • And supporting community-impact campaigns that reached thousands

In summary:
I have consistently delivered corporate-level digital transformation, proving my ability to elevate any brand — from scratch — into a competitive digital force.

Certification

Facebook Marketing & Advertising, 2025-01-01

Interests

Digital storytelling & visual creativity Social media trends and platform monetization Paid advertising strategy (Meta, TikTok, Google) Brand identity development Community engagement & online audience behavior Video editing and creative direction Data analytics & performance optimization Tech innovation and digital tools Content automation and workflow systems Nonprofit storytelling & impact-driven media Personal growth, leadership, and team development

Timeline

Lead Social Media Manager, Content Creator & Ad Strategist
UL Group of Companies
01.2025 - Current
PR Brand & Social Media Manager
Gado Media Agency
01.2024 - 12.2024
Ad Specialist
Tarzo Company
01.2023 - 03.2024
PR Brand Manager
The Scepter Agency
01.2021 - 03.2023
PR Manager
Agubata Agro Farm Ltd.
01.2020 - 01.2021
Nasarawa State University
B.Sc. from Mass Communication

Community Impact

Community Impact
  • Launched storytelling campaigns supporting social causes and awareness
  • Led nonprofit PR campaigns and local outreach programs
  • Inspired action through creative content, digital outreach, and brand events
Andrew Kelechi JonahSocial Media Manager/ Content Creator/ Digital Marketer/ Paid Advertiser