Summary
Overview
Work History
Education
Skills
Websites
Certification
Languages
Timeline
Generic

Akano Wisdom

Ogudu, Lagos,LA

Summary

I am a Digital Strategist with a track record of spearheading projects for NC Digital Consult to enhance client web presence and web engagement. As an expert in data analytics and strategic planning, I have significantly improved My digital performance by leveraging market research and creative thinking. Skilled in Salesforce and project leadership, I excel in driving operational improvements and competitive analysis. My expertise in predictive and Generative Artificial intelligence, and background in project management, communications, and marketing enable me to thrive in brand development, interactive content, and community engagement. Overall i am Results-oriented and committed to effectively building loyalty and long-term relationships with clients.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Digital Strategist

NC Digital Consult
2023.01 - Current
  • Led projects to redesign web pages, diversify strategies and revitalize social media presence.
  • Monitored online trends, conversations and innovations to optimize strategies.
  • Measured and evaluated brand digital performance to present weekly findings to management.
  • Maintained in-depth understanding of industry practices and trends to best promote products.
  • Analyzed website data such as traffic, interactions, conversions and goals to find areas of improvement.
  • Conducted user interviews, user testing and analyzed existing applications analytics to determine gaps in features and usability.
  • Managed CRM to approximate and facilitate conversion

Growth Hacker

Madison Avenue
2023.09 - 2024.08
  • Utilized specialized software to capture and process data.
  • Collaborated with cross-functional teams to develop and implement market research strategies.
  • Researched and evaluated potential new markets and products.
  • Generated 5 reports to support development and implementation of marketing plans.
  • Established and managed relationships with external data providers and research vendors.
  • Used various market research tools and techniques to gather, analyze and interpret data.

Marketing Data Analyst

Strategic Trade Consolidated
2021.01 - 2023.06
  • Reviewed marketing department's monthly analysis of customer acquisition data and campaign performance and made recommendations for improvement.
  • Analyzed third-party data and investigated new growth opportunities. and unique situations and contributed to formulation of standards and strategies for functional areas.
  • Reported performance and ROI of campaign media.
  • Conducted trend forecasting and analysis.
  • Utilized specialized software to capture and process data.
  • Assembled reports and presentations to share insights and recommendations with stakeholders.
  • Collected and analyzed data from variety of sources to create detailed market research reports for top-level decision makers.

Education

Bachelor of Science - Biochemistry

Alex Ekwueme Federal University
Abakaliki, Ebonyi State, Nigeria
01.2019

Skills

  • Customer Targeting
  • Data Analytics
  • Strategic Planning
  • Machine Learning
  • Market Research and Analysis
  • Creative Thinking
  • Salesforce
  • Project Leadership
  • Competitive Analysis
  • ROI understanding
  • Viral Marketing Campaigns
  • Content Strategy

Certification

  • Certified Digital Ad Specialist - Aleph Group
  • Mckinsey Forward- Mckinsey & Company
  • Data Science Lab- WorldQuant University
  • Generative AI with AWS - Udacity
  • Design Thinking Guide for professionals-Udemy
  • Business Analysis-OHSC
  • Project Management-PSMI


Languages

English
Native language
English
Proficient
C2

Timeline

Growth Hacker

Madison Avenue
2023.09 - 2024.08

Digital Strategist

NC Digital Consult
2023.01 - Current

Marketing Data Analyst

Strategic Trade Consolidated
2021.01 - 2023.06

Bachelor of Science - Biochemistry

Alex Ekwueme Federal University
  • Certified Digital Ad Specialist - Aleph Group
  • Mckinsey Forward- Mckinsey & Company
  • Data Science Lab- WorldQuant University
  • Generative AI with AWS - Udacity
  • Design Thinking Guide for professionals-Udemy
  • Business Analysis-OHSC
  • Project Management-PSMI


Akano Wisdom