ABEL BLESSING NJIDEKA
Sales & Marketing/ Brand & Product Management
Agungi,Lagos state
Summary
Innovative Marketing leader and Brand management with 9+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.
Overview
14
14
years of professional experience
6
6
years of post-secondary education
2
2
Certifications
Work History
Brand Management
MangoNet Integrated Technologies
Ikoyi, Lagos State
Sep2018 - Current
- Manage Brand, client engagement and Customer Support team.
- Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends.Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build credibility of brands.
- Analyzing success of marketing campaigns and creating reports.
- Organizing events such as product launches, exhibitions and photo shoots.
- Identify new opportunities for the brand and create leads to yield sales growth.
- Manage customers complaint and address all related issues.
- Study customers behavior and serve them with brand services competitively.
- Consistently innovating new ideas for the growth of sales and revenue increase.
- Attend meetings on behalf of the organization.
- Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications.
- Planned, implemented and tracked sales and marketing strategies to promote brand products.
- Compiled product, market and customer data to forecast accurate sales and profit projections.
Head, Sales and Marketing
African Exhibition Services
Ikosi Road, Lagos State
11.2016 - 01.2018
- Contact person in Nigeria for all International Trade Fairs.
- Strategize and plan with team to deliver quality services.
- Ensure each Exhibitors that comes to exhibit gets smooth and memorable result.
- Identify target markets and analyze current market trends for the brand.
- Formulate plans to develop customers interest in the brand.
- Maintain Liaison with existing and prospecting clients.
- Carrying out customer survey to understand their needs (demands) and market the brand.
- Periodic (weekly) report of marketing efforts) and analysis of job bookings and payments.
- Delivery of services to client as at when necessary.
- Follow up on client’s payments and reconciliation of balances with the Finance department.
- Understanding each team member’s challenges and work together to achieve results.
- Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
- Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
- Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans.
- Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
Marketing & Sales Executive
Enplug Africa
Surulere, Lagos State
04.2016 - 10.2016
- Contribute to the sales team success and embodies Enplug Africa as a first –impression to potential clients.
- Responsible for prospecting, closing qualified leads, setting up web –demos, booking meetings, sales presentations, attending conferences and following up consistently to close business prospects.
Key Accounts Executive
Anchor Telecoms Nigeria Ltd
Lekki, Lagos State
01.2011 - 04.2016
- Customer Relationship Management of Telecoms operators and Vendors.
- Driving Sales revenues and achieving them.
- Understand customers’ needs and take ownership.
- Develop complete understanding of customer needs and respond to issues.
- Build company profile and brand image within industry.
- Drive Sales revenues, control and achieve sales budget.
- Monitor and report on market and competitor activities and provide relevant reports and information.
- Develop and maintain database of prospects; identify prospects’ business problems, effect of problem and recommend solutions.
- Continuously monitor customer satisfaction to evaluate company performance.
- Strategize effectively to create new customers on consistently
- Provide strategic inputs through proposals based on market demands.
- Handle corporate presentations, documents, proposals, and manage customers expectations.
- Identify potential customers and use sales process to deliver excellent service.
- Work closely with customer to understand and manage project expectations.
- Resolve/Coordinate customer complaints effectively.
Client Relationship Manager
Ablesams Ltd
, Lagos State
09.2009 - 12.2010
- Source for Job for the company.
- Make available resources for the job.
- Ensure proper interview is done.
- Interface with clients on feed-backs.
- Nimbuss Water, Masha, Lagos State.
Education
B.Sc. - Economics
University of Lagos (DLI Institute)
Lagos State 01.2015 - 11.2019
Senior School Certificate - Science
Kings College
Benue State 09.2004 - 01.2006
Primary School Certificate, St. - undefined
John’s Anglican Nursery and Primary school
Skills
Brand Management
Certification
Integrated Brand Experience
Travelling and interacting
I love travelling to new places and meeting new people. it's an opportunity to see the world and interact with different type of people aground the world.
Trainings
Building Team Spirit: Team work and Emotional Intelligence, 2015
PMP: Project Management Professionals Training, 2015
Advanced PowerPoint Training, 2013
Advanced Microsoft Word Training, 2013
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Head, Sales and Marketing
African Exhibition Services
11.2016 - 01.2018
Marketing & Sales Executive
Enplug Africa
04.2016 - 10.2016
B.Sc. - Economics
University of Lagos (DLI Institute)
01.2015 - 11.2019
Key Accounts Executive
Anchor Telecoms Nigeria Ltd
01.2011 - 04.2016
Client Relationship Manager
Ablesams Ltd
09.2009 - 12.2010
Senior School Certificate - Science
Kings College
09.2004 - 01.2006
Brand Management
MangoNet Integrated Technologies
Sep2018 - Current
Primary School Certificate, St. - undefined
John’s Anglican Nursery and Primary school
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