Amaka Obichere
Summary
Accomplished Sales and Marketing Manager with a proven track record at JDI Investment
Company Limited, enhancing net sales revenue by 150%. Expert in strategic planning and rapport
building, I spearheaded innovative sales strategies and branding initiatives. My leadership in
managing over 200 tenders yearly showcases my adeptness in sales quota achievement and
team leadership.
Overview
11
11
years of professional experience
Work History
Sales and Marketing Manager|*
JDI Investment Company Limited
05.2021 - Current
- Analyzed sales and marketing data for improved strategies.
- Instructed sales staff on cross-selling and up-selling techniques resulting in increased net sales revenue by 150% in sales.
- Spearheaded successful branding initiatives, sales strategies and public relations approaches to underpin and enhance marketing campaign deployment.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Evaluated costs against expected market price points and set structures to achieve profit targets.
- Cultivated and maintained strategic alliances with key partners and vendors.
Corporate Sales Manager
Digital Bananas Technology
04.2018 - 01.2020
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Created effective strategies to target new markets after researching and analyzing competitor behavior.
- Delivered engaging sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base.
- Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure.
- Reorganized and optimized leads management by implementing Salesforce CRM solution.
Business Analyst
Ivada Survey
12.2016 - 03.2018
- Analyzed open orders, backlog, and sales data to provide sales team with insights.
- Assessed business requirements to forecast annual budgetary operational costs.
- Surveyed clients to ascertain requirements and expectations for product.
- Delivered analysis of market, sales and consumer trend impact on long and short-term strategies.
Business Development Executive
Novaquip Mondyal Services
01.2014 - 03.2018
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Collaborated with sales and marketing departments to support client acquisition.
- Created cross-functional teams to promote consistent brand messaging, demand-generation programs and sales tools.
- Implemented innovative business development strategies to increase customer base and expand market share.
Human Resources Assistant
Royal Voluntary Service
10.2013 - 01.2014
- Organized new employee orientation schedules for new hires.
- Filed paperwork, sorted, and delivered mail and maintained office organization.
- Screened applicant resumes and coordinated both phone and in-person interviews.
- Delivered friendly assistance with new hires throughout interviewing and hiring process.
Education
Master of Arts - Global Affairs And Diplomacy
University of Buckingham
Buckinghamshire, United KingdomSkills
- Strategic Planning
- Rapport and relationship building
- Sales Tracking
- Brand-building strategies
- Team Leadership
- High Leads Conversion
- Sales Quota Achievement
- Social Media Management
- Contract Negotiations
- Competitor Analysis
- Business growth and retention
- B2B Sales expertise
Timeline
Sales and Marketing Manager|*
JDI Investment Company Limited
05.2021 - Current
Corporate Sales Manager
Digital Bananas Technology
04.2018 - 01.2020
Business Analyst
Ivada Survey
12.2016 - 03.2018
Business Development Executive
Novaquip Mondyal Services
01.2014 - 03.2018
Human Resources Assistant
Royal Voluntary Service
10.2013 - 01.2014
Master of Arts - Global Affairs And Diplomacy
University of Buckingham
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