ESHIET ESSIEN
Ikeja
Summary
Dynamic leader with a proven track record at Brand Believers Limited, excelling in marketing communications and team building. Spearheaded innovative strategies, fostering strong client partnerships and driving agency growth. Known for exceptional interpersonal skills and a commitment to continuous improvement, adept at transforming challenges into opportunities.
Overview
38
38
years of professional experience
Work History
Managing Director / CEO (Founding)
Brand Believers Limited
Ikeja
04.2003 - Current
- Company Overview: Strategy Development, Marketing Communication, Advertising, Branding and Rebranding Services, Experiential Marketing /Activations, Events and Pr Consultancy
- Website: www.brandbelievers-ng.com
- Maintaining good relationships with clients
- Working with and supporting Managing Partners to help increase and maximise client relationships and business
- Raising the bar by providing inspirational client service principles and benchmarks to ensure that the agency is strategically leading clients and building strong, long lasting relationships
- Overseeing and ensuring that opportunities for new business are developed, pursued and converted
- Working closely with the New Business & PR team to define strategy and provide support for new business pursuit
- Heavy involvement in running large pitches and new business activity, ensuring optimum productivity and success
- Mentoring business leaders within the agency, supporting them in the management and success of their teams, improving client satisfaction scores and account retention
- Inspiring the management teams, acting as a role model and mentor
- Building strong partnerships with the senior Creative and Planning leaders and their departments, to ensure the agency delivers great works that generate measurable business returns for our clients
- Understanding and encouraging the agency’s culture and long term strategy
- Aligning senior management in creating a more joined up business and encouraging collaborative working and aiming towards the same business and cultural goals
- Proactively leading and contributing to the on-going vision of the agency, leading by example and driving an entrepreneurial spirit within the management team
- Working with senior client management team in helping to shift the agency’s relationships with clients from pure service delivery to becoming more consultative partners
- Working with the Head of departments and the traffic manager on improving agency processes and how we function as a business
- Constantly evaluating the senior management’s performance and helping them to improve their individual and teams’ performance
- Acting as the central conductor for the agency, supporting the senior management team, new business team and Support Services (HR/Finance/IT etc) in improving operational processes, employee relations and client relationships
- Taking responsibility for client and employee audits, improving scores year on year
- Helping to ensure business profitability (running staff cost meetings, ops meetings etc.)
- Contributing to the reporting and forecasting process
- Keeping abreast of market development and trends and actively networking in order to identify potential opportunities for the agency
- Strategy Development, Marketing Communication, Advertising, Branding and Rebranding Services, Experiential Marketing /Activations, Events and Pr Consultancy
- Website: www.brandbelievers-ng.com
Associate Director
Rosabel Leo Burnett Worldwide
Ikeja
05.1991 - 04.2003
- Company Overview: Multinational Advertising and Public Relations Consultancy
- Managing a portfolio of accounts and reporting to the Managing Director
- Using contacts to generate new business
- Engaging in project management duties
- Delivering presentations
- Attending meetings with clients
- Maintaining good relationships with clients
- Ensuring account profitability
- Multinational Advertising and Public Relations Consultancy
Staff Writer
Financial Post Magazine
Lagos
06.1989 - 05.1991
- Company Overview: Financial Journalism, Research and Publishing
- Carrying out research
- Writing content (news, reviews, features, or columns) for publication
- Attending conferences, events or seminars
- Communicating with other staff and people in the industry
- Administrative duties
- Financial Journalism, Research and Publishing
Administrative Officer
Nigerian Mining Corporation
Jos
09.1986 - 10.1987
- Company Overview: A Federal Government owned parastatal responsible for the management of Nigerian mining assets
- Office and or administrative management
- Coordination and supervision of a group of subordinates that provide the administrative support functions to the corporation
- Carried out special assignments for Senior Personnel
- A Federal Government owned parastatal responsible for the management of Nigerian mining assets
Education
Advanced Leadership Course
Lagos Business School
Victoria Island, Lagos01.2002
Training -
Leo Burnett Sub-Saharan Africa Training
Johannesburg, South Africa01.1999
Post Graduate Diploma - Journalism
Nigerian Institute of Journalism
Lagos01.1987
BA Combined Honours 2/2 Degree - Political Science & Philosophy
University of Ibadan
Oyo State01.1986
HSC / A’ Level -
Federal School of Arts & Science
Victoria Island, Lagos01.1982
WASC -
Salvation Army Missionary Secondary School
Akai – Ubium, Akwa Ibom State01.1978
First School Leaving Cert -
Lagos Premier Primary Day School
Lagos01.1973
Skills
- Email communication
- Descriptive analyses
- Audience Understanding
- Editing and proofreading
- Team building and leadership
- Creative direction
- Articulate communications
- Continuous improvement
- Marketing communications
- Professional demeanor
- Excellent interpersonal communications
- Mentoring and training
- Revenue growth management
- Account management
- Revenue growth
- Sales leadership
- Human resources
- Business administration
- Budget development
- Partnership development
- Staff management
- Business planning
- Data collection and analysis
- Strategic planning
- Corporate governance
- Workers' compensation
- Client relationships
- Project management
- Innovation management
- Public relations
- Budget management
- Quality assurance
- Business development
- Recruitment strategies
- New business launch
- Deliverables oversight
- Contract management
- Organizational development
Affiliations
- Publicity & Communications Sub-Committee of the Steering Committee of the World Economic Forum For Africa
- Central Organising Committee and The Joint Planning Committee of the Nigerian Economic Summit
- Trade, Investment and Competitiveness Policy Commission of the Nigerian Economic Summit Group
- Chairman, Communications Sub Committee of Nigeria Economic Summit
- Former Member of the Nigerian-American Chamber of Commerce
- Former Member, Publicity and Image Management Committee of the Chartered Institute of Bankers Nigeria
- Lead Brand Strategist for the Repositioning of the Nigerian Society of Engineers
- Member, Concerned Akwa Ibom Professionals In Lagos, Cakpil.
Member of the Man O’ War Group as a Student of Salvation Army Secondary School, Akai Ubium 1975 - 1978.
Member of the Food Committee as a Student of Salvation Army Secondary School, Akai Ubium 1976.
Member of the School Table Tennis Team at the Salvation Army Secondary School, Akai Ubium and The Table Tennis Champion of the School and Champion of the Mainland part of the South Eastern State of Nigeria 1973.
Member of the Drama and Theatre Group of the Salvation Army Secondary School, Akai Ubium
Member of the Dramatic and Debating Society as a student at the Federal School of Arts and Science, Victoria Island, Lagos 1981.
Member and Secretary of the Federal School of Arts and Science Old Boys Association at the University of Ibadan 1984.
Member, Student Representatives Council, SRC / Student Parliament of the University of Ibadan 1985.
Member Beta Sigma Club as a student at the University of Ibadan 1984 - 86.
Community Service
- Widowhood Helpline Project, A fifteen year old successful NGO committed to bringing relief to widows in Nigeria via micro interest free loans and other forms of interventions., www.widowhoodhelpline.org
- Child Excellence Programme, Has given a number of scholarships to children over the last 15 years.
Personal Information
Date of Birth: 07/18/64
Address - Office
Suites 121 - 123, 1st Floor, OPIC Plaza, By Sheraton Hotels, Mobolaji Bank Anthony Way, Ikeja, Lagos, Nigeria
Accomplishments
Rosabel Leoburnnet Worldwide Client Service Department Best Staff of the Year Award for Outstanding Contribution to the growth of the company, 1996.
Rosabel Leoburnnet Worldwide Overall Best Staff of the Year Award for Outstanding Contribution to the growth of the company, 1997.
Awards and Recognition Plaques for significant Contribution to the success of Nigerian Economic Summit for four years running, NES 16 (2010), NES 17 (2011), NES 18 (2012) and NES 19 (2013) respectively, given by the Board of the Nigerian Economic Summit Group, NESG as Chairman of the Communications Sub Committee..
Award of Excellence by the Men of Hope Association of The United Evangelical Church, Surulere, Lagos, for outstanding contribution to the growth of the Church., 2006.
Excellence Award from the Akwa Ibom Clergy Forum in Recognition of Outstanding performance in the area of Leadership, 2007.
Central Men Fellowship Builder Award of The United Evangelical Church, Lagos, for outstanding contribution to the growth of the Christian Men Fellowship, 2011.
Commendation Letters from Beneficiaries of my foundation, The Widowhood Helpline Project, for consistent Support given to widows in the last 15 years.
Excellence Award from Mboho Mkparawa Ibibio Worldwide, the foremost socio – cultural group of the Ibibios, as Best Chapter Chairman out of the over 100 Chapter Chairmen Worldwide. 2005
Certificate of Service from Mboho Mkparawa Ibibio in appreciation of meritorious service in the National Executive Council of the organization as Public Relations Officer, 2006 – 2010.
Certificate of Merit & Excellence from Akwa Esop Imaisong Ibibio, Ibadan 1986.
Certificate of Merit and Accomplishment from Akai Ubium Development Association Meeting for significant contribution to community development 2002.
Certificate of Participation and Involvement from MTN Nigeria Foundation for participation in the Stakeholders’ Workshop on Widow’s Concerns and Intervention, 2011.
Certificate of Attendance & Participation from The American Nigerian International Chamber of Commerce, ANICC, on The Nigerian American Chamber of Commerce, NACC, Trade Mission to Atlanta Georgia, Washington DC, Detroit, Pittsburg April 25 – 30, 2013.
Pilgrim Certificate and Attestation from the Israeli Minister of Tourism and the Mayor for fulfilling the Biblical calling of ascending to Jerusalem and authority to bear the title Jerusalem Pilgrim, JP, 2011.
Certificate of Recognition as an Ambassador of Akwa Ibom State of Nigeria due to Personal achievements.
Honored by the Akwa Ibom State Community in Lagos as a "Pillar of the Community"
Languages
Ibibio And Yoruba
First Language
English
Beginner
A1
References
Dr Okey Akpa, MD/CEO SKG Pharma Limited, 08033211659
Mr Mobolaji Alalade, Marketing Director, Intercontinental Distillers Limited, 08033362477
Timeline
Managing Director / CEO (Founding)
Brand Believers Limited
04.2003 - Current
Associate Director
Rosabel Leo Burnett Worldwide
05.1991 - 04.2003
Staff Writer
Financial Post Magazine
06.1989 - 05.1991
Administrative Officer
Nigerian Mining Corporation
09.1986 - 10.1987
Advanced Leadership Course
Lagos Business School
Training -
Leo Burnett Sub-Saharan Africa Training
Post Graduate Diploma - Journalism
Nigerian Institute of Journalism
BA Combined Honours 2/2 Degree - Political Science & Philosophy
University of Ibadan
HSC / A’ Level -
Federal School of Arts & Science
WASC -
Salvation Army Missionary Secondary School
First School Leaving Cert -
Lagos Premier Primary Day School
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