Summary
Overview
Work history
Education
Skills
Certification
Languages
Affiliations
References
Timeline
Generic
ADEBOLU FATUNMISE

ADEBOLU FATUNMISE

Iyana Ipaja (Egbeda),Lagos

Summary

Accomplished sales leader with expertise in relationship
management and strategic planning. Demonstrated success
in achieving market dominance through innovative solutions
and customer retention. Proficient in market research and
analysis, delivering exceptional results by leveraging
competitive intelligence to drive new product launches and
enhance customer satisfaction.
Results-oriented professional with 10 years of sales
experience and proven knowledge of a campaign
management, client relationship management, and
competitive analysis.
Ambitious individual with strong organizational and
multitasking skills, as well as an aptitude for technology.
Ready to apply knowledge and skills to any challenge.
Hard worker experienced in problem-solving, service and
time management. Aiming to leverage my abilities to
successfully fill the CUST0MER SERVICE - SALES role in your
company.
Seeking to utilize excellent communication, interpersonal,
and organizational skills to complete tasks. Reliable with a
good work ethic and the ability to quickly adapt to new tasks
and environments.

Overview

12
12
years of professional experience
2018
2018
years of post-secondary education
1
1
Certification

Work history

Field sales manager

UAC Foods Limited
Ojota, Lagos
06.2025 - Current
  • Coordinated sales efforts to ensure consistency in brand messaging.
  • Collaborated with the marketing department on promotional campaigns which boosted product visibility in the market.
  • Implemented CRM systems for more streamlined customer interactions and data management.
  • Participated in exhibitions and trade shows, generating high-quality leads for the business.
  • Fostered great teamwork amongst field representatives, leading to a more harmonious work environment.
  • Maintained industry knowledge through continuous learning and networking events.
  • Developed quarterly sales plans, leading to better predictability of revenue streams.
  • Conducted competitor analysis to inform strategic planning decisions.

CONTRACT SALES MANAGER (ANIMAL FARMING / FEEDMILL)

HUALI & FAMSUN CO. LTD NIGERIA & WEST AFRICA
Yangzhu, China
10.2024 - 03.2025
  • Lead sales efforts for animal feed products, focusing on building relationships with customers, achieving sales targets, and understanding the needs of the animal feed market.
  • In Nigeria and West Africa at large and also developing team
    members.
  • Sales Strategy and Planning: Develop and implement sales
    strategies to achieve company goals, including setting sales
    quotas, identifying new market opportunities, and analysing sales performance,
  • Customer Relationship Management: Build and maintain strong
    relationships with existing customers (farmers, dealers, and
    production facilities) and identify potential new clients.
  • Sales Execution: Execute sales plans by making sales calls,
    presenting products, negotiating contracts, and closing deals.
  • Technical Expertise: Possesses a strong understanding of animal nutrition, feed formulations, and the needs of different animal species.
  • Market Knowledge: Stay up-to-date on market trends, competitor activities, and industry regulations related to animal feed and milling.
  • Team Leadership: Lead and motivate colleagues, providing
    guidance and support to achieve sales goals.
  • Reporting and Analysis: Track sales performance, analyse data, and prepare reports for management on sales activities and results.

TEAM LEAD/NATIONAL SALES MANAGER (BU POULTRY GROWI

BIG DUTCHMAN NIGERIA & WEST AFRICA
Ikeja, Lagos
12.2018 - 09.2024

Overall responsibility is the identification of poultry farms and farmers in Nigeria and West Africa at large and
also developing team members.

  • Organise and prepare the company for agricultural exhibitions.
  • Provide feedback to product design teams so that products can be tailored to clients' needs.
  • Confirm that the delivery schedule meets farm project timelines.
  • Make Decisions and Solve Problems - Analyzing information and evaluating results to choose the best poultry
    solution and solve every poultry farming problem.
  • Win extraordinarily by means of a higher market share percentage.
  • Strictly maintaining strong relationships with the industry’s Key market leaders.
  • Market review with teammate every month end to determine next action plans.
  • Traveling frequently to Big Dutchman headquarter in Germany to strategies the winning technique for the
    fiscal year.
  • Making sure the large BD clients are always happy by getting value for what they paid for.

MODERN RETAIL CHANNEL MANAGER

BISEDGE LIMITED (BRANDS & DISTRIBUTION) (TOSHIBA H
Anthony, Lagos
12.2017 - 11.2018
  • IDENTIFYING SUPERMARKET that are potential customers and collecting all relevant information,
    such as name, name, address, contacts of relevant management, GPS data, available store-keeping unit
    (SKU), and pricing data.
  • INTRODUCING TOSHIBA CONSUMER BATTERIES to suitable supermarkets and highlighting the
    product advantages and unique selling proposition (USP) to the relevant managers.
  • COLLECTING ORDERS FOR INITIAL STOCKING from supermarkets and providing opening stock
  • CLOSELY MANAGING SUPERMARKETS within the sales area through regular visits (at least weekly)
    to observe stock levels and for collection or orders.
  • CLOSELY MONITORING PAYMENTS of supermarkets to assure payment according to the payment
    terms and to assure constant product flow is possible without breaching credit limits.
  • ACCORDINGLY, all sales representative, promoters, and merchandisers, involved in the modern retail
    business of the company reports to me
  • Developed strategic partnerships by fostering relationships with key industry stakeholders.
  • Managed cross-functional teams for efficient project completion and optimal productivity.
  • Monitored channel performance regularly, identifying areas for improvement promptly.
  • Boosted brand recognition with implementation of innovative marketing strategies.

SALES EXECUTIVE (KEY ACCOUNT STORES)

BISEDGE LIMITED (BRANDS & DISTRIBUTION) (TOSHIBA H
Anthony, Lagos
06.2017 - 11.2017
  • Responsible for the achievement of the brand’s target in modern trade.
  • Planning and execution of channel-specific strategies designed to grow sales volumes and counter competitive
    activities.
  • Formulation and execution of strategies to achieve set Targets.
  • PLANNING and Execution of Route to Market Strategy

AREA SALES REPRESENTATIVE

FLUX LOGISTIX NIGERIA LIMITED (COLGATE-NIVEA-MOLFI
Oba Akran, Lagos
07.2016 - 05.2017
  • Accountable for getting more corporate customers, coordinating marketing plan activities, and ensuring
    products get to the customers at the required time.
  • Negotiated guidelines, rates, and service with clients, ensured prompt delivery of products to the customers, and developed existing and new client base.
  • Sourced for and got new customers for the company and instituted sales forecast and marketing goals to
    achieve aggressive company growth goals.
  • Handled client queries and complaints, and improved services in response to clients’ feedback and
    ensured a high level of customer service.
  • Developed and maintained strong, cordial relationships with all clients at all times in order to produce
    group and transient business.

HSM/LT MERCHANDISER SUPERVISOR

ALMA STORES NIGERIA LIMITED (PROCTER & GAMBLE)
Isolo, Lagos
05.2014 - 06.2016
  • Responsibilities include maintaining merchandising standards
    within a designated space and also developing team members.
  • Supervise the daily sales and merchandising activities.
  • Performed as a liaison officer between the company and
    customers and ensured customer satisfaction in product visibility.
  • Work closely with company buyers to maximise profitability, sales trends, and accurately control stock levels.
  • Coordinate merchandiser in achieving hyper-supermarket
    shopper's basic design (SBD) standard.
  • Win extraordinarily by means of a higher shelf share percentage.
  • Strictly maintaining Key Performance Indicators (KPI) with all team members.
  • Making sure no Out Of Stock (OOS) is recorded in any store at any
    point in time

BEAUTY STRIKE FORCE (SALES SUPERVISOR)

PROCTER & GAMBLE
Ikeja, Lagos
08.2014 - 10.2014
  • Actively handled tasks, including sourcing for new clients, servicing existing customers, and preparing press release promotion activities.
  • Successfully assisted in carrying out promotion activities and
    acquired knowledge of competition, as well as industry and market trends.
  • Ensuring CAMAY is introduced to every nook and cranny of my
    geographical location.
  • Sold CAMAY to 3,500 stores and passersby.

Education

Bachelor of Business Administration - Business Administration

Lagos State University
Lagos

Skills

  • New Product & Services Launches
  • Customer Retention Marketing
  • Strategic Planning & Forecasting
  • Industry Networking & Branding
  • Trade Shows & Conferences
  • Competitive Intelligence
  • Relationship Management
  • Market Research & Analysis
  • Public Relations Management
  • Hi-impact Decision Making
  • Interpersonal Communication
  • Creative & Logical Thinking
  • Problem Analysis/Resolution

Certification

Professional certifications:


  • Arts of Selling - ROME BUSINESS SCHOOL
  • Remote Sales and Negotiations - AKADEMIE INTERNATIONAL,
    HAMBURG

Languages

English
Fluent

Affiliations

  • Watching soccer
  • Travelling
  • Listening to music

References

References available upon request.

Timeline

Field sales manager

UAC Foods Limited
06.2025 - Current

CONTRACT SALES MANAGER (ANIMAL FARMING / FEEDMILL)

HUALI & FAMSUN CO. LTD NIGERIA & WEST AFRICA
10.2024 - 03.2025

TEAM LEAD/NATIONAL SALES MANAGER (BU POULTRY GROWI

BIG DUTCHMAN NIGERIA & WEST AFRICA
12.2018 - 09.2024

MODERN RETAIL CHANNEL MANAGER

BISEDGE LIMITED (BRANDS & DISTRIBUTION) (TOSHIBA H
12.2017 - 11.2018

SALES EXECUTIVE (KEY ACCOUNT STORES)

BISEDGE LIMITED (BRANDS & DISTRIBUTION) (TOSHIBA H
06.2017 - 11.2017

AREA SALES REPRESENTATIVE

FLUX LOGISTIX NIGERIA LIMITED (COLGATE-NIVEA-MOLFI
07.2016 - 05.2017

BEAUTY STRIKE FORCE (SALES SUPERVISOR)

PROCTER & GAMBLE
08.2014 - 10.2014

HSM/LT MERCHANDISER SUPERVISOR

ALMA STORES NIGERIA LIMITED (PROCTER & GAMBLE)
05.2014 - 06.2016

Bachelor of Business Administration - Business Administration

Lagos State University
ADEBOLU FATUNMISE